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Why Media and Entertainment Industry is placing a big bet on the Mobile App?

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Prismetric Technologies
Why Media and Entertainment Industry is placing a big bet on the Mobile App?

Before we begin, there is a question for you.

With the mobile shift, the people no longer want to switch on the TV to watch the sports live score, news alerts, videos and listen to the music, or rush back to the home to not miss the TV show.

Stepping in with the users’ mobile preferences and current trends, the media and entertainment houses are engineering mobile applications to increase user outreach and serve them efficiently.

Take a quick glance at why the mobile app is a healthy dose for the media and entertainment industry:

Track and follow the trends

The mobile apps have not just provided the easy access points to the users for media consumption and get entertained anytime, anywhere, while creating the opportunities for the industry to track the users’ response and promote the brand.

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Prismetric Technologies
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