They can be downloaded easily from an application store like Google Play (Android) or Apple App Store (iOS).How they work?Native apps are specifically developed for one platform or device, aiming at delivering the best user experience by taking full advantage of the existing features (like camera, contacts, GPS etc.)

Native apps offer superior performance in terms of speed and accommodation as compared to web or hybrid apps.Since the native apps are platform specific, they require expertise along with knowledge which makes them costlier and time consuming to be developed.

However, they guarantee the highest user experience among all the approaches.In today's world when the users of Smartphone are constantly increasing at a fast pace, the market for mobile app development is growing by leaps and bounds.

Most of the Smartphone users are youth who prefer the apps with a good user experience, speed and best suitable for the platform whether Android or iOS.Not everyone has the expertise and resources required to build an app from scratch therefore frameworks provide developers with a complete set of tools for the native app development.

It is another version of Facebook’s React JavaScript framework which used the similar UI building blocks with that of the regular iOS and Android apps.As soon as you update the source code, the changes instantly manifest in an app preview window making it impossible to differentiate between React Native app and an app built using Objective C, Java or Swift.React Native let you combine the native code with the components written in other languages/scripts which makes it easier to manually optimize certain parts of the application, if you ever feel the urge to do so.Even though it is comparatively easier to develop a React Native App, there are few things which should be kept in mind for creating a successful mobile application.Testing: Testing the performance of the app during the development is a easy way to keep the cost of development.

The sooner a bug can be found, the cheaper and easier it is to fix.

Even if the technology of artificial intelligence (AI) has not yet crossed the threshold of the office of your company, this does not mean at all, that AI will not be used by you as a tool that will help you solve the most difficult and difficult tasks.

In other words, the system allocated resources only in those areas that really yielded results, thereby increasing the return on costs for digital marketing.

Remember, the more relevant is your offer for the person; the better chances you have to close the deal.

The technology of artificial intelligence can effectively use the methodology of behavioural targeting.

Providing customer support in 24/7 mode The use of chat bots for round-the-clock customer support expands business opportunities to use client data in their CRM-systems to collect extremely valuable customer insight.

These data can be used to optimize various points of interaction with customers, including, for example, chat-bots, creating a feedback loop with consumers.