General Mills' defeat illustrates one of branding's trickiest tasksIt’s bad enough for General Mills that Americans have been losing interest in breakfast cereal for the past decade or more, but the brand got more bad news last week when the Trademark Trial and Appeal Board rejected its application to trademark the use of yellow on Cheerios boxes.The problem for the packaged-foods giant wasn’t so much that consumers didn’t recognize Cheerios’ famous yellow box; it was that too many other cereals were already using yellow on their boxes.Shoppers who are “accustomed to seeing numerous brands from different sources offered in yellow packaging are unlikely to be conditioned to perceive yellow packaging as an indicator of a unique source,” wrote Judge Anthony R. Masiello in his decision.“Rather, they are more likely to view yellow packaging simply as eye-catching ornamentation customarily used for the packaging of breakfast cereals generally.”The lack of legal protection for a yellow box probably won’t rob Cheerios of sales it was going to make anyway, but the ruling did squash two long years of legal efforts by General Mills’ attorneys to secure the trademark.
Your browser does not currently recognize any of the video formats available.Click here to visit our frequently asked questions about HTML5 video.Här är Confederates senaste skrythoj.Motorcykelföretaget Confederate ska snart byta namn till Curtiss Motorcycles.Det nya namnet kommer från motorcykelpionjären Glenn Curtiss.Men innan bytet av företagsnamn ska Confederate hedras, och det med en smäll.
When Ford announced its intention to build hybrid variants of both the F-150 and Mustang, enthusiasts were a bit surprised at Ford's decision to electrify these two vehicles specifically.But they're only the beginning, and additional mainstream electrified vehicles are coming along for the ride.Four Ford Motor Company vehicles -- the Ford Expedition, Lincoln Navigator, Ford Escape and Lincoln MKC -- are set to receive hybrid variants in 2019, Automotive News reports, citing sources "with knowledge of Ford's product plans."The Expedition and Navigator will be traditional hybrids, whereas the Escape and MKC will get a plug-in hybrid drivetrain for additional EV-only range.All these cars, along with the aforementioned F-150 and Mustang, are part of Ford's plan to electrify 13 different models over the next five years.When the Mustang hybrid arrives in 2020, it should offer up similar power to a V8, but the addition of an electric motor should provide even more torque than what's currently on tap.
Thinking of donating to Hurricane Harvey victims?Facebook will match the donations made inside the platform.Shocked by all the devastation centered around Hurricane Harvey?Helping may be as easy as a few clicks inside Facebook.On Tuesday, Facebook announced that the company would match every dollar donated, up to $1 million, to the Center for Disaster Philanthropy’s (CDP) Hurricane Harvey Recovery Fund.Facebook users in the U.S. will see a donate box pop up at the top of the news feed.
Prior to the IFA 2017 show in Berlin, Dell unleashed a huge batch of PCs spanning traditional notebooks, 2-in-1 devices, and gaming machines.This year, we have the revamped Dell Inspiron family packing Intel’s freshly baked eighth-generation processors and in some cases, Nvidia GeForce 940MX discrete graphics.Dell Inspiron 17 7000 2-in-1The Dell Inspiron 17 7000 is the largest mobile computing device of the updated Inspiron batch.In addition to transferring data at up to 5Gbps, the included USB 3.1 Gen1 Type-C port can be used to charge the laptop.It also supports the DisplayPort protocol, meaning you can use it, along with the HDMI port, to connect two external displays.
Marketwatch lists seven different things that speak on its behalf, that the rise of the market turns soon fall.the Russell 2000 index below the average of itsthe Small business success measure, the Russell 2000 index fell last Thursday for the first time about 14 months below the 200-day moving average.Many market observers, according to the index 200 day moving average reveal the direction the market is moving in the long term.DAX and the S 500 to move in opposite directionsthe research company MKM Partners, the main market technician Jonathan Krinsky wrote recently, how the Us stock market measured by the S 500 index, and jointly with the frankfurt stock exchange's DAX index has a certain correlation and how to index you have recently been travelling in opposite directions.
The Department of Justice will be getting visitor data from an anti-Trump protest site after all.DreamHost, a company that hosts anti-Trump protest site Disruptj20.org, will have to turn over computer user information, including email addresses, to the Justice Department, a DC Superior Court Judge ruled Thursday.The Justice Department's original search warrant asked for email addresses, physical addresses, IP addresses and other information about the website's owners as well as the site's users.The request was later narrowed.DreamHost argued the information could be used to identify people who merely visited the site and didn't participate in Inauguration Day protests that turned violent, calling it "investigatory overreach."A court spokeswoman declined to comment.
