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How to market and Promote your ICO effectively

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nora parsonn
How to market and Promote your ICO effectively

For any business, marketing is the most significant tool, as it determines the value of your business among the audience and creates demand, reputation, competition, etc for your business. Especially, with an already existing extensive demand such as for an ICO, the marketing strategies have to be really effective and unique, to withstand and shine through the competitors in the market. ICO is the new trending way of fundraising among investors. Now, Let’s see what are all the marketing strategies that you can follow, to help your ICO stand out and in a way, the investors feel your ICO is better to invest in than the others. 

 

Ways to market an ICO:

  • Clear /Creative whitepaper content that explains the motive and benefits behind the ICO, clearly to the audience
  • Easy navigable, efficiently designed website that gains the customer’s attraction towards reading/ learning about your project. 
  • Effective, active marketing through various social media platforms such as Facebook, Telegram, Reddit, etc that will reach out to not just local, but also investors all around the globe. 
  • Hiring a PR team and conduct various events, campaigns in various places, for your ICO to create awareness.
  • Getting in touch with an influencer to talk about and explain your ICO to the public. 
  • Email blasting/ Newsletters to every potential investor active in the business. 
  • Building a strong community, for your ICO. 
  • Effective content marketing through blogs, articles that help the audience understand your ICO. 
  • Press release, which will grab attention from all around the globe. 
  • Bounty programs, rewards, etc that will encourage and make the investors interested. 

ICO Marketing services

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