Selling a product is never as straightforward as it seems.
A sale is dependent on both the seller and buyer agreeing on terms favorable to each.
Unless both can negotiate to an agreeable amount and walk away with a fair share, the chances of closing a sale is low.
The sales funnel consists of several stages, starting with awareness of the product and creating an interest in the same.
Depending on the urgency or utility of the demand, they then consider whether or not they need to buy the product.
The sales funnel ends with an evaluation of the product, and its subsequent purchase by the buyer.
The length of your sales cycle has a huge impact on your revenues. Use these 7 strategies to 7 ways to speed up your B2B sales cycle time and rake in better profits for your business