When designing the footer for your website, you face the challenge of defining the elements that will be included in it, while keeping in mind that a perfectly optimized footer facilitates the navigation while helping you to reach your commercial objectives.

Follow the article – we gathered the best practices of website footer design and examples of great website footers.

They help you win leads

Let your visitors know that the bottom of a page is not the end of a website.

Make sure that the link refers to a contact form, not a pop-up to send mail.

A smartly organized set of referring links will guide your visitors through the core sections of your website.

Today we will lift the veil a bit and tell you how the tasks are carried out in Agente and how we work on projects from beginning to end.

After reading this article, you will know what steps we take to complete a web design project, what tools we use to get things done and how it helps us to be more productive and efficient.

Now that we have cleared up the question “what is the design process” let's move on to the step by step description of Agente’s version.

The web design brief and planning

It all starts with the introduction.

During this meeting, we can generate and discuss ideas, clear all the questions, but the main purpose of this meeting is to make sure that the project’s team understands what needs to be done and what product we are working on.

Each and every website is designed to achieve certain goals.

Conversion rate optimization, or CRO, is a process aimed to increase a number of website visitors that convert into customers, subscribers or followers.Basically, conversion rate optimization tips consist of the following: Define your type of website.Define your goals.Choose the right metrics to measure results.Analyze your website and gather the data.Make a hypothesis about what can be improved.Implement the hypothesis.Measure the results with the right tools.Push the updates to the website.This is just a simple guide, but with this in mind, you can start working on website conversion rate optimization.The tricky thing is that best practices, in this case, doesn’t guarantee success.

Some changes that worked for some other websites but not necessarily will work for your website.

Therefore, before implementing any changes, you need to clearly understand your goals and collect qualitative and quantitative data that would be specific to your website.

After that, you will be able to clearly see what can be improved.

Types of Logistics Company Websites

Let's take a quick glimpse at the most common types of logistics company websites.

These online platforms usually do not have their own fleet and act as an intermediary between shippers and carriers.

Here are some pieces of advice for designers who are going to work on any of the above-mentioned types of websites.

Providers of logistics website design services should not forget that all the businesses prefer being put in the best light, as the first impression often plays a vital role.

Let the company speak with customers: use "Contact Us" forms throughout the website and/or links to the "Contact Us" page, and online chat software, thus prompting clients to send requests.

Every year, the video game industry produces hundreds of upgraded games that are in tune with the times.

All these aspects depend on how popular a game is, as well as the audience size.

You’ll find that the information concerns recruitment and investment-related content, key team members, studio legacies, game portfolios and so on.

You have to understand that the gaming website design is a small piece of a big marketing strategy that you can use for promoting your video game.

In short, the purpose of a website needs to be considered by all stakeholders.

What’s the availability of resources?

It is a very rough representation of all the ideas.

Sketches can be done on paper with a help of a pencil, and it is actually the preferred way because of the overwhelming amount of options in digital tools that might get on your way, and you might end up deciding what is the best line/font/shape to use instead of thinking about the core ideas.

But you are free to choose some digital tools, but it is easier to create a sketch on paper.

By simply outlining the main elements and ideas you will be able to quickly show your suggestions on the structure of the future app to all stakeholders.

The details should be omitted, you will have time to focus on them later.

When all features and main elements are presented on paper and you continue developing them on a more profound level, the rough sketches turn into detailed sketches, and they now can be called wireframes.

Website navigation has become an important element in UX as it could help or disturb your users’ site engagement.

Navigation can vary so much between websites, there are no set directions or how-to’s for organizing it.

The “navigation” term can be interpreted in a different way.

What’s the best way to organize content?

You have to fundamentally brainstorm the hierarchy in which information should be displayed.

Mega drop-downs are large menu panels that typically drop down or fly out from a global nav bar.

You probably saw those websites that have only one page. They may be simple and contain small amounts of information, and they can be full of tricks and animated objects, but the only thing that unites them is that they have only one page to accommodate it all (though there are some exceptions to this rule).

Please keep in mind, that such websites should not be confused with single page web applications. The difference between these two is the difference between a website and an application such as Gmail or Facebook, for example. In today’s post, we will talk about one-page websites and how to design the perfect one from scratch. We will focus on the more general aspects of website one-page design and on the preparations in particular because having a good strategy beforehand is vitally important to the success of any project.

The popularity of this type of website is determined by their qualities:

• They can be built quickly, especially compared to large websites
• They can be maintained easily
• They can be adjusted easily
• They can be analyzed easily in terms of conversion rates
• They are user-friendly because of their simple navigation

Original: HOW TO DESIGN THE PERFECT ONE-PAGE WEBSITE?

In today’s world of startups, small and medium businesses that become more and more popular every single day it is all about your company’s business strategy that will help you position the company on the overcrowded marketplace and ensure growth and stability.

Basically the strategy is a plan that consists of different components and depending on the sphere of business these components may vary.

All the results obtained from the research phase will help in the next phase, the main purpose of which is to visualize your users and their behaviour.

2) Move on to user story

If your audience is diverse or there are several roles within our app such as buyer and seller, for instance, then it will be good to know how each group will interact with the app.

That is why the set of all interactions with your app need to be created.

Restaurant owners always have a lot on their plate, and they are usually focused on the areas that can bring tangible benefits.

However, any website is a business touch point and it influences the way customers sees the restaurant.

I will provide you with 10 design ideas for your inspiration.

Below, I will give you a selection of the 10 best restaurant website designs to show you how each of the above-mentioned types of websites can be presented.

They have a carousel with high-quality images of the dishes that are served in the restaurant, which is a classic approach that is powerful.

There is a functionality that allows users to choose a date and the number of people, but then it redirects users to the third party application to complete the reservation process.

Why tourism and traveling?Tourism and traveling are the main components of a modern life for any person nowadays.

We follow technologies and see how they influence travel business and progressively change it.The way of booking and providing tourism services has been changing every year from traditional offline to online.

New types of travel business models appear at a quick pace.

For example, sharing economy (Uber, Airbnb model) influences the classic way companies to provide tourism services, such as how lodging provider Airbnb is a good alternative to traditional hotel chains.

We can observe the same tendency in passenger transportation and other travel business spheres.Why us?Our company has much experience in developing travel projects mostly for the CIS market, mostly OTA (online travel agency website design) and booking platforms that provide flights, hotels, and car bookings.