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Mobility Surge Corporate Social Responsibility (CSR)

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Ritesh Patil
Mobility Surge Corporate Social Responsibility (CSR)

Corporate Social Responsibility (CSR) refers to a company’s contribution and devotion towards doing common good to the society. It portrays a responsible behavior that does not indemnify humanity. It may also in some cases align an organization’s business approach, its values, concerns, and strategies to devote to a social cause and bring smiles and happiness in return. The changing times are witnessing many corporate and businesses across the globe doing their bit towards the betterment of the society because it is only together that we can grow and flourish in an environment that is subjective to one and all.

CSR can be put to action in many different verticals; Right from taking initiatives for education empowerment, prevention of diseases, socio-political concerns, to using environment-friendly techniques of production through the use of renewable resources. Besides, it also covers impartial employee treatment, good resource management to attain employee satisfaction; this includes fair remuneration, providing specialized training and benefits in the form of fitness and health programs. Gender equality and bridging the gap between our diverse cultures also aids in maintaining the CSR balance.

The large Enterprises are looking at mobility and social media to augment their Corporate Social Responsibility (CSR) drives. Mobility can bring a wave of change under the purview of social reforms; in the form of making a benevolent contribution to address most of the social and economic issues. Mobility through its numerous inventions and unique apps has reached the general public because of its instant connect. It is, in fact, one of best platforms to address issues that can travel at the speed of light and aid people in distress at any given situation.

Mobile App solutions that stemmed Social Awareness

Microsoft has been doing its bit towards corporate social responsibility, and it has done it in style with the creation of HelpBridge. HelpBridge as the name suggest bridges the gap between people in distress and those who wish to lend assistance during crisis or emergency situations. The app aids users to donate instantly via text or send messages to other emergency contacts. It also facilitates users check for volunteer opportunities at the time of crisis. A great package for a great cause!

Google has now an app to its credit called Google One Today to boost their corporate social responsibility. Stressing the need to donate on an everyday basis, it enables users to donate $1 each day towards any social cause or for your favorite nonprofits.

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Ritesh Patil
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