This morning Razer revealed the Razer Wolverine Ultimate, a customizable gaming controller for Xbox One and PC.This device is one of a collection of Xbox peripherals made by Razer on the market today, this set also including the Razer Thresher Ultimate wireless gaming headset and the Razer Atrox fight stick – another wacky controller made to push the boundaries of what input’s possible on the console.The Razer Wolverine Ultimate works with interchangeable D-pads, interchangeable thumbsticks, and 6 remappable triggers and buttons.If this set of customizable, interchangeable elements sounds familiar, it should – it’s very similar to the Xbox One Elite Controller, AKA the most excellent controller for the console today.This controller won’t be quite as heavy-duty as that – or at least I don’t expect it’ll be.The Razer Wolverine Ultimate will deliver an experience that’s much more colorful than any other controller – what with its built-in LED action via Razer Chroma.
Everyone and their dog is trying to muscle in on the smart speaker game these days.Amazon pioneered the gadgets, but Google, Apple, and Microsoft all want in.The only company to seemingly put an end to such plans was Samsung, but it's now gone and backtracked by confirming there's still a Bixby-powered speaker in the works.We first heard about Samsung's plans for a Bixby smart speaker back in May, but last month reports emerged claiming Samsung was giving up on account of it being unable to beat Amazon at its own game.Those reports seem to be wrong, because yesterday Samsung mobile division president DJ Koh admitted Samsung is still working on the device and might announce it "soon".Koh didn't give any clues on how soon "soon" actually is, but you probably shouldn't expect it to be announced at IFA next week.
Once upon a time, there was a developer who needed to write code against a database.“Oh, dear me, no,” said the operations manager.You can see where this is going.That has several pieces, which might be integrated or might be a selection of independent tools.Existing code lives in a repository, such as Git or Team Foundation Server (TFS), and the developer’s first task every day (after the daily stand-up meeting that agile organizations hold first thing) is to check out or clone all of the code of interest from the shared repository.The very best code editors for devops purposes show you the repository status of the code you’re examining, so you can tell immediately if you’re looking at outdated source code.
When asked to share digital trends and predictions to kick-off the inaugural Minnesota PRSA Digital Skills Workshop, Lee Aase, Director, Mayo Clinic Social Media Network, took an alternative approach.Along the way, he shared some of his favorite audio books, and joked if you subscribe to the one book per month plan on Audible, you will be set for the next year.(Note – one book is free.)Aase reminisced about the big three TV networks and newspapers.The books to consider to open your mind to digital opportunities include:Principle 2: Improbable Events Will Have Outsized Influence in Your Life
Hittills har IBM arbetat med blockkedjeteknik för finansbranschen och logistikbranschen.Nu ger man sig också in i livsmedelsbranschen i ett samarbete med ett antal jättar inom livsmedel och distribution, bland annat Nestlé, Dole och Walmart, rapporterar IDG News.Walmart har redan gjort försök med att använda IBM:s blockkedjeteknik för att ha kontroll över sin försörjningskedja i Kina och USA.Enligt IBM visar försöket att det går att spåra en vara från butikshyllan till den gård som den kommer ifrån på bara några sekunder.Det gör det möjligt att snabbare identifiera källan till dålig mat och organisera återkallande.Om de olika aktörerna i livsmedelskedjan skulle lägga in sin information i samma blockkedja så skulle det kunna ge myndigheterna större möjligheter att ha koll på livsmedelssäkerheten.
If you bought an Xperia device and it got wrecked from water damage, you might be eligible for a refund from Sony.A federal court in New York yesterday approved a class action lawsuit against Sony for overstating claims that its Xperia line of phones and tablets were “waterproof.”The lawsuit alleges that Xperia owners were misled by Sony’s marketing verbiage, as the devices aren’t designed for underwater use and are more on the water-resistant level of protection.The class action seeks a 12-month warranty extension for recently purchased devices, or a reimbursement of up to 50 percent off the affected device’s suggested retail price.However, this may not be the final value the company is liable to refund.Sony will still need to settle with the court again on December 1st and agree on final terms, so the figures may change depending on how aggressively Sony fights back.
currently, for example, contentious an issue as the initiation of an execution of judgment will always result in a payment default entry, the ombudsman said in a statement.the ministry of Justice information system deficiencies have led to the incorrect payment default entry, said the parliamentary ombudsman Petri Jääskeläinen.Civil judgment has resulted in a payment default entry, even though the issue has been genuine concerning the payment obligation of the dispute resolution.the ombudsman's report obtained by the according to the error due to the ministry of justice Thomas-the case management system deficiencies and procedures.the Error with the credit reporting companies have been disclosed under the credit information act and the personal data act contrary to the data.Marking the snaps also in the event that the counterparty responds to the claim and contest the case.
