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Can you really afford a free CRM?

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Can you really afford a free CRM?

With the number of customer touchpoints increasing, it is nearly impossible for a corporation to manage its relationship with its customers without a CRM software especially as it enables the corporation to leverage data that it has about there customer history helping it enhances business associations with clients.

One vital aspect of good CRM is its functionality to integrate information from various channels and sources, including an organization’s website, phone, email, live visits, advertising materials, and social media.

CRM isn’t just used to manage the current clients but at the same time is valuable in attracting new clients.

From identifying leads to building conversation and recording all conversations a CRM is able to track that

Does every business really need a CRM?

The challenge in using legacy tools and processes s that when an enterprise has hundreds of clients who are interacting with it across the organization than having a unified view of the customer is impossible without using a modern system.

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