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Apart from providing navigational aid to users, they also help search engines to better understand out how a website is structured.
Breadcrumbs also appear in search results and give the users an easy-to-understand overview of where the page sits on a site.Related: — SEO dubaiWhat Are Breadcrumbs?Simply put, breadcrumbs comprise of a small text path, often found at the top of a web page.
Every part of a breadcrumb hierarchy is clickable and directs all the way back to the homepage.Also Read: — Web Development Guide: 3 Basic Factors to Consider for Creating a Strong Digital PresenceFlavors of BreadcrumbsThe different types of breadcrumbs include the following: -Ø Hierarchy Based breadcrumbsØ Attribute Based breadcrumbsØ History Based breadcrumbsHierarchy Based BreadcrumbsThe most commonly used breadcrumbs are the hierarchy based.
The trail thus formed is made up product attributes — for example: Home > Product category > Name > Color Variant.attribute based breadcrumbsHistory-based breadcrumbsThe history-based breadcrumbs work similarly to how a web browser saves the history of browsing.
A simple example of it would be similar to something like this- Home > Previous page 1 > Previous page 2 > Previous page 3 > Current page.history based breadcrumbsReaders May Also Like: — How Small Businesses Compete with Giants Using SEO in UAEWhy Coat Your Website with Breadcrumbs?Though the advantages of using breadcrumbs on your website are numerous, the most important ones are the following: -1.
Breadcrumbs allow search engines to figure out how a website is structured along with helping to enhance search results, making it more enticing to users online.2.
As you learn SEO techniques, you will begin to see why the following is a wrong approach to SEO:
As your primary traffic strategy, SEO can get search engines like Google, Bing, and Yahoo to send visitors your way free of charge.
Your search results tell you that certain phrases will result in heavy traffic headed to your website.
The following common SEO mistakes are easy to avoid, and can help you improve the SEO on your website:
If you are limiting the benefits that come from good SEO to only get massive amounts of free traffic with it, you aren’t using the right approach!
SEO is also an impressive and relatively easy way to increase conversion.
Magiccodz Software Solutions is a leading digital marketing company in kochi, india with years of experience in responsive web designing, ecommerce web development , seo, smo, sem, web designing, graphic design and more.Our highly trained SEO Web Designers not only create professional and user friendly websites but also build the website step by step to ensure the maximum on page optimisation possible.We offer you the followingSkilled preparation of designs in web development.Interactive designing principles involving the client in the process of search engine optimization.Active and optimized utilization of social media networking sites helping you tap the huge potential of prospective clients available online.Conducting keyword research and preparing all types of optimization strategies that will offer best results.Use information technology and all the advanced tools offered by it to improve your website on line.On-Site OptimizationOn-site optimisation refers to the process of making your website appeal to both search engines and users.
It reviews and improves both the public face of your website and the behind the scenes coding and technical set-up that only search engines see.Off-Site OptimizationOff-site optimisation is the process of promoting your website across the web.
The purpose is to build brand awareness, improve rankings in search engines and attract visitors from 3rd party websites.
It’s an on-going process – not a one-off, set and forget one.