The report provides a detailed evaluation of competition with global as well as local vendor company profiles. Antivirus software is one of the most frequently used software to detect and stop malicious and unwanted files. Computer viruses range from relatively simple crime attacks to spyware that spy on users and data and can be quickly upgraded to cyber weapons with the touch of a button. With new priorities for industry and increased safety demand, more than just other tools, technologies, solutions or best practices are necessary.
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Viruses and malware are created and distributed throughout the internet every day. Antivirus software must be continuously updated to ensure efficiency and maximum protection. Today, most antivirus providers offer a free offer to home users. It puts them onto the computer and allows them to sell their more premium product offerings. Latin America antivirus market research report covers several qualitative aspects in market drivers, market constraints and the main industry trends of antivirus industry.
In 2018, the Latin America antivirus market attained almost USD 340.0 million in revenues and in the forecast period, the market is expected to rise with a steady growth. Due to overall rise in the cybercrimes in the region, and with increasing smartphone penetration in the Latin America region, the market for antivirus software is on a rise with various global as well as local vendors look for business opportunities in this region.
The market research report on antivirus software analyzes market demand and the scenario between 2015 and 2025. The report shows historical trends between 2015 and 2018 and the market forecast between 2019 and 2025. The report analyzes the current state and future market prospects at the global and national level. The Latin America market for antivirus software is segmented by the type and application.
The vast number of important information passed from various computers worldwide has resulted in an increase in risk from viruses, trojans, malware, spyware and other digital threats. Computer literacy and intelligent browsing practices form a major defense against cyber criminals, but many antivirus solutions have been developed to protect individuals and companies from cyber threats.
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Antivirus Software is a program to prevent PCs and data from being destroyed by viruses. It works as background scanning process to detect and limit the spread of malware by computers, servers or mobile devices. Scanning specific files, enable the user to plan on time scans, notify about the updates are the few fundamental functions of anti-virus software.
The strength and effectiveness of the protection offered by antivirus products is not solely determined by the quality, but also by the target audience of the antivirus product. The target audience for antivirus software consumers can be divided into four main groups: home users, SMEs, governments, and large companies. When dealing with home or individual users, attackers are interested in maximizing infected users and are therefore less concerned with the application of advanced techniques and more focused on using simple techniques that can produce quick results for a large number of home users.
In addition to their benefits, smartphones also have all of the problems personal computers face like data exfiltration via virus, malware and spyware infection. According to a report published by Kaspersky labs, exploits for android showed a 6% year-on-year increase, accounting for 27% of all exploits in 2017. In Brazil, the mobile phone segment is anticipated to grow with a CAGR of 4.7%, while for Mexico, it is anticipated be around 5.2% during the forecast period of 2019 to 2025.
Some of the key players in the Latin America antivirus software market are McAfee, Inc., AVAST Software a.s., ESET, Bitdefender, Malwarebytes, Kaspersky lab, Cylance Inc., Symantec Corporation, Webroot Software, Inc., and Safer-Networking Ltd.
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Segment Overview of Latin America Antivirus Software Market
Application Overview, 2015-2025 (USD Billion)
- Individual
- Enterprise
Device Overview, 2015-2025 (USD Billion)
- Laptops
- Desktops
- Mobile Phones & Tablets
Country Overview, 2015-2025 (USD Billion)
- Brazil
- Mexico
- Argentina
- Rest of Latin America
What does the report include?
- The study on the Latin America antivirus software market includes qualitative factors such as drivers, restraints, and opportunities which are affecting the market.
- The study covers the qualitative and quantitative analysis of the market segment such as application, device, and country.
- Actual market sizes and forecasts have been provided for all the above-mentioned segments
- The study includes the profiles of key players in the market with a significant global and/or regional presence
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Computer systems have become a major part of mankind.
Many jobs revolve around computer usage to create and store data that is usually very valuable to the company.
Viruses and malware have become a major feature on the internet and sometimes find their way into our computer systems without our knowledge.
Some of the common problems caused by viruses include:Loss of files: Viruses can delete our files permanently with no chance of getting them back.Affect computer performance: Viruses can make a computer function slowly, making usage of the computer rather frustrating as it takes a long time to carry out simple tasks.Mutate computer files: It can even turn computer files into formats that are unrecognizable by the computer, rendering such files unusable.Traditionally, normal antivirus were able to solve this problem, but as we progress, new threats seem to be emerging, threats that these antivirus cannot handle.
An endpoint refers to the device that send and receive data over an internet connection.
Advanced endpoint protection help check websites before you access them to test for viruses, and prevent them from entering your device.
Malicious content can work its way into your website through spam mails, links from suspicious websites, and files that can be hidden on the server.
You can perform a check site for malware and identify the types of threats before they do any damage to your system.There are many kinds of malicious content that can be hidden on the Internet and they can cause major problems if they spread to your computer.
There are many ways that your antivirus software can help protect your PC against viruses.
A scanner that works efficiently can give you the information you need in order to successfully defend your computer against viruses, spyware, and other harmful content.It is best to run a daily virus check site for malware on your computer so that you will be able to stay one step ahead of new viruses.
While you might assume that all antivirus programs are equally effective at protecting your computer from viruses and malware, some are more effective than others.
With the name of the virus, you can go to a security check site to see if you have an infection.
According to a new market research report "Advanced Persistent Threat (APT) Protection Market by Offering (Solutions (Sandboxing, Endpoint Protection, SIEM, IDS/IPS, and Next-generation Firewall) and Services), Deployment Mode, Organization Size, Vertical, and Region - Global Forecast to 2025" published by MarketsandMarkets™, the APT Protection Market size in the post-COVID-19 scenario is projected to grow from USD 5.2 billion in 2020 to USD 12.6 billion by 2025, at a CAGR of 19.5% during the forecast period.The major factors driving the market include the increasing number of security breaches and advanced cyberattacks such as zero-day exploits, persistent threats, malware, and ransomware; stringent government regulations towards the adoption of APT protection policies; and proliferation of cloud-based APT protection solutions and services.Browse in-depth TOC on "Advanced Persistent Threat (APT) Protection Market”214- Tables41- Figures287- PagesDownload PDF Brochure @ https://www.marketsandmarkets.com/pdfdownloadNew.asp?id=7303302By organization size, the large enterprise segment to lead the market in 2020Large enterprises are organizations that have more than 1,000 employees.
Large enterprises are widely opting APT protection solutions and are expected to invest significantly in advanced APT protection solutions to provide optimum security to their enterprises’ intense competitive environment.
Organizations and businesses that possess large amount of sensitive and personal information such as BFSI, government, healthcare, telecom, and education institutions run the highest risks of being targeted by APTs.
Large enterprises have adopted APT protection solutions, as they use a large number of cloud and Internet of Things (IoT)-based applications that are highly susceptible to cyberattacks.
Moreover, stringent regulatory pressure is driving cyber risk awareness with the need for APT protection solutions.
For example, in the US, CCPA is one of the toughest data privacy law.North America is expected to hold the largest market size during the forecast period.North American has sustainable and well-established economies, which empower it to invest significantly in Research and Development (R) activities, thereby contributing to the development of new technologies in the APT Protection Market.
