Edward Finlay

Edward Finlay

Followers 4
Following 6
US
If you accidentally left your USB-C laptop charger during a layover at Batman Airport (yes, it’s real), consider yourself lucky, because you now have an excuse to upgrade to a much sexier, much lighter power brick, like the Finsix Dart-C (available for preorder for $99.99).I can’t confirm Finsix’s claim that this is “The World’s Smallest Laptop Charger,” but damn, is it small (approximately 2.5 x 1 x 1 inches) and it punches well above its weight.There’s also a small LED that glows when the brick is powered up so you know you didn’t forget to plug it in.Finsix says a very high-frequency power technology helps make the Dart-C so small.That comes with a cost, though: With a retail price of $100, it’s even pricier than Apple’s power bricks, which themselves carry a premium.While some PC chargers come close to the weight of the Dart-C, the typical wall wart puts out a lot less power and is much bulkier.
US
Twitter has unveiled a range of special emojis ahead of tonight's hugely anticipated Spanish football clash between Real Madrid and Barcelona.The El Clasico graphics include a delighted-looking Lionel Messi, a rather more stern-faced Cristiano Ronaldo and a half-and-half shirt sure to leave football purists aghast.Fans can activate them before and during the game by using the associated hashtags.Matches between the two giants of Spanish football generate over $40m in media value for sponsors, according to research by Nielsen Sports published by The Drum this week.The analysis revealed that the combined TV and social media value of the last El Clasico in December 2016 generated around $42.5m for sponsors.Live TV broadcasts accounted for 43% ($18.5m) of the total figure, with social media making up 12%.
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US
The Drum has rounded up the key moves from the EMEA, APAC and North America regions below.Estate agency YOPA has appointed industry vet and former Paddy Power marketing boss, Gav Thompson, as its new chief marketing officer.Thompson will leave his position as interim chief of marketing at drinks giant C Group to join YOPA where he will help the brand continue to grow its share of the real estate market.Andrew Murray is joining TBWA/Dublin as director of social media and content to drive and develop the agency's social media and content offering.Also new to the team is Garrick Middleton, joining as a creative lead, and Charlotte Sadler, account manager.Coming from McCann Manchester where he was managing partner, Hadfield is joining with clear tasks ahead of him to add customer insight to the brands mobile experience and help expand the full service mobile solutions.
Sweden
As we previously reported, Swedish operators are in full swing to reformulate their offerings to the customers before the abolition of roaming charges, which will become a reality on June 15.Last week, Telia, its new subscription – with increased prices and extended surfpott – and even Telenor have made changes to their subscription Freedom.today is also Tele2 out officially with his new deal: Unlimited.For 499 dollars a month, the customers are offered an unlimited amount of surfdata, with 12 GB surf/month and free text and calls within the EU and the EEA.The other, less subscriptions get less utlandssurf included, down to 1 GB for the cheapest choice about 199 sek. " We shall strengthen and clarify the Tele2 brand.
US
Are you a fan of Google Play Music?Thanks to a new agreement, it will be the default music player and streaming service on all new Samsung phones.Samsung’s Galaxy S8 and S8 Plus are finally available and, as usual, you can expect to find a good number of Samsung apps pre-installed.Like last year with the Galaxy S7 and S7 Edge, though, you’ll find no Samsung Music app — that honor goes to Google Play Music, thanks to a partnership agreement between the two companies.Google Play Music is a streaming service like Spotify and Apple Music, and while there is a free version, a subscription will get you full access to more than 40 million songs.Going forward, Google and Samsung said that Play Music will be the default music player and streaming service on all new Samsung phones and tablets.
Finland
HMD wants to Nokia once again, india's leading phone brands soon in stores the incoming cell.Brand licensed HMD:no, Nokia has always seen the country as an honest, reliable domestic brand and HMD expect from the new, earlier this year in Barcelona, the phone of sales success.HMD:no Indian director Ajey Mehta told the trade magazine that the Finnish brand's heritage will help the company progress in India.“Nokia is always seen in India as an honest people of the brand, which is combined with reliability and a certain kind of humanity.This has not gone anywhere over the years and it's going to help us now with the new devices launched in.”HMD intends to bring the trade of India with three new smartphones, namely the Nokia 3,5 and 6 – phone trio and 3310 – retro devices by June.
