Customer Data Platform Market Size, Analysis, Statistics, Trends, Forecast Report, 2025

Customer Data Platform (CDP) is a marketer-based management system.

It creates a persistent, unifiedcustomer database that is accessible to other systems.CDPs also compete with data quality and management tools used by IT departments to build enterprise data warehouses and with marketing agencies that build and maintain databases for their clients, the report found.Over the next five years, LPI(LP Information) projects that Customer Data Platform will register a 29.0% CAGR in terms of revenue, reach US$ 2950 million by 2023, from US$ 640 million in 2017.In this report, LP Information studies the present scenario (with the base year being 2017) and the growth prospects of global Customer Data Platform market for 2018-2023.This report presents a comprehensive overview, market shares and growth opportunities of Customer Data Platform market by product type, application, key companies and key regions.Request a sample of this report @ http://www.orbisresearch.com/contacts/request-sample/2352367To calculate the market size, LP Information considers value generated from the sales of the following segments:Segmentation by product type:AccessAnalyticsSegmentation by application:BFSIRetail and eCommerceMedia and EntertainmentIT and TelecommunicationAutomobileHealthcare and Life SciencesOthersWe can also provide the customized separate regional or country-level reports, for the following regions:AmericasUnited StatesCanadaMexicoBrazilAPACChinaJapanKoreaSoutheast AsiaIndiaAustraliaEuropeGermanyFranceUKItalyRussiaSpainMiddle East & AfricaEgyptSouth AfricaIsraelTurkeyGCC CountriesBrowse the complete report @ http://www.orbisresearch.com/reports/index/global-customer-data-platform-market-growth-status-and-outlook-2018-2023The report also presents the market competition landscape and a corresponding detailed analysis of the major players in the market.

The key players covered in this report:OracleSAPSalesforceAdobeNiceSAS InstituteTealiumSegmentZaiusAgilOneActionIQBlueConicAscent360EvergageLyticsmParticleNGDATAIgnitionOneSignalUsermindAmperityReltioEnsightenFosphaSessionMIn addition, this report discusses the key drivers influencing market growth, opportunities, the challenges and the risks faced by key players and the market as a whole.

It also analyzes key emerging trends and their impact on present and future development.Research objectivesTo study and analyze the global Customer Data Platform market size by key regions/countries, product type and application, history data from 2013 to 2017, and forecast to 2023.To understand the structure of Customer Data Platform market by identifying its various subsegments.Focuses on the key global Customer Data Platform players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.To analyze the Customer Data Platform with respect to individual growth trends, future prospects, and their contribution to the total market.To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).To project the size of Customer Data Platform submarkets, with respect to key regions (along with their respective key countries).To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.To strategically profile the key players and comprehensively analyze their growth strategies.Place a purchase order of this report @ http://www.orbisresearch.com/contact/purchase/2352367About Us:Orbis Research (orbisresearch.com) is a single point aid for all your market research requirements.

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Customer data platform market size is forecast to reach $4 billion by 2025, growing at a of CAGR 16% during 2020-2025 owing to the growing demand for unified software database solutions which captures, correlates and activates customer data across multiple channels, technologies and devices in real time, that can be used to understand the customer behavior from pool to individual level to generate and channel leads into the sales funnel.

The rise of global privacy regulations is leading to the adoption of single view of the customer and storage of the same which is becoming the top priority of the enterprises which is set to drive the customer data platform market from 2020 to 2025.Further, the rising adoption of cloud based packaged software solutions and Platform-as-a-Service model in the customer data management platform along with coalescence of artificial intelligence to play a significant role driving the customer data platform market during the forecast periodBy Type - Segment AnalysisBy type the global customer data platform is segmented by access, analytics and engagement.

The dire need for the taking actionable insights and data driven marketing decisions based on the customer data and growing investment towards development of artificial intelligence based solution in the Marketing Technologies (Martech) space to play a prominent role in assisting the market growthBy Offering Type - Segment AnalysisThe customer data platform solutions has been analyzed to acquire the largest share of the market in 2019 owing the broad scale adoption across the large enterprises.

However, services segment is set to witness the highest growth during 2020-2025 owing to the increasing adoption of customer data platform services by SMEs especially startups and associated cost constrains which impede these to opt for solutionsRequest for Sample of the Report @ https://www.industryarc.com/pdfdownload.php?id=500928Report Price: $ 4500 (Single User License)Geography - Segment AnalysisNorth America held the major share of 37% of the global customer data platform market in 2019 owing to the presence of a broad customer base of large scale enterprise across various verticals opting for CDP solutions for enhancing customer experience by getting a deep understanding of customer pools’ need and targeting the appropriate audience to achieve higher conversion rates of marketing qualified leads to sales qualified leads.

APAC is set to grow at the highest rate during the forecast 2020-2025 owing to the growing investment in the Marketing Technology (Martech) and rise of small and medium enterprises.Drivers – Customer Data Platform MarketGrowing Adoption of Omni Channel MarketingOmni channel marketing emphasizes on the use of multiple channels but the making the best fit for the customers’ need as the first priority thereby improving the customer experience significantly.

Since customer experience is becoming the top priority for all types of businesses, the need the unified data portals is growing which can collect and correlate customer data from multiple channels which can be accessed from and at any point to gain insights or single view of the customer data.

