This is the final part in a 3-Part guide to collecting more emails using old content, some psychology and retargeting wizardness...In Part 1 I walked you through how to create a high value asset and how to improve your old content to get far more email capture from first time readersThen in Part 2 I walked you through how to capture more emails and to improve your conversions using a Hyper Specific Next Step Offer and how to set up the email automation systems to deliver itIn this guide (Part 3) I walk you through possibly the most important partHow to track people who read your content, but DON'T optin......And then how to run campaigns to them to bring them back and convert
NASDAQ-listed online social entertainment firm YY Inc and Genesis Capital lead the round with participation from SAIF and Zhongwei Capital.Founded in 2014, Tantan is a location-based social search mobile app that facilitates communication between mutually interested users.The Chinese app almost identical to Tinder, down to its UI which lets users swipe left and right for potential matches.Wang Yu, CEO of the Tinder-like app, stated that the company will keep polishing the product for better user experience, and hopefully release VIP membership service in Q3 of this year.In contrast, Tinder’s commercialization effort mainly takes the form of a paid version in Tinder Plus.Wang also revealed that Tantan will explore artificial intelligence technology and expand to new markets in the future in an attempt to enable more accurate and personalized social experience.
If the world is ever going to enjoy the upsides of a sky filled with drones, the unmanned aircraft must be able to behave at least as well as human pilots.They must know how to react to other aircraft coming right for them, how to manage sudden weather changes, and what to do when their vehicle goes haywire.That's why researchers at NASA’s Langley Research Center in Virginia have developed a system that can help with one slice of drone troubleshooting: enabling small UAVs to determine on their own when they’re not working properly, and then find a safe place to land.Safe2Ditch, invented by Langley’s Trish and Lou Glaab, is designed for fully autonomous aircraft without human pilots at the controls.It uses software algorithms to detect battery or motor problems, control-surface or structural failures, or even shifting cargo that can disrupt the aircraft’s balance.“Basically, anything that you could envision for a general-aviation aircraft that would cause a pilot to have to make an emergency landing off-field could happen in a UAS,” said Lou Glaab.
Oukitel K10000 Pro is already selling for few weeks and the feedback so far is pretty positive, after all there are not so many phones with such massive 10000 mAh battery capacity running around.But it also has pretty unique and out of the line design so it could be interesting to take a peek behind the curtain of the creation process.And today have for you a video just about that, so you can check out how the phone is made in the factory from a scratch.Going through all the 30 processes and quality tests takes quite some time, but luckily for us they managed to speed up the video a bit.What’s pretty interesting is the part about the battery, because apparently the 10000 mAh piece is created with two 5000 mAh batteries combined abreast..But while charging both can be charged at the same time so working as one.
Aspect Ventures, the San Francisco-based early-stage venture firm founded in 2014 by longtime VCs Jennifer Fonstad and Theresia Gouw, has begun raising its second fund, and the outfit is looking to raise up to $175 million, shows an SEC filing.The firm hasn’t responded to questions about its fundraising plans, but we’d guess that investors will line up quickly to fund the firm.In addition to the backgrounds of Fonstad and Gouw, who worked previously at DFJ and Accel Partners for 17 and 15 years, respectively, the team has assembled a promising portfolio, with bets that include millennial recruitment site The Muse, the on-trend fashion jewelry company BaubleBar, and the babysitting service UrbanSitter (which has proven a lifesaver for this editor).Aspect, which closed its debut fund with $150 million in 2015 and broadly focuses on Series A-stage millennial, health, and security startups, has also invested in Vida Health, an app that pairs patients with health coaches; Exabeam, a data security analytics company; and Forescout, a cybersecurity unicorn.Many of the companies in its portfolio are too young to judge, though at least one, Birchbox, a subscription service, has reportedly struggled to turn profitable in recent years.Aspect is also an investor in the hotel booking app HotelTonight, which was reportedly looking into an IPO as of last summer after trimming costs, including laying off some employees.
Lately in China, cleaning robots are flourishing like never before.Obviously it all started with the original Roomba, then plenty of Chinese companies with the means to do it have started producing their own “similar” device.This time we’ll check out a cleaning robot that’s not the usual vacuum cleaner for your floors, but instead it sticks to walls and windows to clean them off!The Cop Rose — yes, that’s what it’s called — is indeed a “Household Cleaning Robot”, that means it can automatically clean your windows in a matter of minutes, saving lots of time and efforts.The robot cleaner can actually clean a square meter in 2.4 minutes, it has a small controlling system with obstacle identification and a vacuum absorption system to keep it stuck to the glass.Other features include an emergency standby system, real time monitoring on the state of the work and an automatic reminder when the cleaning cloth needs to get changed.
