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Web advertising 5 times more profitable than crypto-jacking, research says

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Geekz Snow
Web advertising 5 times more profitable than crypto-jacking, research says

When cryptocurrencies were soaring in value in late 2017 to early 2018, crypto-jacking was all the rage with opportunistic hackers.

Thankfully, it’s not been quite as popular in recent times, and recent findings might make it even less so.

New academic research, spotted by ZDnet, has found that crypto-jacking is way less efficient at generating website revenue when compared to traditional web-based advertising.

The researchers say a website that includes three adverts can make five and a half times more money than a website that uses crypto-jacking to generate income.

The figure is based on the average time a user spends on a website.

Cryptojackers would have to keep users on their websites for nearly six minutes to be profitable.

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Geekz Snow
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