This week, a viral "challenge" took Twitter and other social media by storm.

The "Florida Man Challenge" called for people to:

Google "Florida Man" and their birthdate,

Find a headline about the activities of a "Florida Man" that matched their birthdate, and

Post that headline to their social media account.

The challenge spread like a cat meme, so much so that typing "Florida Man" into the Google search bar resulted in suggested entries that were almost exclusively calendar dates.

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