The year 2017 is the era of mobile advertising.
Digital agencies will grow their ad space based on size and complexity, creating opportunities for market players and challenges for advertisers.
We will be noticed more growth in ad placements within mobile phone and mobile messaging apps, but fake ad traffic generation by advertisers will be burned by bots to regain trust among digital advertising.
View Original Post Here: https://branex.com/blog/mobile-ad-trends-in-2017/
A brand logo is the most publicly recognizable branding tool that help customers to easily identify a brand and build trust with this brand symbol they can identify.
Many brands often undergo a logo redesign so that their business logos look modern and fresh.Usually a new logo is disclosed when the company takes on a new approach or direction with its offerings.
Updating your brand logo and getting it right is very challenging.
Usually brands get mixed reactions to this logo update.
There are many brands who spent a lot of money and resources for a logo redesign and still get it wrong.
While considering a logo redesign, it is important to keep an eye on some of the best trends happening around the industry.
Instagram can be a highly-targeted, visual marketing tool for your brand, if used in a right way.
Instagram can provide business with almost 25% more engagement and following over other social media channels.
This shows that Instagram is a prime platform that can build your brand over social media platform.The main goal of brands to adding Instagram to their marketing efforts is to only engage with the audience while increasing their fan base.
This will ultimately lead to a healthy stream of returns on investment for your online business.
Posting engaging, interesting visual content will attract your prospects that will more likely become your buyers.Infographics Appeared on Dubai Monsters Blog: http://www.dubaimonsters.ae/blog/infographics/add-instagram-to-your-marketing-strategy/
When it comes to creating a startup logo, there is no perfect recipe for a perfect brand identity.
The design will be influenced by the brand and its already existing identity, however, it will also be influenced by logo design trends that change every year.
Many established entities and big brands revamp their logos every year, to fascinate the consumers.
Logo designers and business owners should stay on top of the game when it comes to creating a brand identity and adding unique elements in logo design.
Since logos help brand to communicate their message in the simplest visual way possible, it is pretty vital for every logo designer and business to know what styles are in and what are working to keep you logo design ahead of the game.
It is important to consider that logo design trends change each year, but the basic philosophy of effective logo designs will never change.
PSL Pakistan Super League 2017 is scheduled to begin on February 9th 2017 in Dubai, UAE.The opening ceremony and the first match will be played on 9th February and the league will end up on 7th March.
A total of 24 matches including the semifinals and final will be played in PSL 2017.
The whole cricket excitement will last for 21 days.
So, hang on fans, there will be more excitement is waiting for you.There is no doubt about that the inaugural season of the Pakistan Super League (PSL 2016) has tuned out a really big hit among all cricket fans, as they are now eagerly waiting for the second season.
And things will be getting more exciting in the next season.Matches will be played in Sharjah, Dubai and Lahore.
With huge crowds expected to see their favorite stars in action in both Sharjah and Dubai, the demand for PSL tickets is set be huge.In the 2nd season of the Pakistan Super League six teams will be played with each other.
In today’s constantly changing digital marketing world, your business website has become a powerful marketing tool than ever.
Your website serves as a 24/7 salesman that has a great potential to represent your brand’s values and all your marketing efforts.Though the constant changing technology can make your website look old and outdated.
A website redesign is an ideal choice to give it a refresh look and feel.
If you want to improve your website’s user experience, then here I’ve put together a list of web design hacks that you can use to make your website more useful, functional while improving the user experience.View more at: https://dubaimonsters.com/blog/web-design-hacks-to-improve-user-experience/
Google various applications such as Google Drive, Google Maps and Gmail meet the standards of Material Design.
Other famous platforms Tumblr, Evernote, Telegram have also updated according to the flat design guidelines.
Card Layouts and Swipe Navigation
Card layouts is another great trend that can improve the UX by making it interactive, dynamic and engaging.
The main objective of this trend is to keep UI designers focus more functionality instead of visual effects.
The idea of card layouts is to combine all the important information displaying in special boxes that are outlined differently and provide an easy access to more information with a single tap.
Digital marketing is one of the most effective ways that can help businesses generate qualified business leads and deliver the best results.
This approach is good only if the results show a rapid increase in revenue and growth.
Getting more conversions is not simply possible with “post and forget” strategy, trust me it will simply lead your business to nowhere.
Creating an informative, valuable piece of content needs a lot of research, time and optimization skills.
If your content offerings are serving its purpose: attracting users’ attention and convince them to give your product a try, then it is worth the effort.
Top brands and industry leaders such as Victoria’s Secret, Red Bull, and iTunes post at least once per day on Facebook on average.
In today’s’ business world, everyone is striving to enhance user experience by focusing on human-centered approach.
And as technology continues to advance, web designers are now able to delve deeper into the minor details of a user interface.
