Larry Turner

Larry Turner

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Following 7
UK
What are the Skullcandy Method Wireless?The Skullcandy Method Wireless are affordable wireless headphones that use a neckband rather than a skimpy cable or fully wireless earpieces such as the Apple AirPods.Skullcandy Method Wireless – Design and featuresI've had a rocky relationship with Skullcandy headphones over the years.The Method Wireless look and feel rather similar to some £100 wireless headphones, even though they cost £40.Like the Sennheiser Momentum In-ear Wireless, they use a collar band that sits around the back of your neck, with IEM-style earpieces sprouting out of each end.
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The more hoops an idea has to jump through the less likely it is to retain its integrity or even run at all, no matter how determined and skilled at hoop jumping the agency is.Jumping through hoops is the advertising equivalent of a multi-fold accumulator and, as any bookie will tell you, the odds lengthen dramatically with each bet because the chances of winning diminish significantly with each additional link in the chain of gambles.(Unscathed is the operative word here.Ideally there should only be two approval hoops as well, one to approve the idea and one to approve the finished ad, both managed by a senior client who knows what he or she is doing and who is empowered to make decisions.And ideally there should be one execution hoop, namely the artistry of a skilled practitioner to breathe life into the ad, elevating rather than deflating the idea in the process.Even if an agency has a hoop-jumping success rate of 90%, meaning that it gets an ad through one of those five hoops nine times out of ten, the probability of it successfully negotiating all five hoops from brief to final approval with a great, unscathed idea is just 59%.
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The Apple Watch might have just turned two years old — the first series of the smartwatch was launched on April 24, 2015 — but not everyone is keen on showing up to the party.According to a new survey, individuals who did not already own Apple’s smartwatch were unenthusiastic about buying one anytime soon, while just eight per cent of those surveyed said they planned to make the purchase.A total of 1,339 consumers were polled by market research platform Fluent for the survey.“Customer excitement for the Apple Watch has plateaued since hitting the market in 2015.Only current owners think it’s a great product, but nearly half of them don’t plan on upgrading,” a Fluent spokeswoman said in an email.Meanwhile, 15 per cent of iPhone users answered that they would purchase an Apple Watch while only five per cent of Android owners said they would do the same.
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Fewer would consider targeting the post at people who are interested in Conway Twitty or Cristiano Ronaldo, though.The Los Angeles-based startup Ranker does, and that’s been a major reason for its climb on Facebook.The site, with more than 26 million readers a month, according to comScore, uses its data gathered from readers’ votes to see how much affinity fans of celebrities, movies, athletes and other pop cultural entities have for other similar entities.Knowing this not only informs Ranker’s content strategy but helps it target readers more effectively on Facebook.“Nobody gets their entire audience on Facebook to see their content,” Ranker founder and CEO Clark Benson said.“But if you can tell Facebook what to target inside that 1 or 2 percent [that sees it], you can get a lot more lift.”
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By scaling back promotions, integrating digital capabilities and focusing on global expansions, Aldo has been able to stay afloat in a market particularly hostile to mid-priced retailers with vast fleets of brick-and-mortar stores and a hefty mall presence.The footwear and accessories retailer, which has 2,000 stores globally, expanded this week by redesigning its website for both mobile and desktop, and launching e-commerce in 10 additional countries.“We had been taking a new direction in smaller steps, so the sites were moving, but slowly,” said Grégoire Baret, general manager of omnichannel experience at Aldo.“Finally, we decided to take a stand to align our brand positioning with our customer needs.They needed to bring it up to date.”Aldo, a privately held company headquartered in Canada, has all the markings of a mall retailer, with a presence in an estimated 50 percent of America’s shopping centers.
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Fintech platform Qianbaomu receives strategic investment of USD 14.5 MQianbaomuFounder: Chen FengFounded in: 2014Financing status: Strategic investment of RMB 100 million (USD 14.5 million) in 2017Qianbaomu is a fintech platform that started its business by providing financial products to women, and now it focuses its product offerings to supply chain assets.Founded in 2014 in Hangzhou, its core team members previously worked at Alipay, Tencent, China Construction Bank and some other financial institutions.The company first picked women in big cities with disposable income as its main target group.It then developed new financial products for its female customers, which contributed to its large user base.Qianbaomu has 1.4 millions users so far with a turnover of more than RMB 10 billion, and the assets it currently manages has reached RMB 500 million.This strategic investment was made by IMCIC, and the investment will be used to expand its company by recruiting more employees who are professionals at risk management and fintech technology, and create new financial products for its users.Sports social network Rejoice Sport Tech receives USD 14.5 M in Series C roundPhoto from 58pic.comRejoice Sport TechFounded in: 2014Financing status: RMB 100 million (USD 14.5 million) Series C financing in 2017Rejoice Sport Tech is a high-tech enterprise that provides users with health services via the development of a sports app and the sale of smart sports gadgets and sportswear.The app Yodo Run, which was developed by the company, is a data recording tool for running, fitness, cycling, and other sports.The app also has an online community where users share their sports experience and communicate with others to seek help with sports related matters.Launched in 2014 in Guangzhou, it has more than 100 million users.Rejoice Sport Tech also has an online store that sells smart sports gadgets including smart step counter bracelets, smart sport watches, smart weighing scales, and so on.