Sweden
Trenden med ökad livsmedelsförsäljning på nätet fortsätter och väntas precis som förra året växa med 30 procent under 2017.Det innebär att nätförsäljningen kan uppgå till 7,2 miljarder kronor i år, enligt rapporten Digital mathandel 2017."Den starka tillväxten grundar sig i att i stort sett samtliga stora aktörer satsar kraftigt på marknadsföring, utökar sina upptagningsområden och fortsätter investera för att öka sin kapacitet.Detta sker samtidigt som en allt större andel av svenskarna e-handlar livsmedel och dessutom blir allt mer lojala med den digitala mathandeln", säger Jonas Ogvall som är vd på Svensk Digital Handel.Sett till den totala livsmedelsförsäljningen är det dock fortfarande en låg siffra.Matförsäljningen via nätet kommer om prognosen för 2017 uppnås bara stå för en andel om 2,4 procent.
Sweden
Inför noteringen på First North den 30 maj tar Lundabolaget Terranet in 100 miljoner kronor.”Vi har sett en bra efterfrågan från alla parter och är övertecknade redan innan vi gått ut med erbjudandet till allmänheten”, säger Terranets styrelseordförande Christian Lagerling.Läs mer: Terranet tar in 25 miljoner och ska till börsenTerranet utvecklar en teknik för att skicka ljud, bild och data mellan mobila enheter utan uppkoppling.Tekniken gör det möjligt att låta mobila enheter kommunicera utan att använda simkort eller radiomaster – istället för nätinfrastruktur utnyttjas andra mobila enheter som master.Tekniken som kallas proximal connectivity, närhetsbaserad kommunikation, kan användas för att distribuera film och musik i områden som saknar uppkoppling eller för att låta fordon och maskiner kommunicera med varandra.
UK
IBM says it is right on track for the coming fiscal year: everything is going to plan and its sales are falling just as expected.For its first quarter of 2017, which ended on March 31, Indian Business Machines' "strategic imperatives" core of divisions were up 12 per cent, even as other areas of the corporation continue to wither.Revenues of $18.2bn were down 20 quarters in a row, falling from $18.7bn in the year-ago period.Analysts expected sales to be about $200m higher, too, so that's a double let down.Cognitive solutions, the unit that includes Watson, reported revenues of $4.1bn, up 2.1 per cent.Global business services revenues were $4bn, a 3 per cent drop.
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UK
Apple has cut the cost of a number of its own-brand apps, offering up a range of software completely for free.Slashing the asking price for a number of its most popular Mac and iOS apps, the iPhone maker now won’t charge for the likes of iMovie and Pages.Other apps moved to the list of free downloads includes GarageBand, Numbers, and Keynote.While we all love free stuff, this isn’t the super savings for all that it might first seem.Apple has offered the likes of Pages, iMovie and GarageBand completely for free for some time already for those purchasing a new Mac, iPhone or iPad.Those who will benefit from the app-based giveaways will be those still rocking machines purchased before August 2013.
US
PayPal invests its latest ads with a wealth of can-do spirit, portraying itself as a trusted and flexible financial partner for users everywhere.Breaking today, the work, tagged “PayPal Can Do That,” marks the client’s second major push from CP B.It follows 2016’s “New Money” initiative, which broke during Super Bowl 50, a few months after PayPal relaunched as an independent company.“A year later, a lot has changed, including new partnerships with many industry players including Visa and MasterCard to give our customers even more ways to conveniently pay and get paid, no matter where they are or what funding source they’d like to use,” Patrick Adams, head of North American consumer marketing at the e-commerce company, tells AdFreak.“The ‘PayPal Can Do That’ campaign expands on the story told by ‘New Money,’ highlighting real-life scenarios where PayPal helps fulfill a variety of money management and payment needs.”“New Money” was an exercise in small change, and pretty forgettable.
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US
One of the standout features of the new version of Android O is the ability to customize the nav bar, but did you know that it isn’t limited to just the Android O Developer Preview?As it turns out, the nav bar customization feature is available with Android 7.X Nougat up to Android 7.1.2 beta, and better yet, doesn’t require root access either.The commands used to modify the navigation bar on Android O actually work just fine on Android Nougat as well.With that said, the existence of navigation bar customization isn’t new when it comes to Android Nougat.The difference is that previously it was thought that users had to modify the SystemUI APK to expose the tuner preference.This was a major turnoff for most as it required root access and the SystemUI APK to be decompiled and patched for every single update.
US
OxyLED’s uber-popular T-02 motion-sensing night lights come in a lot of different varieties now, but today, you can get two of the originals for $15 with promo code KINJAOXY.All you have to do is add two to your cart, and use that code to save $11.If you aren’t familiar, these stick anywhere via an included adhesive magnetic strip, and sense both ambient light and motion to turn on when you need them, and save power when you don’t.Just note that this model runs on AAA batteries, so we recommend picking up some rechargeables if you don’t already have them.