Two weeks ago, developer Niantic announced that in preparation for the first anniversary of Pokemon Go, it would be temporarily shutting down in-game gyms in order to roll out “a new update focused on collaborative group gameplay features.” This Saturday, Niantic confirmed that it would start disabling gyms on June 19th, which means the highly-anticipated gym overhaul update is finally underway.Niantic hasn’t so much as hinted at how long the gyms will be disabled, but based on the leaks and rumors leading up to the anniversary, it will be a significant overhaul of the gym battling system.Once the update is has been completed, players will reportedly be able to feed berries to the Pokemon they have stationed in gyms as well as receive real-time push notifications when things happen at gyms.If you currently have Pokemon defending gyms in-game, Niantic wants to remind you to claim your Defender bonus before it disables gyms “in a few hours” from when it posted this tweet:When asked on The Silph Road subreddit about when exactly the gym disabling would take place, a Niantic support team member said the following:I don’t have an exact time.
Our weekly column summarizes the tech financing highlights in China this week.Tech giant Tencent was an active investor this week with its support for online brokerage platform Futu and bike-sharing startup Mobike with large funding amounts.Other financing highlights include investments in big data and cloud computing services, which have proven to be a necessary IT infrastructure for several companies.Online broker Futu receives USD 145 million for Series C round led by TencentFinancing status: RMB 989 million (USD 145 million) Series C round in 2017Online broker Futu on Monday receives USD 145 million in a Series C round led by Tencent to boost its capital and marketing plans.
The Xiaomi Mi6 Plus was expected to launch alongside the Mi6 which was launched in April.The Mi6 Plus is expected to be the bigger sibling of the Mi6.There have been multiple leaks surrounding the Mi6 Plus and the latest one shows the back of the Mi6 Plus alongside the back cover of the Mi6.The image shows the comparison between the back covers of the Mi6 and Mi6 Plus.As you can see, the design of the Mi6 Plus back is absolutely same as that of the Mi6 with 3 cutouts on the top left corner for the dual camera setup and the dual LED flash.Also visible are the curves on the sides.
Eric Franchi, co-founder of adtech outfit Undertone, and now an angel investor, recently exited the outfit and is now helping fund some of what he sees the most innovative early stage companies in digital.After having co-founded, led and ultimately sold an adtech company, I have turned much of my energy and capital towards investing in startups.Those startups include, but are not limited to, those focused on advertising technology but also digital media and marketing technology.I’m investing in adtech startups.While all of the above statements have a ring of truth, but none of them are absolute.Over the next few month, over a course of several posts, I hope to outline the investor’s perspective on ad and martech with some of the trends I’m excited about, some of the more current M moves and more.
The Samsung Gear 360 a 360-degree camera that shoots in 4k — is now in BuzzFeed’s hands.Here’s what BuzzFeed’s Head of Development had to say:“We’re excited to partner with Samsung to give our audience engaging, social 360-degree video content.Samsung’s 360-degree technology will enable BuzzFeed to use our ‘test and learn’ strategy to unlock new kinds of shareable content, while learning more about how audiences are consuming and using it.”The possibilities for stupid, weird, hilarious, shocking and ridiculous videos are endless.But 360-degree video either goes viral or turns into sucky content that comes off as trying too hard.
By Matt Heinz, President of Heinz Marketing“How I Work” is one of my favorite recurring features in Inc Magazine as well as via Lifehacker’s This Is How I Work Series, and recently several sales experts (including Anthony Iannarino, Dave Brock and Trish Bertuzzi) participated as well.Periodically moving forward, we will feature a new B2B sales, marketing or business leader here answering what have become the standard “How I Work” questions.This week I’m excited to feature Alexandra Gibson, chief marketing officer for EventFarm.A native of Idaho living in Washington DC, and newly married last month, Gibson is a proven marketing leader having lead teams and revenue at companies such as Contactually, OttoPilot Media, Aspen Associates and more.Live music, martinis, digital marketing – she does it all.