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NASA’s long-lived Saturn probe, Cassini, has paid its final visit to the planet’s largest moon, Titan.The moon is larger than Earth’s and bigger than the planet Mercury.It’s covered in thick haze and smog, contains seas of liquid hydrocarbons, has a crust made of ice — and just might be habitable to alien life.Cassini flew by the giant moon and photographed it on Saturday, less than two weeks after the probe captured an awe-inspiring image of Earth through the rings of Saturn.The latest batch of images started arriving at Earth-based radio dishes on Sunday, after travelling 878 million miles through deep space.Scientists are now taking the raw black-and-white data and processing it into colour photographs.
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Where Google co-founder Larry Page is going we don’t need roads.Because he’s got a flying car that’s going to be available to everyone by the end of the year.The Kitty Hawk start up, of which Page is a significant backer, today released video footage of its flying car, which actually looks a bit like Luke Skywalker’s speeder spliced with a Florida Everglades air boat.The Kitty Hawk Flyer weighs 220lbs, can carry a single passenger, and can reach an altitude of 15-feet thanks to the 8 battery-powered propellers that keep it airborne.And today, we can see it on video for the first time ahead of its 2017 commercial debut.In a statement given to the New York Times, Page said: “We’ve all had dreams of flying effortlessly.
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Endorsement from SFX house is a major winCase study HPE has enabled DreamWorks Animation to replace legacy storage systems by having Qumulo software running on its Apollo servers.It started looking at using supercomputers back in 2009 when it ran a project [PDF] at the Oak Ridge National Laboratory (ORNL) with technology that was subsequently used for Kung Fu Panda.At the time it said a DreamWorks film could require tens of millions of CPU hours in the process of adding colour, texture and lighting to each frame.A film could involve half a billion individual files and DreamWorks could have ten movies in production at any one time.Qumulo is a scale-out NAS and object storage startup, founded in a post-Isilon era, and it provided Apollo 4200 Gen 9 server support with its Core software in November last year.
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A Silicon Valley “flying car” startup, Kitty Hawk, reportedly backed by Google co-founder Larry Page, released a video Monday of its airborne prototype and announced plans for deliveries of a “personal flying machine” this year.“Our mission is to make the dream of personal flight a reality.We believe when everyone has access to personal flight, a new, limitless world of opportunity will open up to them,” said a statement on the website of the Kitty Hawk company, based in Google’s home town of Mountain View, California.“Today we’re announcing our first prototype of The Flyer, a personal flying machine that will become available for sale by the end of 2017.”The video showed the single-seat aircraft -- with two pontoons and a spider web-like platform -- taking off from a lake at an undisclosed location and hovering above the water, where it is meant to be used.The craft, propelled by eight rotors, takes off and lands vertically, like a helicopter.
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Modern cars are built to withstand all types of crashes, including rollovers, but it doesn't mean they're perfect.Ford thinks it has a better solution for rollover protection.It was recently granted a patent for an external roof rack-mounted airbag system.Instead of a traditional airbag, which is inside the vehicle, these airbags drape over the side of the vehicle to help cushion the blow of a rollover.The airbags will be stored inside the rack attached to the vehicle's roof.When the airbags expand and drape over the side of the vehicle, they may be held in place by elastic tethers.
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According to David Chitel, the CEO and founder of NGL Studios, 43 percent of millennials come from a multicultural background.To that end, Latino video marketing company NGL Studios is entering this year’s NewFronts presentations to show advertisers the different ways their branded content can connect with that generation.“This audience is a critically important sector of the population and is often overlooked,” said Chitel.“We’ve created award-winning work for our advertising partners over the last five years, and now it’s time to really shine a light on what we can do.”NGL Studios, part of NGL Media which was co-founded by actor John Leguizamo, creates “culturally relevant branded content for millennial and multicultural audiences,” said Chitel.NGL Media has also created it’s own distribution system, built on a proprietary tech stack, so it can distribute its original content across platforms.
