In almost every marketing predictions post for 2017, video was highlighted as an area that marketers need to incorporate in order to remain competitive.That means, competition for audience eyes will only get more competitive as brands begin to figure out what video mix works best for their marketing.Below we re going to dive into how 10 B2C brands are winning with 30-60 second video content on Instagram.On their Instagram, you ll find a delightful mix of Oreos in the wild and content focused on classic favorites, as well as new products.On it you ll find different ways to spread Nutella on all of your favorite foods.I particularly enjoy their breakfast videos that showcase different ideas for making Nutella part of a balanced breakfast.
The esports industry, for many, seems to have appeared overnight – at least in the mainstream.That s coming from market researcher SuperData, which estimate that the industry will surpass the $1 billion dollar mark by 2018 and reach a global audience of 303 million by 2019.Asia leads, but North America and Europe follow closely.A few years ago, you may have noticed some frowns and criticisms, at least in western countries, about the societal consequences of promoting this level and intensity of gaming, particularly on youth.Traditionally, a lot of formal research took a negative stance on gaming and looked at behaviors such as addiction and social isolation, Dan Himmelstein, founder and brain coach at Premier eSports Academy, told me.We already see a glimmer of this with the $6.2 million Sliver.tv raised last summer for its immersive virtual reality platform.When asked I asked Ralf Reichert, CEO of ESL at Turtle Entertainment, what he saw on the horizon for the industry in 2017, he said: Bigger and better competitions and events with continuously expanding viewership breaking into new channels.It increases player engagement, lengthens the longevity of gaming titles, expands the field of franchise awareness, and compounds monetization potential in multiple directions that are continually being optimized and expanded.The revenue streams include digital ads and sponsorship, which currently contributes to 70 percent of total revenue, along with merchandise, event tickets, virtual goods, prize pool contributions, media rights, and betting in allowable markets.
I samband med releasen av Injustice: Gods Among Us lanserades det även en serietidning med samma namn.Serietidningsversionen av Injustice skrevs och ritades av Tom Taylor och Bruno Redondo och höll på i tre år och blev allmänt väl mottagen hos fans och kritiker.Injustice 2 kommer släppas senare i år, 16 maj för att vara specifik, men innan dess kommer du kunna få reda på vad som hänt innan spelets storyläge utspelar sig tack vare en sprillans ny serietidning vid namn Injustice 2.Spelet utspelar sig fem år efter händelserna i Injustice: Gods Among Us och i serietidningen kommer vi få reda på vad som hänt medan vi varit borta.Det första numret av Injustice 2 kommer släppas 11 april och ett nytt nummer kommer dyka upp i diverse serietidningsbutiker varje vecka.Utöver det så kommer Injustice 2-utvecklarna Netherrealms att dra igång en stängd beta för Injustice 2 senare i år och har gjort det möjligt för användare att anmäla sig till den nu.
Carplus is an e-commerce site for cars, will open its first store at the shopping mall Frölunda torg in Gothenburg with start tomorrow, Saturday, is shown by a press release.the Concept is called Carplus Store with the opportunity to test drive the cars on site.In the spring, several brands to be marketed in the shop, first up is Mercedes-Benz.the Gothenburg region is our home, but also one of the major growth regions in the country.so it felt natural to open the first store here.write verksamhetsansvarige Jan Gustafsson in a comment.
As a short realistic answer to the question in the title we can just quickly say – it s roughly the same.But still let s take a look at the little comparison of the cameras in both these smartphones.On paper the specifications of Bluboo Dual and Doogee Shoot 1 look more or less the same with few minor differences.Both has 5,5-inch Sharp display with FullHD resolution, MT6737T as the processor, 2 GB RAM paired with 16 GB of storage and batteries with 3000 mAh and 3300 mAh in favor of Doogee.The difference comes with the secondary rear camera, because Bluboo Dual has only 2 Mpix one and Doogee Shot 1 operates with 8 Mpix one.Primary cameras are once again equal with 13 Mpix resolution, Bluboo uses Sony IMX135 sensor and Doogee a Samsung one.So theoretically Doogee should have the upper hand with higher resolution secondary camera sensor, but well pure resolution is not everything.To compare the camera output of both phones you can check out the following video with Doogee Shoot 1 samples and Bluboo Dual samples can be found in one of our older articles.It s fairly obvious that both phones are on the same level and the choice is ultimately on a personal preference.Even the price is not much of a deciding factor with both competitors once again neck to neck.
Sweden is the country in the Nordic countries request most information about users on Facebook, reports the P1 Kulturnytt.It is about to request information such as IP addresses, personal information and content, when investigating a crime.During the first half of 2016, the state information of 441 user, the report shows Global Government Requests Report by Facebook.In almost nine out of ten cases received by the state information.There has also been a rise since the reports began to come out in 2013.the First half of 2013, it was on the request of 66 users.
