The total medieköpen in Sweden amounts to just over sek 30 billion, according to the mätinstitutet RMI.But there hope the agency Warpin, which started in the autumn of 2016, to change.the Warpin dealing with virtual reality, augmented reality and mixed reality for advertising and marketing in virtual environments.the Company wants to be a bridge between those who create content in the virtual environments and customers somköper ads.the Founders are Emma af Robson, who has previously been the ceo of the Stampen-owned company, Modern Women the Media and Caroline Roth who has been the director of marketing at Gant.Now the company may gain in the form of Patrik Buckau, who will be the new chief technology officer and as a co-founder.
Kindergartners are used to sticker charts, where good behavior gets them stars that are displayed in front of the whole class.Users of the chat platform Slack, which has started to replace email in some offices, can now use plug-ins like HeyTaco, Growbot and others not only to praise each other publicly with complimentary messages, but also to track how much praise everyone is getting.Users of these tools say this is a good way to boost morale; research shows peer recognition can increase workers’ engagement and retention.He says Growbot also helps employees to get feedback more frequently than through annual reviews.With HeyTaco, an employee who wants to recognize a colleague can send her a message in Slack—for instance, “Great presentation!”—and add a taco emoji to the message.Everyone in the office gets five tacos a day to hand out.
Like death and taxes, drone crashes are basically inevitable.But instead of building drones stronger, or wrapping them in awkward safety cages, Swiss researchers have designed a flexible quadcopter that squishes when it crashes, minimizing the damage it takes.Flying insects crash into things all the time, but their bodies are designed to be flexible and absorb most of the impact, without causing any permanent damage.Most drones, however, are made from lightweight plastic or carbon fiber that helps them fly, but is easily broken after a rough landing, leaving them grounded.Researchers at Switzerland’s École Polytechnique Fédérale de Lausanne—or EPFL, for short—have long been stealing ideas from nature and built an insect-inspired quadcopter that crumples up during a crash only to pop back to its original form once it’s come to rest.It turns out that wasps have a unique flexible joint in their wings that allows them to remain rigid during flight, but also crumple in the opposite direction in the event of a collision.
Looking for some ideas for promotional items for the 2017 Tradeshow season?Target market is healthcare recruiting (Nurses, Surg Techs, Lpn, ETC...) My boss loves pens but I wanted to add something else that will grab people's attention.
Apple has received a lot of criticism of how Siri looks to lag behind more modern competitors such as Amazon's Alexa, and especially the new Google Assistant, but also Microsoft's Cortana is better at some things.One area where Apple, however, is at the forefront is language support.Siri is available in 21 languages in 36 countries.Cortana has support for 8 languages in 13 countries, Google Assistant, four languages only, and Alexa understands only English and German.Siri is the only assistant who understands English.In an interview with Reuters, describes Apple's head of speech Alex Acero how the company is building up support for a new language.
Thanks to major advancements in both booking and inventory technologies, hotels can be much smarter about how they manage their rooms on a nightly basis.My flights concierge service for corporate executives, Yore Oyster, has seen the direct benefits of this movement toward last minute booking as well, since we’re doing for flights what these companies are doing for hotels: offering last minute business class flights at 30-60% less than buying direct from the airlines.As consumers desire greater flexibility in their purchases, you can expect last minute services like these to pop up in industries all across the board.Also, given that they were one of the first last minute hotel services on the block, they’ve had the time to iron out the kinks and offer pretty impressive service, which is put into overdrive through Aces, their in-app hotel concierge that acts like your own personal Siri.Aces’ chat function allows you to ask for things like advice on a great spot for dinner, extra amenities for your room and activities in the area.HotelQuickly is all about size and speed.
Art mirrors life as a thriller examining a tech company's surveillance capabilities premieres just as similar real-world news emerges concerning the CIA.Technology is a part of almost every aspect of our daily lives, and some companies know more about us than we think.Tom Hanks and Emma Watson will explore this phenomena in a new tech thriller, The Circle, which will have its much anticipated world premiere at this year’s Tribeca Film Festival.The Circle‘s world premiere will be part of the festival’s closing night screenings on Saturday, April 29.Along with The Circle, the festival’s closing night will feature the Daniel Kaufman-directed Can’t Stop, Won’t Stop: The Bad Boy Storydocumentary on the 20-year history of Sean “P.Diddy” Combs’ legendary Bad Boys Records.
information security company's research director does not like the Wikileaks allegations made by the security shortcomings of the concern.WikiLeaks revealed on Tuesday documents that tell the rich details of the Us central intelligence agency CIA espionage methods."Vault 7" -the name called the leak also indicates that the agency does not like F-Secure to offer consumers the protection much resistance.this document describes how F-Secure is causing the CIA only a little trouble and is "lower level product".the document also described how the problems can be solved.the F-Secure research director Mikko Hyppönen does not like the news with concern.
