Data today flows in torrents and if businesses can make use of even a fraction of this data it would help them advance.
Insufficient Awareness Of The Possibilities Of Big Data
Enterprises are managed by people with managerial skills and IT takes a backseat.
The solution is obvious: top management needs to lead the way and seriously focus on how to leverage big data.
It pays for the top management to learn and also initiate programs for everyone down in the hierarchy to get a good grasp on the fundamentals of big data and how useful it is for their organization.
A good starting point would be to engage a big data development company to act as their consultant and show them how they benefit now and in the future.