In UX, what matters most is how you deal with users and how they feel about using your product, service or mobile app.Even minor details deserve a close attention.
Micro interactions provide users with the required feedback and a clear understanding of the continuing processes, making an interface friendly and accessible enough no matter how complicated the logic and coding behind it.- See more at: https://dubaimonsters.com/blog/micro-interactions-the-next-big-thing-in-web-design/
Millennial shoppers between the ages of 14-35 are the most valuable consumer groups nowadays.
Though they don’t comprise most the population, they have the real buying power.
If truth be told, they make purchases of $600 billion annually.
By 2020, they will constitute almost 50% of the U.S. population and by 2025, the number will increase up to 75%.Basically, Millennial shoppers are the target market for ecommerce businesses.
Right now, every ecommerce marketer wants to market their business to millennials because the money is with them.
Nowadays, almost 50% of online sellers are differentiating their marketing efforts according to the consumer groups, leaving you with a whopping chance.If you prefer to sell your ecommerce business to millennials, you are choosing a great opportunity that is valuable enough and packed with untapped potential.
The year 2017 promises to be another year where digital marketing plays a key role in growing and establishing business, generating leads and improving brand awareness.
With every new year comes new styles, trends and ideas, here I’ve curated the top 7 digital marketing trends for small business that will rule 2017.
It is important than ever before to develop engaging and valuable content to gain the attention of users so they can like and share your content.
Create a comprehensive content marketing strategy, focus on quality, engaging pieces that can easily be repurposed.
Curating content for your audience based on customer-centricity will be your top priority.
Even if your brand has a limited marketing budget, small businesses can establish relationships with influencers that don’t require any investment.
Too often, in the digital world, entrepreneurs treat a brand name as an afterthought, absent-mindedly decide on either a descriptive slurp, something goofy or just use a product name instead of an actual brand name.
It is very tough to get your brand name right and experience the unavoidable pain of logo redesign.
No matter if your original brand name is too descriptive, is not the right fit for your business, or simply doesn’t complement with your brand’s vision, there are a number of other reasons why companies name just does not work.
But before you launch your business name, it is critical to make sure you have found the right name for your brand.
Don’t feel scared to change it, as there are big names who underwent a name change and came up with better and improved versions.
A brand’s name can either make your business or break it.
Your company brand identity is crucial to your business success.
A good brand logo will represent your company’s mission, values and tell your prospects about your services and products.
Therefore, your business logo must be up to date with modern design trends.
A logo design should emphasize your brand’s strengths and reflect its core values.
A logo must be memorable enough and create a long lasting impact on the minds of your prospects.If your logo is underperforming or if you feel you logo is outdated, then a logo redesign is a great choice.View original post here: https://dubaimonsters.com/blog/best-and-worst-logo-redesigns/
As technology advances and becomes more entrenched into our everyday lives, users are demanding more advancement from their online user experience.
Now users are savvy and want personal, interactive and relevant user experience.
It indicates that now web designers are facing the challenges of developing a website that understands and responds to user behavior.This year, we will see even more improvement, refinement and standardization of current web design trends.
Now it’s time to look at the future of web design, and consider how the implementation of the latest technologies, artificial intelligence and different software continue to expand the possibilities of what is possible next in web design.This was orginally posted by Saher Naseem at Dubai Monsters: https://dubaimonsters.com/blog/web-design-trends-for-2017/
From meetings with clients to managing feedback, finding design inspiration for the next web design project to delivering the project on time, web designers have a lot on their plate.
No matter if you are just getting into graphic design, or thinking to polish your skill set and creative thinking, you can use many design elements to build upon these fundamentals that will take you from a good designer to a great one.
I’ve curated the list of best apps, tools, resources and websites that will help web designers to streamline their work, make collaboration simpler, get inspired for your next design project, polish your skills and ramp up your creativity.
If your design meets their standards, it will be nominated.
Your design will go through a voting process and based on the results of the community and the jury, a designer wins an award “Site of the Day”.
Believe it or not, Photoshop is the cornerstone for nearly every graphic designer.
Dubai, the most populous city and capital of the United Arab Emirates is a business hub that offers opportunities for more than 1.5 billion consumer markets all around the world.
Running a business is certainly not an easy feat, whether you are starting a business in Dubai, Saudi Arabia, Qatar or any other country.
However, Dubai has become strongly established as one of the profit making capitals of the world, and the UAE is undoubtedly an amazingly good place for business owners and aspiring entrepreneurs.
Though there is no easy and satisfactory answer, you can simply follow these key steps you will be certainly needing to give yourself the best shot at running a successful business.
Read these six success essentials that will help any entrepreneur to grow your startup in Dubai.
Hiring talented, positive and productive employees helps builds a culture that encourages teamwork.
