Channel 4 is bolstering its video on demand advertising package with a new ad format that can directly address viewers.Accessing registration data, the company can directly address viewers with an audio personalised digital ad campaign, culminating in a disturbing slot promoting 20th Century Fox’s Alien: Covenant.20th Century Fox, Foster’s, and Ronseal are the first brands aboard to try out the new format.The Forster’s ad will reveal a pint with the viewers’ name on it and Ronseal will attempt to directly motivate viewers to engage in DIY.David Amodio, Channel 4’s digital and creative leader, said: “We’re incredibly excited to offer the market something completely ground breaking.The most attention-grabbing word for anyone to hear is without doubt one’s own name, so to be able to offer advertisers the chance to speak directly to our millions of viewers is not just unique, but an immensely powerful marketing tool which adds even more value to All 4’s increasingly personalised experience.”
If you were hoping to grab a bargain on eBay today you might be in for a shock.On one the busiest days of the week, the online auction site has hit trouble leaving users unable to buy and sell items.The problems seem to have begun at around 9am with the issues currently still unresolved.Website monitoring service, Down Detector, is showing thousands of outages across the UK.One angry eBay seller slammed the service saying: "Getting frustrated now as have numerous listings which are at low bids but numerous watchers as everybody knows people bid last minute, So i lose out and so does the watching customers.Ebay should not charge for any transactions don't deserve that 10% profit!"
Technically Incorrect offers a slightly twisted take on the tech that's taken over our lives.Microsoft co-founder Bill Gates seems to have taken a stern approach.Please imagine the cries from most contemporary kids if faced with such harshness.They'd refuse to help their parents set up their Galaxy S8s.Indeed, Gates admitted of his kids: "They complained other kids got them earlier."His kids are now 20, 17 and 14, so they are presumably all free to glory in the full joys of apps and Snaps.
Unless you’re Samsung, you should be happy the Galaxy Note 7 exploded last year.Not only was Samsung able to find some serious quality control issues and hopefully eliminate the risk of exploding batteries, but the brand new Galaxy S8 phone, available on Friday in stores, is probably a lot cheaper than it could have been.Pricing starts at $720 for a phone that’s miles better than its predecessor, and most of its competitors made so far this year, even though the handset cost $40 more to make than the Galaxy S7.A new research note from IHS says the Galaxy S8 costs $307.50 to make, with $5.90 of that paying for basic manufacturing.That’s almost half of what the phone costs in stores, which makes the Galaxy S8’s entry price even more impressive when you also factor in the freebies Samsung and its carrier partners are throwing in at launch.IHS says the Galaxy S8 costs $43.34 more to make than the Galaxy S7 and $36.29 more than the Galaxy S7 edge.
Engineers working on firmware updatesMultiple models of Linksys Smart Wi-Fi Routers have vulnerabilities that might be exploited to create a botnet, security researchers at IOActive warn.The flaws could be abused to overload a router and force a reboot, deny user access, leak sensitive information about the router and connected devices, or change restricted settings.Many of the active devices exposed were using default credentials, making them particularly susceptible to takeover.Ten separate security issues (ranging from moderate to critical) make more than 20 models of Linksys Smart Wi-Fi Routers susceptible to attack.An initial search identified over 7,000 vulnerable devices exposed on the internet at the time of the scan.
"Scams target desperate need of small and start-ups," said the federation of Finnish Enterprises legislative affairs manager Tiina Toivonen."the shadow economy survey unit according to the entrepreneurs pay directory services, unwarranted bills more than 20 million euros every year.They distract the entrepreneur to answer "yes" and edit the phone recording so that the entrepreneur would have ordered something," Toivonen says.the Finnish Entrepreneurs has become the tenth contacts of these decoy calls of the context.a long line of entrepreneurs indicate Toivonen according scam companies the Finnish Entrepreneurs constantly tell me, what is on the move.Toivonen, according to aloittelevankin entrepreneur alarm bells are ringing, if the foreign will English intellectual property rights, patents and copyrights report to the letter.