US
In a galaxy of metal and glass smartphone beauties, Samsung’s S8 stands out as a real head-turner.As we showed you in our Galaxy S8 and S8 Plus hands-on review, the gorgeous screen has curves in all the right places and has the skimpiest of bezels.Check out the best Galaxy S8 cases and covers to see if you can find something that suits you.You can position and resize the picture to make the case look exactly the way you want to before placing your order.You can see that Mujjo chose to fold the leather inwards toward the camera instead of using a plastic ring.Caseology brings the Vault II case to the Galaxy S8, and it gives you good impact protection without adding a lot of bulk.
US
Sneakers aren’t just rubber and fabric anymore, and a new type of swoosh or logo can only take you so far.These days, shoes lace themselves at the press of a button, and some are even crafted out of liquid.Now, Adidas is joining the high-tech fray with footwear that’s literally chiseled by light and oxygen, dubbed the Futurecraft 4D.Futurecraft 4D is the first piece of footwear made with an innovative manufacturing technique called Digital Light Synthesis (DLS).Adidas partnered with 3D printing upstart Carbon who pioneered the new method.DLS allowed Adidas to manipulate a host of small details, which let the legendary footwear company craft a running shoe wholly different than anything it’s ever manufactured.
US
There’s no way around it.Don’t let anybody tell you other wise.In Episode 4 of the Everyone Hates Marketers Podcast I’ve interviewed John Doherty from GetCredo.com (a marketplace to find trusted SEO and digital marketers): https://everyonehatesmarketers.com/johndoherty He shared some excellent points on: - how to make an impact if you’re the only marketer in your company - how to launch an effective SEO strategy with little budget - how to do customer research the right way (beyond simple keyword research) - how to make sure that your content resonates with people You’re also going to learn how he bounced back from being laid off or what made him such a driven guy.
China
The findings raise the spectre of existing social inequalities and prejudices being reinforced in new and unpredictable ways as an increasing number of decisions affecting our everyday lives are ceded to automatons.These gains have been thanks to new machine learning techniques and the availability of vast amounts of online text data, on which the algorithms can be trained.However, as machines are getting closer to acquiring human-like language abilities, they are also absorbing the deeply ingrained biases concealed within the patterns of language use, the latest research reveals.Joanna Bryson, a computer scientist at the University of Bath and a co-author, said: “A lot of people are saying this is showing that AI is prejudiced.This is showing we’re prejudiced and that AI is learning it.”But Bryson warned that AI has the potential to reinforce existing biases because, unlike humans, algorithms may be unequipped to consciously counteract learned biases.
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US
Easter is approaching this Sunday, and it seems more than a little likely that the US-based Niantic is going to declare it another Pokémon GO holiday.I’m not a fan of their propensity to not announce events until practically the day they start, as I think they’d be better off giving fans a little warning if they wanted to tie-in Pokémon hunting to their weekend plans.So far, we’ve heard nothing but radio silence, but I would frankly be amazed if we made it to Friday without hearing anything official, or the event itself kicking off.But for Easter, the path forward seems clear.And no I’m not talking about discounted Revives (heh), rather, making this holiday egg-based seems like the obvious call.Maybe increase egg drop rates from PokeStops so you’re guaranteed one if you have an empty slot.
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US
As part of the Facebook Journalism Project, which was launched in the wake of the last U.S. Presidential Election (and the surrounding discussion of Facebook’s growing role in news dissemination), The Social Network has launched a new ‘Facebook for Journalists’ certificate program which aims to educate journalists on how to utilize the platform to best effect.And while the course, as noted, is aimed at journalists and news media professionals, it provides some interesting lessons that would be of value for all Facebook users, making it worth a look.The new curriculum contains several modules, each of which covers specific elements of the Facebook experience.And once you do click through, they've provided a range of insights on each aspect, with useful advice for anyone looking to make better use of the platform.Build credibility, relevance, and trust with your audience - Ask yourself, “Would people share my story with their friends or recommend it to others?”Post frequently - Don't worry about over-posting.
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US
At the 4A’s Transformation conference in Los Angeles, The Drum asked some of the industry’s most influential leaders what they think needs to be transformed in 2017.While answers were varied, many said that they think we need to transform the way we treat one another.As issues like transparency and diversity continue to be divisive topics within the industry, Kathleen Hall, Microsoft’s vice president of brand, advertising and research, said that it’s important to also focus on what is “good and right," something she said could help combat the “attitude of divisiveness” that has pervaded in recent years.Check out what others, including the 4A's outgoing CEO Nancy Hill, McCann New York's managing director Devika Bulchandani and ThinkLA executive director Susan Franceschini, had to say in the video above.To find out what attendees had to say on the topics of diversity and talent, click here.
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