The year 2017 is the era of mobile advertising.
Digital agencies will grow their ad space based on size and complexity, creating opportunities for market players and challenges for advertisers.
We will be noticed more growth in ad placements within mobile phone and mobile messaging apps, but fake ad traffic generation by advertisers will be burned by bots to regain trust among digital advertising.
View Original Post Here: https://branex.com/blog/mobile-ad-trends-in-2017/
In today’s’ business world, everyone is striving to enhance user experience by focusing on human-centered approach.
And as technology continues to advance, web designers are now able to delve deeper into the minor details of a user interface.
In UX, what matters most is how you deal with users and how they feel about using your product, service or mobile app.Even minor details deserve a close attention.
Micro interactions provide users with the required feedback and a clear understanding of the continuing processes, making an interface friendly and accessible enough no matter how complicated the logic and coding behind it.- See more at: https://dubaimonsters.com/blog/micro-interactions-the-next-big-thing-in-web-design/
A brand logo is the most publicly recognizable branding tool that help customers to easily identify a brand and build trust with this brand symbol they can identify.
Many brands often undergo a logo redesign so that their business logos look modern and fresh.Usually a new logo is disclosed when the company takes on a new approach or direction with its offerings.
Updating your brand logo and getting it right is very challenging.
Usually brands get mixed reactions to this logo update.
There are many brands who spent a lot of money and resources for a logo redesign and still get it wrong.
While considering a logo redesign, it is important to keep an eye on some of the best trends happening around the industry.
Millennial shoppers between the ages of 14-35 are the most valuable consumer groups nowadays.
Though they don’t comprise most the population, they have the real buying power.
If truth be told, they make purchases of $600 billion annually.
By 2020, they will constitute almost 50% of the U.S. population and by 2025, the number will increase up to 75%.Basically, Millennial shoppers are the target market for ecommerce businesses.
Right now, every ecommerce marketer wants to market their business to millennials because the money is with them.
Nowadays, almost 50% of online sellers are differentiating their marketing efforts according to the consumer groups, leaving you with a whopping chance.If you prefer to sell your ecommerce business to millennials, you are choosing a great opportunity that is valuable enough and packed with untapped potential.
Instagram can be a highly-targeted, visual marketing tool for your brand, if used in a right way.
Instagram can provide business with almost 25% more engagement and following over other social media channels.
This shows that Instagram is a prime platform that can build your brand over social media platform.The main goal of brands to adding Instagram to their marketing efforts is to only engage with the audience while increasing their fan base.
This will ultimately lead to a healthy stream of returns on investment for your online business.
Posting engaging, interesting visual content will attract your prospects that will more likely become your buyers.Infographics Appeared on Dubai Monsters Blog: http://www.dubaimonsters.ae/blog/infographics/add-instagram-to-your-marketing-strategy/
The year 2017 promises to be another year where digital marketing plays a key role in growing and establishing business, generating leads and improving brand awareness.
With every new year comes new styles, trends and ideas, here I’ve curated the top 7 digital marketing trends for small business that will rule 2017.
It is important than ever before to develop engaging and valuable content to gain the attention of users so they can like and share your content.
Create a comprehensive content marketing strategy, focus on quality, engaging pieces that can easily be repurposed.
Curating content for your audience based on customer-centricity will be your top priority.
Even if your brand has a limited marketing budget, small businesses can establish relationships with influencers that don’t require any investment.
When it comes to creating a startup logo, there is no perfect recipe for a perfect brand identity.
The design will be influenced by the brand and its already existing identity, however, it will also be influenced by logo design trends that change every year.
Many established entities and big brands revamp their logos every year, to fascinate the consumers.
Logo designers and business owners should stay on top of the game when it comes to creating a brand identity and adding unique elements in logo design.
Since logos help brand to communicate their message in the simplest visual way possible, it is pretty vital for every logo designer and business to know what styles are in and what are working to keep you logo design ahead of the game.
It is important to consider that logo design trends change each year, but the basic philosophy of effective logo designs will never change.
Too often, in the digital world, entrepreneurs treat a brand name as an afterthought, absent-mindedly decide on either a descriptive slurp, something goofy or just use a product name instead of an actual brand name.
It is very tough to get your brand name right and experience the unavoidable pain of logo redesign.
No matter if your original brand name is too descriptive, is not the right fit for your business, or simply doesn’t complement with your brand’s vision, there are a number of other reasons why companies name just does not work.
But before you launch your business name, it is critical to make sure you have found the right name for your brand.
Don’t feel scared to change it, as there are big names who underwent a name change and came up with better and improved versions.
A brand’s name can either make your business or break it.
PSL Pakistan Super League 2017 is scheduled to begin on February 9th 2017 in Dubai, UAE.The opening ceremony and the first match will be played on 9th February and the league will end up on 7th March.
