With total UK TV advertising spend having dropped for the first time in eight years, advertising in the UK grew at its slowest rate for four years — at 1.3% during the first quarter of this year — according to the latest Advertising Association/Warc Expenditure Report.This was the 15th consecutive quarter of growth, reaching £5.318m, although TV advertising spend was found to be down by 6.2%, the first fall since 2009.Just yesterday, ITV reported external revenue was down by 3% during its first half year, unaided by the 8% decline in net advertising revenue.According to the report, the sector is expected to recover to reach 2.5% growth in 2018.Despite a general decline in traditional media advertising revenue, cinema recorded a year-on-year growth of 27.6% for the quarter.This made it the only non-digital format to achieve growth during the three-month period.
Content produced in association with Iterable.One core tenet of this approach is prioritizing customer engagement over acquisition: focusing on retaining existing users instead of just acquiring new ones.Studies show that a 5% increase in retention can result in a 25-95% increase in profit.Combined with a robust email marketing strategy, these channels can help drive growth from beginning to end: from early-stage brand building, to boosting conversion rates, to re-engagement and loyalty.Enhanced with the right data, this low-cost approach can deliver astronomical value for money.More than 1 in 10 SMS exchanges in the U.S. are with businesses – used for everything from confirmations and verifications to coupons and customer service.
There’s something different about this year’s 50 Most Beautiful list.The Hill dispensed with its traditional ranking system for its 50 favored faces, going instead with a presentation in alphabetical order .There are things that are not so different.Like Michelle Obama before her, Melania Trump made the list in her capacity as first lady.But even in this list where it’s the outside that counts, the inclusion of the other Trump on the list, Ivanka, is a reminder of the Trump administration’s history of questionable behavior.The eligibility requirements at the time that nominations were applied to “anyone who regularly works in politics and is primarily based in Washington.”
In case you hadn't noticed, this year's smarthphone 'thing' is taking the dual cameras and timeless styling of Apple's iPhone 7 Plus, and cramming 'em into progressively cheaper Android alternatives.OnePlus did it, and now it's Xiaomi's turn.The Mi 5x is as mid-range as they come, with a Snapdragon 625 CPU, two 12MP rear cameras for getting your 2x optical zoom on, fingerprint scanner and a 5.5in Full HD screen up front.Chuck in 64GB of storage, Android 7 Nougat and Xiaomi's brand new MIUI 9 interface, and you've got a pretty good-looking slice of smartphone.Will it ever actually make its way out of China, though?And if it does, expect to pay more than the 1499 Yuan (US$200) you'd pay for it there.
Queensland University of Technology will deploy drones in a high-tech effort to find and protect koalas in South East Queensland, with the State Government announcing a funding boost for koala conservation.The two-year project to be led by Dr Grant Hamilton, from QUT's Science and Engineering Faculty, will use drones and high resolution imagery to allow for rapid estimates of koala abundance.Dr Hamilton said drone technology would provide a robust survey method for detecting koalas and estimating their numbers."The primary emphasis of this project is on the ecology of koala conservation, and we are using drones and automated imaging technology as tools to assist," he said."Through the use of drones we will be able to better locate our native fauna, and to get more accurate estimates of their abundance that we need to make effective conservation decisions."Understanding the abundance of a species in an area is fundamental to the management of that species - and the more regularly and accurately you can monitor the health of the population, the better."
Teslagrundaren Elon Musk och Facebookmogulen Mark Zuckerberg kommer inte överens när det gället artificiell intelligens, det står klart efter att de två techgiganterna öppet kritiserat varandras ställningstagande kring AI.Det skriver The Next Web.Bakgrunden till "bråket" är den varning som Elon Musk utfärdade för några veckor sedan, där han pekade på farorna med artificiell intelligens.En varning som inte föll Mark Zuckerberg i smaken.”Jag är optimistiskt och jag tror att människor som är nej-sägare, och trummar ut domedagsscenarios… Jag förstår mig inte på dem.Det är väldigt negativt och på många sätt tycker jag det är oansvarsfullt”, sa Mark Zuckerberg under en frågestund på Facebook i helgen.
International border crossings are often legal gray areas where government agents can, and sometimes do, ask travelers for access to their laptops, phones and other mobile devices.Here's how to safeguard corporate and personal data when traveling with recent Android-based phones and tablets, using the Chrome browser.There are a variety of licensing and other issues involved.Currently, less than 12% of Android devices are on the newest version 7 (Nougat), more than half are running version 5 or older, and at least one in four users remains on version 4.4 (KitKat) or prior — relying on an operating system that is at least four years old, and likely unsupported.It's worth noting that Google has gradually shifted much of Android's core functionality into standalone apps, which allows the company to update those elements more frequently without any third-party involvement.Google also issues monthly security patches for manufacturers to address OS-level vulnerabilities, though some are better than others about delivering those on a timely and reliable basis.
