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Retail Outlet to Improve Brand Recall

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jerry pole

With the U.S. being a very developed consumer society, generally we Americans have confidence about the future of the economy. But the recent fear of recession has hit the United States economy and we have started to spend less and save more. Consumers have started moving towards lower-priced products. Young Americans pay more attention to promotions and compare prices and hence, the customer loyalty has been reduced. On average, an American spends 7,203 dollars in a year. According to invespcro.com, more than half (62%) of U.S. consumers with Internet access now shop online at least once a month. 83% of them are satisfied with their overall shopping experiences. But generally, Americans like to travel to major shopping centers and are open to international companies and brands. Hence, the major companies are carefully monitoring consumer behavior and spending patterns so that they can provide good customer experience. In order to provide a unique shopping experience, companies can build up their retail outlets for which a full service commercial real estate group can be hired. 

More than 91% of overall retail purchases made in U.S. still take place in physical stores rather than online, Deloitte reported. In this context, customer loyalty is one of the important factors to be considered. Retail outlet can provide right customer service thereby provide instant solutions to their customer needs and wants which is an emotional gratification for their customers. This would help to increase brand loyalty and brand image among customers in the U.S. Brands like Puma are improving customer services and building up their brand image by expanding a direct-to-customer business. Puma is a small German sportswear company unlike Nike and Adidas but its growth is strong. It has recently opened a brand new flagship store on Manhattan’s Fifth Avenue in New York City. The customized studio and tech-driven engagement zones in this brand new store provides customers a unique shopping experience which they have never felt before, giving them a combined effect of entertainment and shopping experience. Such wonderful experiences help in improving brand recall and brand loyalty for Puma. 

Arkansas, the birthplace of Walmart, the world's largest company by revenue, is the 29th largest state by area and 33rd most populous state of the United States. The fifth largest city in Arkansas, Jonesboro is the is the regional center for agriculture, manufacturing, trade, medicine, and education. Jonesboro is connected by airways and other public means of transport. Media and telecommunications in this area are good. The State policies and facilities in Arkansas help young businesses grow. Hence, owning a commercial property in Jonesboro, AR is like a beautiful dream come true. For this reason, Halsey Thrasher Harpole, Commercial Real Estate Jonesboro, AR, can be the best option for investors. The team at Halsey Thrasher Harpole are experts in selling or buying properties and in developing vacant land, which can make things easy. In developing vacant land, Halsey Thrasher Harpole has a good inhouse and in network team consisting of site planners, civil engineers, landscape architects, architects, general contractors, specialists in HVAC, plumbing, and electrical services. 

 

Call (870) 972-9191 to schedule a meeting with the team for further information. Know somebody who could use these tips? Share this article. 

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