A total of 24 matches including the semifinals and final will be played in PSL 2017.
The whole cricket excitement will last for 21 days.
So, hang on fans, there will be more excitement is waiting for you.There is no doubt about that the inaugural season of the Pakistan Super League (PSL 2016) has tuned out a really big hit among all cricket fans, as they are now eagerly waiting for the second season.
And things will be getting more exciting in the next season.Matches will be played in Sharjah, Dubai and Lahore.
With huge crowds expected to see their favorite stars in action in both Sharjah and Dubai, the demand for PSL tickets is set be huge.In the 2nd season of the Pakistan Super League six teams will be played with each other.
Your company brand identity is crucial to your business success.
A good brand logo will represent your company’s mission, values and tell your prospects about your services and products.
Therefore, your business logo must be up to date with modern design trends.
A logo design should emphasize your brand’s strengths and reflect its core values.
A logo must be memorable enough and create a long lasting impact on the minds of your prospects.If your logo is underperforming or if you feel you logo is outdated, then a logo redesign is a great choice.View original post here: https://dubaimonsters.com/blog/best-and-worst-logo-redesigns/
In today’s constantly changing digital marketing world, your business website has become a powerful marketing tool than ever.
Your website serves as a 24/7 salesman that has a great potential to represent your brand’s values and all your marketing efforts.Though the constant changing technology can make your website look old and outdated.
A website redesign is an ideal choice to give it a refresh look and feel.
If you want to improve your website’s user experience, then here I’ve put together a list of web design hacks that you can use to make your website more useful, functional while improving the user experience.View more at: https://dubaimonsters.com/blog/web-design-hacks-to-improve-user-experience/
As technology advances and becomes more entrenched into our everyday lives, users are demanding more advancement from their online user experience.
Now users are savvy and want personal, interactive and relevant user experience.
It indicates that now web designers are facing the challenges of developing a website that understands and responds to user behavior.This year, we will see even more improvement, refinement and standardization of current web design trends.
Now it’s time to look at the future of web design, and consider how the implementation of the latest technologies, artificial intelligence and different software continue to expand the possibilities of what is possible next in web design.This was orginally posted by Saher Naseem at Dubai Monsters: https://dubaimonsters.com/blog/web-design-trends-for-2017/
Google various applications such as Google Drive, Google Maps and Gmail meet the standards of Material Design.
Other famous platforms Tumblr, Evernote, Telegram have also updated according to the flat design guidelines.
Card Layouts and Swipe Navigation
Card layouts is another great trend that can improve the UX by making it interactive, dynamic and engaging.
The main objective of this trend is to keep UI designers focus more functionality instead of visual effects.
The idea of card layouts is to combine all the important information displaying in special boxes that are outlined differently and provide an easy access to more information with a single tap.
From meetings with clients to managing feedback, finding design inspiration for the next web design project to delivering the project on time, web designers have a lot on their plate.
No matter if you are just getting into graphic design, or thinking to polish your skill set and creative thinking, you can use many design elements to build upon these fundamentals that will take you from a good designer to a great one.
I’ve curated the list of best apps, tools, resources and websites that will help web designers to streamline their work, make collaboration simpler, get inspired for your next design project, polish your skills and ramp up your creativity.
If your design meets their standards, it will be nominated.
Your design will go through a voting process and based on the results of the community and the jury, a designer wins an award “Site of the Day”.
Believe it or not, Photoshop is the cornerstone for nearly every graphic designer.
Digital marketing is one of the most effective ways that can help businesses generate qualified business leads and deliver the best results.
This approach is good only if the results show a rapid increase in revenue and growth.
Getting more conversions is not simply possible with “post and forget” strategy, trust me it will simply lead your business to nowhere.
Creating an informative, valuable piece of content needs a lot of research, time and optimization skills.
If your content offerings are serving its purpose: attracting users’ attention and convince them to give your product a try, then it is worth the effort.
Top brands and industry leaders such as Victoria’s Secret, Red Bull, and iTunes post at least once per day on Facebook on average.
Dubai, the most populous city and capital of the United Arab Emirates is a business hub that offers opportunities for more than 1.5 billion consumer markets all around the world.
Running a business is certainly not an easy feat, whether you are starting a business in Dubai, Saudi Arabia, Qatar or any other country.
However, Dubai has become strongly established as one of the profit making capitals of the world, and the UAE is undoubtedly an amazingly good place for business owners and aspiring entrepreneurs.
Though there is no easy and satisfactory answer, you can simply follow these key steps you will be certainly needing to give yourself the best shot at running a successful business.
Read these six success essentials that will help any entrepreneur to grow your startup in Dubai.
Hiring talented, positive and productive employees helps builds a culture that encourages teamwork.