According to a new market research report "Customer Data Platform Market with COVID-19 Impact Analysis by Component, Application (Customer Retention and Engagement and Personalized Recommendation), Deployment Mode, Organization Size, Vertical, Capability, and Region - Global Forecast to 2026" published by MarketsandMarkets™, the Customer Data Platform Market size to grow from USD 3.5 billion in 2021 to USD 15.3 billion by 2026, at a Compound Annual Growth Rate (CAGR) of 34.6% during the forecast period.

Nowadays, individuals are focusing majorly on online activities, such as eCommerce, and OTT platforms, which is expected to increase customer data worldwide.

Therefore, this significantly helps organizations work on CDP, which helps them make marketing strategies more efficiently.

This approach significantly drives the CDP market as it provides a broader customer behavior experience for enterprises to implement their marketing strategies more efficiently.

The services segment has been further divided into professional and managed services.

These services include assistance for troubleshooting, upgradation of existing software, problem-solving, emergency response management, software maintenance, proactive services, and technical support provided by CDP vendors.

The Global Customer Data Platform Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast Till 2027 gives an evaluation of the market developments based on historical studies and comprehensive research respectively.

The market segments are also provided with an in-depth outlook of the competitive landscape and a listing of the profiled key players.The comprehensive value chain analysis of the market will assist in attaining better product differentiation, along with detailed understanding of the core competency of each activity involved.

The market attractiveness analysis provided in the report aptly measures the potential value of the market providing business strategists with the latest growth opportunities.

The report classifies the market into different segments.

These segments are studied in detail incorporating the market estimates and forecasts at regional and country level.

The segment analysis is useful in understanding the growth areas and probable opportunities of the market.Final Report will cover the COVID-19 Impact and Recovery on this industry.Browse the complete Global Customer Data Platform Market Research Report – Industry Analysis, Size, Share, Growth, Trends and Forecast Till 2027 @ https://www.decisiondatabases.com/ip/33013-customer-data-platform-market-report The report also covers the complete competitive landscape of the global Customer Data Platform market with company profiles of key players such as: OracleSAPSalesforceAdobeNiceSAS InstituteTealiumSegmentZaiusAgilOneActionIQBlueConicAscent360EvergageLyticsmParticleNGDATAIgnitionOneSignalUsermindAmperityReltioEnsightenFosphaSessionMThe detailed description of each has been included, with information in terms of H.Q, future capacities, key mergers & acquisitions, financial overview, partnerships, collaborations, new product launches, new product developments and other latest industrial developments.SEGMENTATIONS IN THE REPORT: By TypeAccessAnalyticsEngagementBy ApplicationBFSIRetail and eCommerceMedia and EntertainmentIT and TelecommunicationAutomobileHealthcare and Life SciencesOthersBy Geography:North America (NA) – US, Canada, and MexicoEurope (EU) – UK, Germany, France, Italy, Russia, Spain & Rest of EuropeAsia-Pacific (APAC) – China, India, Japan, South Korea, Australia & Rest of APACLatin America (LA) – Brazil, Argentina, Peru, Chile & Rest of Latin AmericaMiddle East and Africa (MEA) – Saudi Arabia, UAE, Israel, South AfricaDownload Free Sample Report of Global Customer Data Platform Market @ https://www.decisiondatabases.com/contact/download-sample-33013The Global Customer Data Platform Market has been exhibited in detail in the following chapters –Chapter 1 Customer Data Platform Market PrefaceChapter 2 Executive SummaryChapter 3 Customer Data Platform Industry AnalysisChapter 4 Customer Data Platform Market Value Chain AnalysisChapter 5 Customer Data Platform Market Analysis By TypeChapter 6 Customer Data Platform Market Analysis By ApplicationChapter 7 Customer Data Platform Market Analysis By GeographyChapter 8 Competitive Landscape Of Customer Data Platform CompaniesChapter 9 Company Profiles Of Customer Data Platform IndustryPurchase the complete Global Customer Data Platform Market Research Report @ https://www.decisiondatabases.com/contact/buy-now-33013Other Reports by DecisionDatabases.com:Global Big Data Platform Market Research Report – Industry Analysis, Size, Share, Growth, Trends and Forecast Till 2027Global Online Advertising Platform Market Research Report – Industry Analysis, Size, Share, Growth, Trends and Forecast Till 2027 Global Mobile App Development Platforms Market Research Report – Industry Analysis, Size, Share, Growth, Trends and Forecast Till 2027About-Us:DecisionDatabases.com is a global business research reports provider, enriching decision makers and strategists with qualitative statistics.

The global customer data platform market size is expected to reach USD 5.66 billion by 2025, registering a CAGR of 27.5% from 2019 to 2025, according to the new study conducted by Radiant Insights, Inc.

Furthermore, the need to engage and improve customer life-cycle by comprehending the collected insights is also contributing to the growth of the market.

Currently, brands and marketers accumulate huge volumes of customer data in the form of demographic, behavioral, and transnational segments.

Furthermore, information gathering based on cross-platform and online activities for customer conversion and engagement also remains a challenge for marketers.

Retail and consumer goods were the early adopters of customer data platforms and the adoption gradually increased among the financial services, travel, IT and Telecom, and healthcare verticals.

In 2018, CDP vendors generated funds worth more than USD 1.5 billion and registered a growth by 48% in funding as compared to the previous year.