Velkakatto määrittää Yhdysvaltain valtiolle velkamäärän maksimin.Raja tulee todennäköisesti vastaan lähikuukausien aikana.Se voi johtaa pahimmillaan Yhdysvaltain valtiion maksukyvyttömyyteen.USA:n kolmekuukautisten valtionlainojen korot ovat viimeisimpien tietojen mukaan 1,16 prosentissa, kun kuuden kuukauden korot liikkuvat 1,11 prosentissa.Tavallisesti pitkät korot ovat lyhyitä korkoja ylempänä.Kolmekuukautisen velkakirjan tavallista korkeampi korko heijastaakin sijoittajien pelkoa, että USA saattaa ajautua hetkelliseen maksukyvyttömyyteen syksyn aikana.
The first footage from Steven Spielberg’s forthcoming thriller Ready Player One has been released onto the internet.Spielberg revealed the trailer for the film as part of an event at Comic Con in San Diego, marking his first film since his Roald Dahl adaptation The BFG.Ready Player One is an adaptation of a novel by Ernest Cline, set in the 2040s when society appears hooked on a giant virtuality reality experience called Oasis.Tye Sheridan, who appeared in Terrence Malick’s The Tree of Life, plays gamer Wade Watts, on a quest to track down “Easter eggs” inside a series of games.Ready Player One is due for release on 30 March 2018 in the UK, US and Australia.
Of all the password managers we’ve reviewed, Dashlane has come closest to stealing LastPass’s crown.Easy to use and rich with features, it meets all our requirements for a top-tier password manager.Dashlane’s strength has long been its elegant interface, which displays your accounts as tiles—indeed, LastPass recently adopted this style—but version 4 adds the option of showing them as a list as well.Each tile has its own fly-out menu from which you can edit your account info, securely share your login credentials, and view your password history.Unlike LastPass, which requires you to open a specific website entry to auto-change its password, Dashlane’s tool lists all of your saved websites and you can change as many passwords as you want at once by selecting the checkbox next to each entry.At the top, it gives you an overall security rating based on the cumulative strength of your passwords, and offers suggestions for improving it by upgrading specific passwords.
Movidius in April 2016 announced the Fathom Neural Compute Stick, a USB thumb stick designed to make artificial intelligence capabilities more accessible to researchers, developers and makers.The plug-and-play deep learning accelerator was scheduled for launch last winter but Intel threw a monkey wrench into those plans when it purchased Movidius in September for an undisclosed sum.With the acquisition now in the rearview, Intel is getting things back on track.On Thursday, the chipmaker launched the Movidius Neural Compute Stick which appears to be the same product as the Fathom albeit with a new name and a slightly different look.Intel says the Myriad 2 VPU (vision processing unit) within the stick provides more than 100 gigaflops of performance while sipping just 1W of power.Remi El-Ouazzane, vice president and general manager of Movidius, says the stick is capable of running real-time deep neural networks directly and enables a range of AI applications to be deployed offline.
CRMs all have unique challenges in onboarding users.We took a look at the onboarding experience of the top 5 most popular CRMs and analyze what's good and bad about each.
Driverless AI, currently in beta, is billed by H2O.ai as an “expert system for AI” — a way to automate the kinds of expertise that data scientists bring to developing machine learning models.The target audience is non-expert users, who can take datasets and run GPU-accelerated ML algorithms against them to extract useful results, without understanding the ins and outs of data science.In addition to business users eager to leverage ML in their organizations but lack expertise, H2O is also pitching Driverless AI to data scientists.H2O considers Driverless AI to be a way for expert users to automate some of the more tedious processes of analyzing a dataset, such as selecting which of various automatically trained models is the best fit for a given dataset.The end user sets up their data experiments by way of a web-based UI, with the user typically needing only to choose which target variable from the dataset to solve for.The app handles the selection and deployment of the underlying components, such as AutoML, XGBoost, or TensorFlow, to determine which ones yield the most accurate results.
OnePlus har släppt sin egna väderapplikation i Google Play, så appen enklare kan förbättras och hållas uppdaterad.Väderverktyget är bara tillgängligt för OnePlus-telefoner.Det rör sig om en tjusig men basal väder-app, med begränsad funktionalitet.Användare kan lägga till platser manuellt eller låta appen identifiera var du är med hjälp av GPS.En sexdygnsprognos visas (scrolla ned) tillsammans med animationer för de olika väderlekarna.De som har en kompatibel OnePlus-telefon kan ladda hem appen härifrån.