Ericsson AB and Cisco Systems Inc. said Monday that they would overhaul the telecommunications network of Vodafone Hutchison Australia, which they described as their largest deal since the two networking companies announced a partnership.The five-year deal, whose valuation wasn t disclosed, is a sign that Ericsson s and Cisco s alliance is starting to bear fruit more than a year after its creation, analysts say.
the Weekend's rocket launch sent up 10 satellites in orbit for telecommunications company Iridium's behalf.SpaceX Falcon 9 rocket managed to drop off its cargo and then land correctly on a waiting drönarfartyg.SapceX have a contract to deliver a further 70 satellites year Iridium over the next two years.In the video below you can follow the entire launch.According to The Verge is now the cause of last year's explosion in connection with the launch of a Falcon9 rocket is now fixed.A reaction in the vehicle tank for liquid oxygen appears to have caused the damage to the rocket heliumbehållare - which is used to distribute the pressure.
Mashable kicked off the year by doing what we always do: Flying to Las Vegas and scouring CES, the year's largest tech show, for the latest gadgets and tech trends.On this week's MashTalk, Mashable Tech Editor Pete Pachal, Chief Correspondent Lance Ulanoff and yours truly recapped the best moments and tech products from CES.As expected, AI, dominated the show, with tons of new products adding Amazon Alexa support.The weirdest one might have been LG's Smart InstaView refrigerator.Do you really need Alexa in your fridge?Noteworthy appearances came from Faraday Future, which finally showed off its high-tech FF 91 and Toyota's Concept-i UX car with built-in Yui digital assistant.
An electric vehicle is really only as good as the charging network that supports it.After all, what use is all that energy efficiency and environment friendliness if you run out of charge in the middle of your trip with no charger in sight.That is why Tesla is investing heavily in its Supercharging system, not just in infrastructure and efficiency but also in its accessibility for Tesla EV owners.The latter apparently means giving brand new owners some free kWh every year on the birthday of their car s delivery some free Supercharging credits.All new owners of Model S and Model X electric vehicles purchased after 15th January will get 400 kWh of free Supercharging credits.That will renew annually on the date of the car s delivery.
Doogee sent over some details of its first dual camera phone this morning, and it has me wonder if this is good news or not?First of all, the Doogee Shoot 1 is Doogee s first dual camera smartphone and from my recollection, it is also the first camera-centric handset from the KVD owned phone maker.We re seeing plenty of smaller Chinese brands announced dual camera phones over the past few months, and like them, Doogee s rear cameras are designed specifically to offer more depth to images by i.e.The idea being the main 13 mega-pixel Samsung sensor takes care of the main image while the secondary 8 mega-pixel sensor deals with the blurred background.Actually, the 13MP 8MP dual rear camera configuration is actually way above what similar brands are offering, but what has us worried is the claimed lightweight of the phone.In Doogee s latest post they claim that the Shoot 1 will weigh just 165g which equals 28 1 Yuan coins and is just 300g heavier than a wrist watch.But will this lightweight equal lower quality materials and build quality?Has Doogee managed to retain such a featherweight with lower quality materials?In Doogee s defence, they have admitted that their Shoot 1 phone might not feel premium, but the materials they have chosen plastic are of a high quality to retain a decent build while maintaining a low price.More importantly for some customers the use of plastic also means a lower retail price meaning that rather high-end dual camera config can be had for only $99.99!The Doogee Shoot also features a front 8 mega-pixel camera, 5.5-inch 1920 x 1080 FHD display, and 3300mAh battery.
Silicon Valley investor and Donald Trump transition team member Peter Thiel says Apple is past its peak.Here's what he said in a Q with Maureen Dowd of The New York Times when he was asked to confirm or deny that "the age of Apple is over.We know what a smartphone looks like and does. the fault of Tim Cook, but it s not an area where there will be
When you pick up a tomato at the grocery store, you might judge it on its ripeness.You can't tell much else just by looking at it.But the tomato has a whole backstory — from the vine it grew on to the CO2 it generated on the farm to the chemical treatments it received.The "Supermarket of the Future" wants to give you that backstory.In late December, a custom Coop supermarket designed by MIT's Senseable City Lab opened in Milan.Display screens in the produce aisles tell you about every item using augmented reality and sensors.Carlo Ratti, the director of MIT's Senseable City Lab and founding partner of the design firm Carlo Ratti Associati, led the project.He tells Business Insider that his firm plans to open more outside Italy in coming months.Take a look inside.
Julie Lythcott-Haims doesn't consider herself an expert on parenting, but she did write a book and give a TED talk about it.Lythcott-Haims, a former dean of freshman at Stanford University, is the author of "How to Raise an Adult," and gave the 2015 TED talk "How to raise successful kids — without over-parenting."In both, she argues that today's parents care too much about their kids' short-term happiness, rather than their long-term maturity.Her remedies: She says parents should be authoritative but not authoritarian.She's a vocal champion for chores.And she urges parents not to rob their kids of the chance to fail.You can watch Lythcott-Haims' full talk here, but here are the main points.
