The reason business cards have fallen out of favor with the marketing community in recent years is because they are generally considered to be a communication method that is no longer needed. I mean, why would someone need a business card if they could just find you on a Google search? While this is a valid statement, what most people don't consider is that the value of a business card goes well beyond a simple means of communication. So let's take a look at some of the reasons why business cards are still a great asset to your business.
Read More:- Amazing Benefits of Having Business Cards
They’re Convenient
Business cards - Suppose you are in the field to do your work (photography, music, sales, etc.) and you meet someone who may be interested in your services. In this situation, you have a number of different ways to share contact information with them. First, you can give them your phone number and ask them to put it on their own phone. Second, you can ask them to search for it online (website, facebook, Google+). Third, you can easily give them a business card with all the information they need to contact you later.
With option one, it's quite easy to forget your information among the countless contacts the person can have on their phone. Option two allows the potential customer to forget their name or company name and never find it online. However, with option three, the potential customer has something physical to go to. Giving someone a velvet touch business card is still the easiest way to exchange their contact information, and often the most memorable one. Don't risk being forgotten; Keep a business card handy for the most positive first interaction possible.
Read More:- Top Powerful Things about Business Cards
They’re Unique
Business cards are one of the beneficial aspects of business cards becoming less popular as every experience you have with them now becomes unique and memorable. It is no longer just an information sharing tool, people use business cards to show their creativity. This is especially true for anyone who has a business related to art or graphic design. People often use business cards as a way to preview their previous work, or choose to create unique works of art on each card.
Business cards no longer have to be a simple transfer of name and information, use them to your advantage to demonstrate your competence. If you can surprise someone with the design of your business card, you can be sure that they want to share it with others as well and that can be invaluable. Our designers at Print Magic can help you create a unique design that will grab your attention. Click here now to learn more about us.
They’re Professional
Back in the day, having a business card was an expectation of business people, but nowadays they can help you stand out as a professional, especially if the effort is clearly put into the design and production. People still expect to receive a business card when they request one, so if none is available, negative signals can be sent to a potential customer if they are not prepared. For smaller companies that want to self-identify, these interactions can be crucial, and business cards can help you make an excellent first impression.
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