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Yesterday a Medium post went by that caught my eye – the CEO of a contractor claiming that it had been informed by the US Government’s Environmental Protection Agency (EPA) that it would potentially have to shut down the EPA’s open data website this coming Friday.As frantic calls to action coursed through my inbox this morning and I started seeing news coverage claiming the site was going to be defunded, that this represented the latest attempt to defund the EPA, that this represented the end of open science, that everyone should immediately start frantically downloading every dataset on the site to their personal computer, or any other number of hysterical calls to action, I decided to take a closer look at what exactly was happening with the EPA's open data initiatives.The USDA, for example, replaced its website with a simple message about the shutdown and for the duration of the shutdown all of its vast research, datasets and other web-delivered information were removed in their entirety.Confirming this, earlier this morning the EPA issued a formal statement that the website was not going anywhere.The website isn't going anywhere.” Accessing the website this morning resulted in a JavaScript popup dialog saying the website would likely be shut down this Friday, while now the dialog has been updated to say the website will continue to be available past the deadline.As the US Government continues on its path to make more and more of its datasets openly available, it has chosen to date to do so largely through its own proprietary Government-developed platforms.
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There's a particular kind of people that get onto helicopters in New York City and fly to the Rockefeller estate about an hour's drive away.There, they attend a 200-person dinner with former heads of state, Admirals, CEOs, media elite and billionaire investors — shmoozing, chatting about business ideas, having a few
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Over three quarters of shoppers abandon the items in their cart before purchasingExtra shipping costs, having to create an account and an overly complex checkout among top reasons for cart abandonmentRetailers must go beyond checkout best practice and consider: optimizing for mobile, offering several payment options and exploring innovative ways to drive conversions.So, what stops customers from converting?All these issues (with the exception of customers just conducting research) could be improved by simply following basic checkout design best practices.Whether that’s displaying shipping costs more clearly, offering an option to checkout as a guest, or making sure your security credentials are displayed prominently.
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Getty Apple is expected to launch a redesigned iPhone model this fall based around a next-generation display technology called OLED, and Wall Street analysts believe it could cost a lot more than the iPhone 7 and iPhone 7 Plus.Some analysts have even predicted that the cost of the device could top $1000, which was first reported by Fast Company.
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First announced almost two years ago, Intel’s new storage technology proved elusive as anticipated dates slipped and speculation about problems circulated.Intel’s only stand-alone Optane drive, the DC 4800X, targets enterprise exclusively with a suggested retail price of $1,520 for 375GB of storage.Yet the tactic is also risky, because it positions Optane as an optional add-in rather than a straight replacement to a typical hard disk or solid state drive.It’s not based on the flash memory tech that powers modern solid state drives, and Intel hasn’t gone out of its way to reveal what makes Optane work.A cache drive is essentially a middle manager that sits between your PC’s RAM and a hard disk.AMD’s hardware, including Ryzen, is also excluded.
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Friday The 13th is coming to PS4, Xbox One and PC on May 26, Gun Media and Illfonic have announced.Previously delayed to 2017 late last year, the kickstarter-funded survival horror title will be launching digitally for consoles and PC at the end of next month.Multiplayer will be the only component available at first, with a solo campaign planned as a free update later this year.It’s currently pinned for the summer so players shouldn't have long to wait.The 1v7 asymmetrical multiplayer experience has seven camp counsellors hiding away from a rampaging Jason Voorhees.You must either survive as the camp occupants or murder everyone as the iconic masked killer.
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As a supplier, Delphi is responsible for developing all manner of systems and selling them to automakers.Its latest might actually keep owners away from the dealership, at least some of the time.Delphi is working on over-the-air (OTA) software updates, which it hopes to sell to a number of automakers to help them gain an advantage as cars become increasingly digitalized, Bloomberg reports.It wouldn't be just for new cars, either -- Delphi's system reportedly works with cars from all the way back in 2010.It would permit these cars to update certain systems, whether it's engine control units or infotainment, wirelessly and without a trip to the dealer.Delphi hopes its new-car OTA systems could be put to use as early as 2020.
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More than a decade ago, software engineer Ryan Melton spent his evenings, after workdays at Ball Aerospace, trying to learn to use a 3-D modeling program.After a few weeks, for all his effort, he could make … rectangles that moved.Melton showed his spinning digital shapes to Ball, a company that makes spacecraft and spacecraft parts, and got the go-ahead he’d been looking for: He could try to use the software to model a gimbal—the piece on a satellite that lets the satellite point.Melton wanted to build the program to save himself time, learn something new.Let It All Hang OutConvincing Ball—a card-carrying member of the military-industrial complex that also makes scientific instruments for the likes of NASA—to distribute its spacecraft code wasn’t easy.
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