In the hours since a private firm s intelligence document leaked to the web, alleging 35 pages of President-elect Donald Trump s dirty laundry—complete with corrupt ties to Russian officials, blackmail, and bodily fluids—Twitter, Facebook, and cable news have become a feeding frenzy.But former intelligence agents see it differently: To borrow the phrase often applied to Trump himself, they re taking it seriously, not literally.The document includes reports from unnamed sources claiming that the Kremlin has cultivated Trump as a Putin-friendly politician for the last half decade, recorded him in blackmail-worthy perverted sexual acts, and made secret deals with his campaign to exchange information.While Buzzfeed acknowledges that the document is unverified, it says it decided to publish it so that Americans can make up their own minds about allegations about the president-elect that have circulated at the highest levels of the US government.At the very least, the document is no hoax: According to CNN and the Guardian, senior intelligence officials presented a two-page summary of its contents to both Trump and President Obama.But those who spent their careers in the intelligence world are reading the report with more tempered skepticism, what ex-CIA analyst Patrick Skinner describes as interested caution.
EU-kommissionen vill stoppa nätjättar som Facebook, Apple, Google och Whatsapp från att utan användarnas godkännande spåra deras rörelser och skicka riktad reklam.Förslaget innebär att kommissionens redan ansträngda förhållande till de amerikanska bolagen försämras ytterligare.Kommissionen är i jättebråk med Apple om skatter på Irland och med Google gäller tvisten både skatter och sökjättens dominans.I det senaste förslaget ger sig kommissionen på nätjättarnas meddelande- och mejltjänster som man anser bör regleras hårdare.Bolagen måste garantera användarnas sekretess och spårning i syfte att skicka riktad reklam ska bara få förekomma efter användarnas medgivande.Grundinställningarna i alla programvaror ska enligt förslaget vara nej till spårning/reklam och nej till så kallade kakor.
The enhanced browser offers boosted security and content recommendation featuresOnline artificial intelligence AI based service provider Yandex has tweaked its Browser for macOS software to bring improved security and content recommendation features.Yandex Browser for macOS now sports a fresh users interface and a turbo mode to speed up browsing, as well as enhanced AI features including advert blocking.While macOS has its own native browser Safari, the Yandex browser offers AI smarts that others supported by macOS are found wanting.The software smart offer the ability to learn what a user is interacting with and their browsing habits and surface information relevant to their activities.The AI algorithms in Browser for macOS also trawl through millions of safe and dangerous websites to learn to spot the malicious ones from the good sites and help better alert users when they point the browser to a dodgy website.
We could identify exactly how and when they would move to the next stage of the buying cycle and what triggered that behavior.Here s a close look at the shift from the linear customer journey, and the new model that will be guiding your marketing efforts:Even though digital advertisements, search and social media have been around for many years, few marketers have been able to identify the exact triggers that prompt a purchase for any given sale.We look at metrics and identify patterns of behavior — certain keywords whose search results often lead to purchases, ads that get more clicks than others, certain status updates that get more engagement than others — and we turn to science and predictive models to calculate which types of ads and content will be most effective.Customers now have the opportunity to interact with brands and companies directly, send messages via Facebook, participate in online contests and share their interests and reviews of products on social media.They re now bombarded with advertisements and messaging from several channels and platforms instead of just one.
View photosMoreThe logo of Microsoft is pictured in Issy-les-Moulineaux, France, August 8, 2016.TEL AVIV Reuters - The venture arms of Microsoft and Qualcomm have invested in Team8, an Israeli creator of cybersecurity start-ups, as big multinational companies get behind Israel's burgeoning cyber industry in the face of growing threats.Team8, which also announced on Monday a strategic partnership with Citi to help develop its products, said the most recent investment brings its total raised to more than $92 million.Its other investors are Cisco, AT, Accenture, Nokia, Singapore's Temasek, Japan's Mitsui, Bessemer Venture Partners, Google executive chairman Eric Schmidt's Innovation Endeavors and Marker LLC.While the number of attempted cyber attacks was 20,000 a week two or three years ago, that figure had now risen to 600,000-700,000, said Yoram Yaacovi, general manger of Microsoft Israel's development centre.Israel has some 450 cyber start-ups, which receive 20 percent of global investment in the sector.
Want to know how to make a lot of money?This might sound mad but actually it s a tried and true strategy that has been a hallmark of business since time immemorial.Just think about Starbucks – often you ll pass one of their stores and find they re passing out tasters of their various coffees or cakes.Of course the reasoning behind this is that you ll be able to see how delicious they are and then in future you ll think about visiting.In other words, they are demonstrating their value to you so that you ll be more interested in going in in future.Why This Plan is Just Crazy Enough to Work The thing is, we re used now to getting free content when we visit websites.