nokia's chairman, Risto Siilasmaa, review of the social networking service Linkedin, finnair's mobile application, the functionality of the departure clearance.Siilasmaa experience the irritant entered the service of their nationality, when he was told more than ten times during the year, almost everything on the information of the company."How is it possible that Finnair, who knows me almost everything (my address, my phone number, family information, etc.)and who regularly tell a lot more (passport details, credit card information, etc.)ask me your applikaationsa through event check-in ten times a year what's your citizenship?"Siilasmaa asked on Linkedin and continued:
These breakthroughs may seem lightyears away, but Facebook says they are in fact closer than we think -- possessing massive implications for the future of communication in our lifetime.Facebook has some pretty surprising ideas about the future of communication, and they extend far beyond news feeds and even augmented reality.The social media giant announced during day two of its F8 developer conference that its Building 8 hardware lab is working on technology that will one day allow you to type with your thoughts and hear through your skin.Our brains, along with the cochleas in our ears, possess the power to reconstruct language from components , and Facebook is looking at hardware and software to transmit those components to the body via pressure changes and vibrations.Simple words, like “blue” or “cube,” were sent through a smartphone, and the engineer was able to understand without a single word being uttered.The concept may seem crazy at first glance, until you consider the work that has already been done in the field, dating as far back as the development of Braille in the 19th century.
The folks at the Facebook innovation lab “Building 8” have announced Project: Hear With Your Skin, one of two projects aimed at new types of communication.“Two projects focused on new capabilities of communication” is what the folks at Building 8 (B8) are suggesting this set is all about – the other is “Project: Type With Your Brain”.With Project: Hear With Your Skin, work begins by developing and building the hardware and software Facebook will need to “delivery language through the skin.”A representative of Facebook’s Building 8 explains that this project is built starting with knowledge of previous, similar projects.They’d feel puffs of air and vibrations in a person’s throat and jaw to understand what the person was saying.The Tadoma method was based off the experience of Helen Keller.
Snapchat has launched new 3D lenses, allowing users to change the world around them in three dimensions.The new feature lets you interact with what you see on screen.You can write giant words that float about next to real objects - or plant a virtual rose in the ground.The update is now live and it's expected Snapchat will release new "experiences" daily.It's the latest in the battle for our attention from the social media giants.Instagram and Facebook have recently added features similar to Snapchat Stories.
SHENZHEN, China—In a corner of a Foxconn Technology Group warehouse in this southern Chinese city, the secretive maker of iPhones is looking beyond Apple Inc. to its own future.Dozens of young workers sit before computers in blue plastic chairs, drawing up battle plans for Foxconn’s sales initiative for its new Sharp-branded television sets.“Sell Sharp with all your might,” a red banner hanging from the ceiling commands.
“The MCN is not our entire business,” said George Strompolos, founder and CEO of Fullscreen Media.In some cases, that means building publishing brands that consumers can identify with, while others are focusing on a traditional Hollywood studio model, producing shows and movies for a growing list of digital distributors.This includes nearly 300 people within its Austin-based digital studio Rooster Teeth, which it acquired in 2015, and employees within three major company departments: Fullscreen Creator, which houses the MCN business as well as other business lines including live events and tours; Fullscreen Brandworks, which oversees the company’s influencer marketing, social asset creation, video distribution and paid media businesses — in other words, anything that would involve an advertiser; and Fullscreen Entertainment, which is Fullscreen’s newest and possibly most ambitious undertaking.It’s under Fullscreen Entertainment that the company is trying to build an HBO or Netflix for teenagers and younger millennials.Last year, the company launched an ad-free, subscription streaming video app, which for $6 per month offers more than 2,500 hours of content including original series and licensed movies and TV shows.In addition to about 10 talk shows starring some of its top talent, Fullscreen is also rolling out four to five new “tentpole” original series or movies per month.
The world’s oldest known person, a 117-year-old Italian woman, has died.Researchers explore why shoelaces always come untied, and why that’s important.Smiles aren’t always for happiness — here are the different types.And watch a Japanese puffer fish in its quest to impress a female.Photo: Emma Morano, 117, blows out candles on her birthday on Nov. 29, 2016, in Verbania, Italy.A doctor said Saturday, April 15, 2017 that Morano, the world’s oldest person, died at home.
