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Its human nature to focus first on creative design than well-written content.

An appealing image connects with your topic easily and can inspire them to share your content.

Here are some tips for better resolution imagesFor most eCommerce websites JPEG is the best format.Never use GIFs for large imagesPNGs are the best replacement for both JPEG and GIF.

By scaling down your image size you can increase page speed which is very crucial for mobile viewing.

Regardless of which tools you use it's important to optimize images for technical SEO as well for user experienceInclude a concise caption to imagesCaptions like URLs can be crawled.

Anyone searching for keywords associated with caption will find your page listed in search results.

What Is SMM and How You Can Build Social Media Marketing Plan?In this blog you will learn how you can increase your online presence on Social Media Platforms.So, let’s startSocial Media Marketing is basically selling your product and service on all social media platforms like Facebook, twitter, LinkedIn etc.What is “SOCIAL” element in social media marketing?Well the first thing we need to understand something called social proof.Social proof is whatever is say about you and your business, no would you say about your business but other people say about your business and that is one of the most powerful strong fundamental aspect of SMM.And the other thing is what is Referral Marketing?Referral Marketing is when other people is giving excellent reviews about your product and service to their friends, family and others so when they check about your business in details and buy your product and service is called as Referral Marketing.And Online Marketing just takes that process to explode online.So, People come to you through social proof the other people are talking about your business.Different types of Social ProofComments also increase social popularity means how many people comments on your post, YouTube video, blog that engaging you.Re-Shares when someone re-shares your post, video, blog to someone else and saying about your content then people are going to much higher willingness to read your content.Follower Counts: - More Follower we have the more authority we have increase our comments and Re-shares.Reviews: - This is most strong social proof when someone going to buy your product or service.

More positive reviews we have more people will come to buy our product and services.Endorsements: - Can be in any form like reviews and email, private messages so keep them as a social proof to show people when they want to buy your product and service.What Is Media?Media is Content we produce and pull out on all social media platforms.Content can be any type post, video, podcast, blog etc.Now there are some golden rule when we are going produce contentCreate only Useful content to the recipients.It has to be relevant for people who are looking to buy product and service that is related to your business.If you follow these golden rules then more people come to your business for buy your product and service.Now look at this exampleThis is just a dog pic.

This is not social media marketing.This is social media sharing.Well Many businesses are do this by just sharing a cute dog pic.But let me ask you one question by sharing you this image give you an overwhelming desire to buy your product and services.And if you selling computer equipment sharing images of dog is not communicating what your business is offering.You can share dog pic when you are in pet business.So, define objective of your business before doing any social media sharing.So, what is Marketing?Before we look into marketing let’s look at some type of marketing.Push Marketing Vs Pull MarketingPush Marketing is traditional marketing when you are push your message out in front of many people as much as possible hopping that the investment will bring sufficient sale to justify the cost of your advertisement and also create profile of your business.Push Marketing is very interruption-based marketing where we are going to stop people to do what they are doing and do something else that all people resist that.Now Pull Marketing can be known as magnetic marketing is a type of marketing that involves creating content and positioning that content where can picked up in search and now when someone starts looking for the product and service that you offer then they can find that.In Push Marketing we need to look for to find potential customers But Pull Marketing is already committed to buying a product and service.Now your job is to make sure to they can find your business while buying any product and service.The Core of Marketing Is communication.

Marketing is all about communicating a set of ideas to someone that they can respond to and agree to make a relationship with you values and your services.So, How You Can Build A Social Media Marketing Plan?When you build a marketing plan, we are essentially creating a marketing funnel.So, to simplify things, we would build an AIDA Funnel, this same technique can be applied to any marketing campaign or long-term strategy for any product and service.What is AIDA Funnel?It is basically a marketing strategy that matches a buyer’s decision-making process.So, we take decision making process and break it down into 4 simple steps that we can match our marketing to…Then we market to our customers in 4 simple steps in line with that buying process.The 4 simple steps are: -Attention: - Content that gets customers attention.

Interest: - Content that generates customers interest.

Desire: - Content that feeds customers desire.

Are You Looking for SEO Services?Are you in search of getting a good rank for your web at google and other search engine sites?

We Orchard Solutions Global provides you the top class SEO services.

We have a professional and skilled team who has gain expertise in SEO by working in this field for many years.

Being the most experienced and world-class SEO Service Providers, we have many satisfied and successful clients at our credits.We Can Run Huge Numbers of Traffic to Your WebsiteBeing the hub of SEO services, Orchard Solutions Global knows well how to get huge traffic to your website.

To get the maximum number of traffic to your site, it should be SEO optimized accurately.

We optimized your websites by using helpful and beneficial methods.

For years and years, the only way to advertise your products was by sending ads and pamphlets in newspapers but the world is not the same anymore.

Technology has brought the world closer and has opened doors that we didn’t know existed.

Search Engine Marketing is an excellent strategy to increase the quantity of traffic that comes to your website by enhancing the visibility of your websites in the search engine results pages (SERPs).

SEM  helps you to stand out in the plethora of websites while effortlessly drawing an abundance of traffic to your website.

An internet-friendly user performs local searches through a search engine and with SEM; we can ensure that your webpage is displayed when a particular keyword is searched.Therefore,  with the efficient support of SEM, you can increase the traffic on your website, increase the visibility of the website and create a niche for our brand.Obviously, this shall also increase customers and clients for your company, therefore providing you with multiple opportunities for growth and expansion.Once a website attains a higher rank, it would appear amongst the top results of the page when searched using the search engine which should automatically lead to increased sales and popularity.

SEM also allows you to create the perfect first impressions since the right thing is shown when the right things are searched.However,  the priority in which the websites are displayed is decided by the ability of the agency they hire to perform SEM optimization.

Seo Company in Chennai- GetsolIndia provides Best Seo Services in Chennai  helps you to increase search engine ranking and get more traffic to your website.

We offers SEO services such as link building, website and content  optimization.

SEo plays an very important role in the business websites, it increases the traffic  online and generates more leads which outreach the business to the high level.GetsolIndia  is one of the leading IT Institutions for search engine optimization which is located in chennai with the objective of providing a seo services in Chennai.

Our firm  is started by a group of highly talented skilled seo service provider.

At getsolIndia we are providng natural means of achieving search engine traffic.The main objective of the SEO is to ensure that the visitor finds a quality website with unique content, when they reach a webpage as a result of search engine query.

We are handling two kinds of SEO, they are on page optimization and off page optimization.