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What is a customer loyalty program

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What is a customer loyalty program
In simple terms, a customer loyalty program is a set of strategies enabling you to offer customers appropriate incentives based on their previous buying habits with you. A customer loyalty program or rewards program is a marketing strategy that rewards loyal customers that frequently engage with a brand
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Customer loyalty program reinforces a customer's relationship with their brand. Of course, throwing in a perk or two at the point-of-sale can be what helps a customer purchase in the first place. Customer loyalty program, it is likely to reap multiples in return. By contrast, when a customer walks away from your business, their income stream is lost forever.
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