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How APIs are Catapulting the Banking & Payments Sector into Future

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kathleen brown
How APIs are Catapulting the Banking & Payments Sector into Future

The payments industry is thriving and incessantly experiencing disruption driven by new players, endless opportunities and new risks.

And the key drivers of this disruption are powerful Application Program Interfaces or APIs.

If you look at the history of APIs, they go as far back as twenty years where they have helped progressive companies, like Salesforce, eBay and Amazon scale and grow, have transformed industries, opened up new opportunities and improved rewards against risks of the digital world.

Also, in the travel industry, API-driven public apps like Travelocity and Expedia allow shoppers to choose their best travel options while partner, device or data apps share information, improving sales, logistics or service.

The telecommunications companies are offering messaging, payments and location APIs to reinstate their value chain and revenues.

They consider API programs as technical endeavors, considering them to fall short in achieving real business impact.

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kathleen brown
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