It's the biggest night for the European digital industry with the annual announcement of the DADI awards where and 360i Europe, LadBibleGroup and Flow Creative took top honours.

One of the big reveals was the Chairman's award, 360i Europe also won the retail website, app or campaign award for their work with Lidl.

Chair of the judging panel, Phil Jones, founder of Podge Events commented: "The Grand Prix award at the DADI’s is always the highlight of the awards and is the one that creates the most discussion amongst the jurors.

"When it comes down to the nitty gritty and only one entry can be chosen, the chairman can step in and award a special award for the one that came closest and created such a positive vibe amongst all the judges.

"The work by 360i for Lidl, with the brilliant Social Price Drop, well deserves my special award for 2017.

Taking home the title of the prestigious grand prix, is the LadBible Group, who also won the use of social media and digital media straegy awards, for their work on Redefining LAD in 2017 and UOKM8?

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