StartX has grown a lot over the years, shifting from a program focused almost exclusively on helping Stanford students become founders to one that now also supports later-stage companies and serial entrepreneurs.As the accelerator looks to take the next step in its evolution, it has brought in alum Joseph Huang as its new CEO.While not officially or legally connected to Stanford, StartX has operated as a launching point for companies founded by students and alumni.Over the years it has aggressively expanded the scope of its program and the number of founders that count themselves as part of its community.At its start, the accelerator primarily helped students and first-time founders in the earliest stages of company formation and product development.About a third of founders in any given session have already founded a startup and another third are Series A or later.
Beoncam är en liten actionkamera som man kan fästa runt handleden likt en klocka.Kameran har en liten display på sig så den faktiskt kan fungera som en klocka om man nu känner att man vill ha koll på tiden.Förutom handleden kan klockbandet fästas lite var som helst och på så vis har man då även en actionkamera.Klockans batteri ska hålla i runt fyra dagar i standby-läget och filmar man så håller det i runt tre timmar.Kameran kan kopplas till en app på telefonen (Android/iOS) via WiFi om man vill titta på klippen man spelat in.Beoncam kan köpas via Indiegogo och kostar där 119 dollar.
The lagging console market in Japan still showed up for the newest Nintendo system.Nintendo’s Switch surpassed 313,700 consoles sold in Japan in its first week, according to weekly Japanese gaming magazine Famitsu (via Yuji Nakamura).That only includes the first couple days of sales since the Switch launched on Friday.The hybrid home/handheld system didn’t set a new record for Nintendo in Japan like it did in The Americas, but it was a solid launch for a traditional gaming device in a market that is spending more and more of its time and money on mobile gaming.Japanese players spend more money on average than any other region in that $36.6 billion smartphone gaming sector, and that has led to slow (if not steady) sales for systems like the PlayStation 4 that are popular in other regions.When compared to other Nintendo systems, the Switch outsold the Wii U, but it was more nearly 70,000 units behind the Wii.But it is right in line with the PS4, which sold 322,100 compared to Switch’s 313,700, which suggests that the core audience of traditional gaming fans bought both devices.Here’s a look at more first-week sales figures from Japan:While Nintendo didn’t match its Wii sales with the Switch in Japan, it likely knows that it should feel confident about how the system sold.Its home territory has loved Zelda games in the past, but the franchise is more popular in the West — and Breath of the Wild is the one big launch game available for the new hardware.
Shazam, known for its eponymous music recognition app, has launched a new augmented reality (AR) platform for brands, artists, and users around the world.Founded in 2000, Shazam offers a mobile app that lets you identify songs playing in the background by tapping a button.But it has long since branched out into other verticals, including TV, and the company recently announced its billionth app download overall.Back in 2015, Shazam announced new visual recognition smarts, moving beyond its audio roots to allow users to scan things like magazines, posters, and packaging that creates what the company refers to as “dynamic pieces of content” — this may include special offers and the ability to buy goods.Now Shazam is taking things to the next level with AR features that promise to “bring any marketing materials to life,” including advertisements, packaging, and other physical objects, through scanning mini Shazam “codes.” In terms of the kind of content users can unlock through Shazam, well, it could be anything from 3D animations to games and product visualizations.For the launch, Shazam says it has partnered with Beam Suntory, the company behind Jim Beam bourbon, among other alcoholic brands, with U.S. Shazammers able to unlock a branded memory game from next month.“We knew we were onto something big when we released visual image recognition in 2015,” said Shazam CEO Rich Riley.“With the rapid rise of augmented reality, it is a natural evolution for Shazam to be a first-mover in delivering AR at scale.”Shazam’s new AR code-scanning technology will be powered by yet another London company, Zappar, which just a couple of weeks ago raised its first outside funding to the tune of $3.75 million.What Shazam is offering here is, of course, nothing new.Fellow London startup Blippar has been offering something similar for several years, but what Shazam is selling to brands is its existing reach — its app is already used by tens of millions of people globally.“One of the things missing from augmented reality for advertisers has been a frictionless way to deliver these experiences at scale,” explained Greg Glenday, Shazam’s CRO.“Because Shazam has such a massive install base and consumers are already accustomed to using the app for discovery — we have now solved that problem.The possibilities for a brand to bring their products to life or make their advertising more engaging are quite literally only limited by the imagination.”