"I think your biggest asset is to know yourself, to know your strengths and weaknesses".I'm with you on this, everyone with a dream to work online must understand that there's no easy standarized formula for all.What works for me could not work for you, and viceversa.It's a trial and error, learn from mistakes, but most of all, endure.Persistance is what allowed me to build a steady online income thourgh all these years.I like the way you honestly share all the aspects of your journey (including the bad days).
AT has agreed to a new contract with 17,000 union workers who were threatening a strike.The deal will cover both AT and DirecTV workers who handle the telco's network and services in California and Nevada.It will run for four years, should it be approved by union members.According to the Communication Workers of America (CWA), the union was able to extract concessions from AT including pay rises, improvements in job security and retirement funding, and affordable health insurance for workers.The contract will be the first to include workers from DirecTV following the satellite TV service's acquisition in 2015."I'm proud of their solidarity and of the hard work of our bargaining teams that were determined to reach a fair contract," district vice president Tom Runnion said as he announced the new contract.
p Following the successful rugged smartphone models from the “S” line Nomu decided to dip into the budget waters and produce a cheaper “dumber” phone.The result is the new new Nomu T10 and of course they are once again making it extra durable and rugged with the IP68 certification and more.And today we have for you an official introductory video for this piece.Nomu T10 really doesn’t belong in the conversation about the modern smartphones with the MTK6261A chipset, 32 MB RAM 128 MB ROM and 2-inch QCIF display.On the other it means its 2800 mAh battery will be enough to power the phone for more than a week of usage or 20 days in the standby mode.It is dual SIM phone and it can promise working even in extreme temperatures, officially in the range from -20 to 55 .
p Cold traffic to a branded, higher priced product on your Shopify store?These people need to be nurtured through your brand journey.In this video, I outline the: Three Step Thriller Shopify & Facebook Ad Strategy.Engaged audience to presell pageView Content/Add To Cart audience to Purchase through Dynamic Product AdsI take you through the exact targeting and creatives we use to move our audience through these stages to acquire purchased for £8.55.
Saturn has pulled off an even more extreme color-changing trick than Starbucks managed with its Unicorn Frappuccino.NASA released a set of images on Wednesday showing how the planet's north polar region shifted from light blue colors in June 2013 to yellow hues by April 2017.The hexagonal jet stream system is one of Saturn's most distinctive features (along with its trademark rings).NASA's Cassini spacecraft snapped these views, which NASA presents side-by-side in natural color to show how much Saturn has changed its decor over the years.NASA believes the yellowish haze comes from smog particles caused by an increase in solar radiation.Saturn's northern summer solstice arrived on Wednesday, an event that happens roughly every 15 Earth years.
p After announcing the first trial of their new personal fundraising option in March, Facebook’s now making the tool available to all US-based users, enabling more people to raise money for personal causes via The Social Network.As outlined in the video, now, if you have a personal cause you want to promote, you can create a Page to raise funds for it, where people will be able to donate via secure payments without leaving Facebook.Once they’ve donated, they’ll also be able to forward your message to more people, helping to generate wider awareness of your campaign.Eligible users will be able to use the option to raise money for any of the following categories:Education: such as tuition, books or classroom suppliesMedical: such as medical procedures, treatments or injuries
p After advertisers started pulling, or threatening to pull, ads from YouTube and the Display Network after ads were found running on hateful and extremist content in March, Google quickly set forth a number of brand safety initiatives.While advertisers have been pushing for more controls over where their ads show on the Google Display Network and YouTube, publishers that rely on AdSense for revenue have wanted more transparency into policy enforcement.If Google takes a policy action against a publisher, ads are pulled from the entire site, and it can be difficult to know what went wrong or how to fix it.Today, Google announced the ability to address violations more surgically and a a new tool for publishers to get more information about enforcements and address them.Taking action at the page-levelA couple of weeks ago, Google updated its hate speech policy and put new technology in place the lets Google remove ads from a specific page on a site or app that doesn’t meet the policy standards — either in the body content itself or in user comments.
p Mother’s Day is fast approaching it’s time to sit down and figure out what you’ll be doing.However, you can still use your device to help you find ideas, plan things, or buy gifts.The app features tons of bouquets to choose from.Additionally, you can schedule it for same day delivery in many areas.Of course, the price ranges vary depending on how complex the bouquet is and what flowers you include.Still, it's one of the better Mother's Day apps if you want to go with a classic approach.