AppsFlyer, the global leader in mobile attribution and marketing analytics, today announced the global launch of its Solutions Partner Program for Agencies (SPP). The program enables global and regional advertising agency partners to enhance delivery for their brand clients through dedicated training and certification.
While navigating the complexities of deploying and effectively using best-in-class technology, many AppsFlyer customers look to their agency partners to help guide them across multiple disciplines where data makes an impact on their budgets and business decisions Martech News.
AppsFlyer’s Solutions Partner Program provides agencies with the ability to learn and validate knowledge and expertise in mobile and channel marketing, as well as AppsFlyer platform capabilities. Solutions Partners are also able to gain exclusive access to AppsFlyer products for their clients.
“In 2019 alone, AppsFlyer customers made $20 billion worth of decisions leveraging AppsFlyer technology,” said Daniel Kahtan, Senior Director of Global Agency Alliances, AppsFlyer. “We are in a unique position to support agency partners in driving positive performance and unlocking new sources of growth for mutual brand clients. We will continue to prioritize and support agency professionals with education around best practices so that they are well equipped to advise clients about developing data-driven digital strategies Martech.”
AppsFlyer’s certified solutions partners have completed advanced training and developed in-depth expertise. The following agency partners have qualified as proficient platform users and mobile experts:
- 360i (United States)
- Adways (Japan)
- CyberAgent (Japan)
- i-Cherry (Brazil)
- M&C Saatchi Performance (India, Singapore, United Kingdom, United States)
- MediaCom (United Kingdom)
- Merkle (United Kingdom)
- Mindshare (United Kingdom & United States)
- Omega Media (Vietnam)
- PMAX (Vietnam)
- Reprise (South Africa)
- Septeni (Japan)
- Yodel Mobile (United Kingdom)
“For 360i, going from micro tech implementation to macro strategic thinking and learning how to guide clients when it comes to the attribution that informs larger marketing decisions is mission critical,” said Vladimir Golinder, Vice President, Head of Media Technology, 360i. “This program provides us the ability to quickly transform technical knowledge into strategic business concepts that help clients capitalize on change.”
Tis the season of giving and as such, Scorpion, a leading client-centric Internet marketing and technology company that empowers businesses to achieve new levels of success, announced that it has renewed its pledge to College of the Canyons for 2020.
The College of the Canyons Foundation, an organization formed to generate philanthropic support for College of the Canyons, is on a mission to provide an affordable and accessible college education for all having the desire to succeed Martech News.“Scorpion’s positive presence in our community is felt far and wide.
Their commitment to providing life-changing opportunities for students at College of the Canyons is deeply inspiring and making a notable impact,” said James Kneblik, Jr, Director of Development, College of the Canyons Foundation.
“Scorpion’s leadership has been particularly focused on supporting students in need at College of the Canyons.
The company’s generosity is opening doors for students that would not otherwise have access to this support.”In the new year, Scorpion will commit substantial donations towards several College of the Canyon efforts, including the Chancellor’s Circle, the BaNC for lower income students and scholarships for future students.“It’s our responsibility to give back to our community by volunteering our time, expertise and resources,” said Corey Quinn, CMO, Scorpion.
“We are proud to help our local community and come together with our schools to support the growth and wellbeing of Santa Clarita Valley.”As 2019 comes to an end, College of the Canyons is asking the community to help support these students – the most vulnerable population – in order to give them the tools they need to succeed through their Because We Are Canyons efforts.
Massachusetts-based Volly—the mortgage and banking industries’ most innovative component-based platform that seamlessly integrates marketing and customer engagement strategies with robust lending technologies—can streamline CRM and digital engagement activities, centralize marketing collateral and provide a POS solution all in one environment.
