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The Most Renowned Hot Dog Franchise - Bæjarins Beztu Pylsur

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The Most Renowned Hot Dog Franchise - Bæjarins Beztu Pylsur
A business that authorizes an individual to use its trademarks, associated brands, and other proprietary knowledge for which it charges a certain annual franchising fee along with a portion of its profits. That business offers its franchise with a consideration to increase its market share or increase its geographical presence at a low cost.
 
Headquartered in Reykjavík, Iceland; Bæjarins Beztu Pylsur is one among those franchisors. Founded in 1937, it is a renowned HotDog slinger currently headed by Baldur Ingi Halldórsson(4th generation) and Guðrún Kristmundsdóttir( 3rdgeneration) of the founder Jón Sveinsson.
 
According to Baldur, the hot dogs were made out of lamb meat which gives a unique taste to their product. Then, through the years, the company in collaboration with SS made the hot dogs better and better, and creates one of the best hot dogs in the world. As per Baldur’s words, among famous people who have eaten at Bæjarins Beztu Pylsur are, Bill Clinton, the Former President of the United States, James Hetfield of Metallica, and the Kardashian sisters had their birthday party song sang for them outside company’s stand in 2016.
 
Bæjarins Beztu Pylsur operates 5 locations in Reykjavík, and from many years, their downtown location has been the most likely busiest food place in Iceland. In August 2006, the British newspaper ’The Guardian’ selected Bæjarins Beztu Pylsur as the best hot dog stand in Europe.
 
Specialty of Product and Service
 
The company’s hotdog consist of lamb meat with breads as soft as the clouds along with special brown mustard, remoulade (addition of mayo with relish), ketchup made out of apples raw, and fried onions. Their slingers serve this hotdog within 10 seconds. Taste, quality and service are taken as the strength at their franchisees. They take it so seriously that if any customer is not happy with their hot dog, they provide a new one.
 
Growth in Business Generation to Generation
 
Guðrún is the second generation and Baldur’s mother is the third generation in family lineup. First generation was Jón Sveinsson who was Baldur’s great grandfather. The company has been in the same family the whole time and was founded and started as work for Baldur’s sick great grandfather who could not be a sailor due to having cancer.
 
The grandfather of Baldur, as the second generation, mastered the product with the breads and condiments. The breads he mastered and added more condiments like mayo with relish, and fried onions. That finished in the late 70’s with remoulade. He also custom made the cooking equipment which is a big part of how the hot dogs stay so good.
 
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