If you’re planning a luxury apartment building you’ll need a long list of desirable amenities.For a global buzz to help with marketing and give eventual residents bragging rights, it makes sense to include at least one over-the-top amenity.Houston’s Market Square Tower took the concept literally with its rooftop glass-bottom pool, Dezeen reports.The forty-story building is 502 feet tall, and anyone from the street can see Market Square Tower’s signature amenity just by looking up.That section is built with eight-inch thick acrylic glass on the bottom, front and sides.The glass curves up from the bottom so anyone in that section of the pool gets what Dezeen described as “uninterrupted views.”
Debuting at Star Wars Celebration in Orlando, Florida on Friday, the two-minute teaser gives us our first look at the sequel to 2015’s The Force Awakens.Let's cut to the chase.Now for some quick reaction and analysis...We’re immediately transported back to the planet Ahch-To, where we left Rey and Luke at the end of Episode VII, at what appears to be the beginning of her tutelage.What do you see?” asks Luke.It is so much bigger” before the trailer cuts to her wielding a light saber upon a mountain top and a longer action sequence.
Ever since Sprint hired Paul Marcarelli, the man who used to utter "Can you hear me now?"for Verizon over and over again, your life has likely been permanently altered.You now realize that if he's been paid to switch to Sprint, you should too.Or, second best, just switch to Sprint without being paid ... even if the ads in which Marcarelli now appears are as memorable as the 47th date with someone whom you should never have dated at all.Sprint has now embarked on an attempt to make Marcarelli's presence a little more emotionally involving.So it's teamed up with creators at Onion Labs -- yes, the same Onion that makes you laugh even more than the news -- to create a series of web ads in the format of TV news stories.
A big story of the week was publishers’ changing use of Facebook.In some areas they’ve become displeased with the platform’s offerings, but in others they’re still happy with the massive scale as a testing ground for what works.And as they continue to do so, new roles are popping up.Facebook’s Instant Articles are falling out of favorAs subscription growth becomes more top of mind to publishers, Facebook’s fast-loading Instant Articles feature that largely monetizes through display advertising, is losing favor with major partners.The New York Times, for one, has given up entirely on the initiative, citing better opportunities to make money through plain old links driving back to its site than the .
Kuluttajaviranomaisille on tullut merkittävä määrä valituksia teknisen vian takia perutuista tai myöhästyneistä lennoista, joista Finnair ei ole maksanut asiakkailleen vakiokorvausta.”Olemme tietoisia, että Finnairin teknisen vian tapauksia on merkittävä määrä.Se on meillä valvonta-asiana vireillä, joten en voi sitä tarkemmin kommentoida”, sanoo Kilpailu- ja kuluttajaviraston ylitarkastaja Satu Toepfer Kauppalehdelle.Kuluttaja-asiamiehen valvonta on ollut vireillä jo kuukausia.Toepfer ei halua ottaa kantaa, milloin valvonta päättyy ja virasto voi kommentoida asiaa."Meillä on jonkin verran eriäviä näkemyksiä EU-asetuksen soveltamistavasta, esimerkiksi mitä tulee mahdollisen valmistusvian osoittamiseen.
Ubuntu creator Mark Shuttleworth will once again be the CEO of Canonical as the company reduces its staff and narrows its focus to profitable projects.Canonical CEO Jane Silber announced her departure yesterday, seven years after then-CEO Shuttleworth asked her to take over the company's top spot."I originally agreed to be CEO for five years and we’ve extended my tenure as CEO by a couple of years already," Silber wrote."We’ve been preparing for a transition for some time by strengthening the executive leadership team and maturing every aspect of the company, and earlier this year Mark and I decided that now is the time to effect this transition.Over the next three months I will remain CEO but begin to formally transfer knowledge and responsibility to others in the executive team.During Silber's years as CEO, Shuttleworth still played a key role in company strategy and product design and continued to invest his personal fortune in the company so that it could expand into new areas such as smartphones.
Golden State Warrior and 2015 NBA Finals MVP Andre Iguodala had a big decision to make during his free agency in 2013.Should he come to the Bay Area to play basketball and establish another life outside of basketball?Or should he pursue other offers?Over the last four years, Iguodala has connected both worlds.Part of it started while he was playing for the Denver Nuggets.Now he has direct lines to Ben Horowitz, co-founder of VC firm Andreessen Horowitz, and Eddy Cue, Apple's senior VP of software and services.