If you wanna read it on LinkedIn or connect with me, here's the link: https://www.linkedin.com/pulse/5-seo-facts-you-need-know-google-rankbrain-2017-paul-gallipeauGoogle first announced RankBrain on October 26, 2015 in a Bloomberg interview.It uses machine learning to help Google rank websites in its search engine.The goal is to provide Google users with the most relevant search results.Consider using your ads as a means to tell people to search for your brand and product on Google.Aim for a 60% CTR or higher for these branded searches because a high bounce rate probably hurts your rankings now.
When it comes to making money, Google has one mission and one mission alone: get its free apps and services in as many hands as possible.That’s the very reason why Android was such a brilliant move on Google’s part.By building a top-notch iOS rival and giving it away for free to any device maker that wants it, Google has created a scenario where well over a billion people access its apps and services constantly each day.The more they use their phones, the more data Google is able to collect.And the more data Google collects, the better it can target ads.As we discussed in an old article titled “The truth about Google and evil,” Google does so much to help people, but it’s an advertising company first and foremost.
Sometimes it feels like computers have reached peak speed.Often times, when trolling YouTube or playing a quick round of Overwatch the limitations on performance seem tied to something else.AMD’s new Ryzen processors comes perilously close to changing the game.In recent years, AMD has kind of become the ugly cousin to competitors Intel and Nvidia.On the graphics side, Nvidia has stomped AMD to hold the majority marketshare—Nvida’s cards are found in most gaming laptops, and a lot of workstations too.There’s the 1700, which retails for £329, the 1700x, which retails for £399, and the top of the line 1800x, which retails for £499.
Nina Freeman, a game developer and host of the Independent Games Festival Awards, drew her loudest applause of the night before thousands of game developers as she expressed sympathy for those “affected by the Muslim travel ban.”A number of game developers said they could no longer travel to the U.S. for the Game Developers Conference in San Francisco because of the travel ban announced by President Donald Trump.Her outspoken comment was a contrast to the DICE Awards, where none of the recipients mentioned Trump or the travel ban.“I urge you to donate to the ACLU,” Freeman said.She got cheers, and the table next to me stood up and yelled, “Fuck Trump” over and over.Clearly, the developers aren’t holding back at this event.While Freeman was vocal, none of the award winners brought up Trump or the travel ban.In fact, Brendan Chan, winner of the Seumas McNally Grand Prize for Quadrilateral Cowboy, was choked up.All he said, was, “Thank you.”
The company confirmed that it s taking punitive actions against harassers, which were spotted in the wild earlier in February.When Twitter s algorithms discover an abusive tweeter, the company will temporarily reduce that person s reach.Anyone who doesn t follow that user won t be able to see their tweets for a set cool down period, such as 12 hours.Since these tools are new we will sometimes make mistakes, but know that we are actively working to improve and iterate on them everyday, the company said in a blog post.As for the new stuff, it includes added filters and a better interface design to help users silence the trolls.An important new filter, for example, will block any messages you get from a Twitter account with the infamous egg placeholder profile image.
Alcatel on Monday announced three new Android phones at Mobile World Congress in Barcelona, Spain, including a new high-end device that ships with an amazing, albeit unnecessary gimmick: an LED-covered back.The rear panel lights up for notifications and alerts, turns into an equalizer visualization when you listen to music, or just lights up the room in a fun pattern whenever you want such a feature.I m pretty confident that I would not use this type of handset cover on any device, and that I d switch to the regular cover that also ships in the retail box.If you put neon lights under your car, this phone might be for you.If you re a young mobile device user, which is where Alcatel is targeting this device, the A5 might be for you.You can customize the pattern that shows up on the back with the help of a special app.
Skadlig programvara, eller malware som det också brukar kallas, är mjukvaruvärldens största gissel, men lyckligtvis är det lite av en raritet på Mac OS.Det existerar absolut på plattformen, och varje gång det rapporteras om en ny typ blir vi Mac-användare vettskrämda.Ett klassiskt fall är Keranger – mer känd som den första ransomware-attacken mot Mac-användare.Ransomware (gisslanprogram) är en mer specifik form av skadlig mjukvara som historiskt varit ett problem på pc men inte på Mac.Keranger drabbar Macar via en populärt bittorrentklient kallad Transmission.Men mer om det senare i artikeln.