For those who favor convenience over bargain hunting, Amazon Dash Buttons are expanding into more and more categories.The Amazon Dash Button announcement dropped on April Fools’ Day in 2015.More than two years later, the company wants you to know people are using the buttons, no joke.Four buttons get pushed every minute.Today, the company announced five new companies are joining more than 600 brands with buttons of their own: Luvs, Pampers, Bounce, Dreft, and Unstopables.Press the $5 Dash, and Amazon will send you diapers, fabric softener, or laundry detergent in a couple days.
Kiinassa on tapahtunut nopeassa tahdissa vallankumous.Aivan ongelmatonta siirtymä ei kuitenkaan ole, sillä kiinalaisjärjestelmät eivät ole yhteensopivia länsimaiden kanssa.Asian sai huomata Hong Kongista Shanghaihin töihin siirtynyt New York Timesin toimittaja.Ensimmäisten viikkojen aikana hänellä ei ollut käytössään kiinalaista pankkitiliä, eikä hän siten pystynyt käyttämään WeChat-sovelluksen tai AliPayn mobiilimaksuja missään.Esimerkiksi ravintoloissa asiakkailta kysytään ensisijaisesti kummalla sovelluksella he haluavat maksaa – ja vasta sitten tarjotaan käteismaksumahdollisuutta.Jopa katusoittajilla on esillä pahvilappu, jossa on qr-koodi WeChat-maksamista varten.
Efter några timmar med en ny 27-tums Imac började en kollegas dator kännas trög.En snabb titt i Aktivitetskontroll visade att arbetsminnet – 32 gigabyte – var helt slut och att systemet hade börjat skriva data från minnet till disk.Det är ett typiskt problem med för lite minne och för många tunga program – och som gör att vi alltid rekommenderar dig att köpa en Mac med så mycket minne du har råd med.Med en ny maskin och så pass mycket minne, och innan kollegan hade hunnit börja installera och jobba med Photoshop eller andra minnesslukande program var det märkligt att minnet redan tog slut.Programmet som hade ätit upp allt minne visade sig vara något vi aldrig har sett tidigare, men som enligt trådar på bland annat Apples supportforum har varit ett problem i flera år.Det heter com.apple.MediaLibraryService och det är en systemtjänst som ser till att olika program i datorn enkelt kan komma åt musik, bilder och videor från program som Imovie och Garageband.
Edtechbolaget Digiexam (NTL) has had a strong growth in Sweden in the past year.the Company, which was founded in 2012 by Nima Marefat and Johan Hägglund.today, five years later the writing nearly 40 percent of all Swedish high school students sample with Digiexam, according to Gustaf Nordbäck, operational manager at Digiexam.More and more teachers have seen the value in going over to the digital samples, not only for the students 'sake but also for how it enhances the efficiency of the teachers' administrative burden,” says Gustaf Nordbäck, operational manager at Digiexam.Usually, he lives in London but commutes between the USA and the Uk, two countries where Digiexam has expanded to.Read also: Digiexam is valued at nearly 300 million
Cindy Hamilton is a Chicago-based sports publicist who has carried out influencer campaigns for major brands like Nike and Adidas, so she knows a little bit about the digital space.In this video, she breaks down some of her past successes, current trends and where influencer campaigns are going in the future.For example, how can you use the influx of influencers to affect your marketing strategy?Will the number of influencers keep growing, or should it revert back to form?Most importantly, how can you separate yourself from your many competitors and make your content go viral?Click play to learn more.
And if it looks simple when you’re watching it on TV, its anything but when you get buried beneath the cables and frenzied activity, in the 30 degrees heat, while surrounded by a couple of thousand boozed up punters in lycra.The tour takes place over 21 days, covering 3,535 km, entering four different countries, as well as 35 regions in France.Each stage is broadcast 190 countries around the world, on 100 different channels (60 of which are live), which equates to 80 hours of live coverage and a total of 6,300 hours of air-time in total.We had the opportunity to drive the entire route ahead of the cyclists (the driving was actually done by our charming guide, former professional cyclist and three-stage winner on the Tour De France, Charly Mottet), and while the scenery was lovely, it was hardly the most friendly environment for delivering connectivity.The Orange technical vans are a permanent fixture in the middle, but the additional 120 trucks from the broadcasters or the 20 km of fibre optic cables or the 65 km of power cables change every day.“Every day is something completely different.”