WhatsApp introduced its version of the background colors for text status updates that were previously rolled out by parent company Facebook.The messaging application said in an email to Social Pro Daily that users of its WhatsApp Status feature can now customize fonts and background colors for their text-based status updates, and they can also include links.The feature was rolled out to all iPhone and Android users Monday, along with the ability to view WhatsApp Status updates on theWhatsApp Status debuted in February, and text-only status updates were brought back the following month.Facebook introduced background colors for text-only status updates on in December 2016, extending the feature to iOS in March.
The road to Ellen Pao's infamous gender discrimination suit against Kleiner Perkins began with a 2006 business trip.It was there that he told Pao that he was having marital problems and suggested that he and Pao would make a good couple, Pao described in her upcoming book, "Reset."He and Pao had a short-lived fling, but when she found out Nazre was actually still with his wife, she broke things off, Pao wrote.In an excerpt of Pao's upcoming book, "Reset," published Monday by New York Magazine's "The Cut," Pao points to ending that affair as the catalyst for her eventual lawsuit against the firm.Although she lost the suit, the story serves as a warning for anyone who dates a coworker.After Pao ended the affair, Nazre grew hostile toward her and started excluding her from meetings, she asserts, and the situation didn't improve over time, even after Pao got married, had her first baby, and returned from maternity leave, she wrote.
When you look at Scott Brinker’s famous — and increasingly crowded — Marketing Technology Landscape, it resembles a wall of tiny bricks.But when you talk to Brinker about how marketing tools are actually used these days, it’s not a wall that comes to mind.It’s more like a group of islands connected by an ocean of data and a fast-moving ferry.Brinker — the co-founder and CTO of content marketing platform Ion Interactive and the program chair of our MarTech Conference — recalled for me recently that major marketing clouds used to give the impression that they provided “one platform to rule them all.”But, he said, “like politicians’ promises,” the rhetoric didn’t match the reality.It was never really a one-platform world, Brinker said, and now it’s abundantly clear we’ve entered what he has described as a “post-platform era.”
And so, on Sunday, the cyber thieves behind the recent HBO breach leaked several unreleased episodes of Curb Your Enthusiasm, which was scheduled to return in October after six years off the air.Following the Curb Your Enthusiasm leak, HBO effectively issued a “no comment” statement to the press:We are not in communication with the hacker and we’re not going to comment every time a new piece of information is released.That’s a game we’re not going to participate in.Transparency with our employees, partners, and the creative talent that works with us has been our focus throughout this incident and will remain our focus as we move forward.To sum things up, HBO is really weary of this hacker business.
Shonda Rhimes is bringing her trademark jaw-dropping dramatic twists and turns to Netflix.Rhimes and her production company Shondaland are behind such hits as the long-running "Grey's Anatomy," "Scandal" and "How to Get Away with Murder."But after 15 years with ABC, Netflix said Sunday it had signed a multi-year deal with Shondaland.Shondaland is just the latest big name in an ever growing stable of film and television-making talent for Netflix, which has shown a willingness to spend for high-profile projects.While the streaming service made its name for offering backlogs of older shows and movies, it now hooks in subscribers with its exclusive original programming.With Rhimes, Netflix gets the woman behind ABC's TGIT Thursday lineup of hit shows.
Tablets may not be as popular these days, but they're still great devices.If you're in the market for one, Staples has a nice deal on the iPad mini 4 this week.For $299, you can pick-up this diminutive iPad in all three available colors: gold, silver, and space gray.That's $100 off Apple's standard price.The iPad mini 4 features a 7.9-inch display with 2048-by-1536 resolution at 326 pixels per inch.Under the hood, it has an A8 processor with the M8 motion coprocessor, an 8MP rear camera, and FaceTime front camera.