What is Google My Business?
Google My Business is a platform offered by Google to businesses and organizations to manage their online presence on google. If you properly verify and optimize your Google listing, it will help you acquire new customers.
As a reputed SEO Company in Pune, we give you the following methods to rank higher in Google listings.
- Enter accurate and complete information about your business:
Enter specific details about your business in the info section of your business listing. You have to enter the following information accurately.
- Name
- Address
- Opening Hours
- Business Category
- Phone Number
- Website
- Product Information
- Business Description
- Get Genuine Reviews:
The review is one of the essential factors to rank your listing. According to research, 97% of people check reviews before they contact any business online. So as leading SEO and website design services in Pune, we recommend you encourage your clients to write positive online reviews on your listing. You can send a direct link to your customers to get reviews.
You can share a review link by following these steps.
- Click the home button from the left side menu.
- Then Click on Get more reviews Card to get a sharable link.
- Reply Reviews:
When you give replies to reviews, it shows that you are attentive and committed to customer satisfaction. Customer reviews are essential because other customers check reviews before sending inquiries to your business.
When you respond to review, it will help you to improve your online reputation.
Remember the following points while replying to google my business reviews:
- Be specific while responding to reviews
- Be transparent and accept your mistakes while responding to reviews
- If a customer puts a negative review, then clear up the confusion of the client and respond appropriately.
- Upload High-Quality Images:
A Picture is worth a thousand words; hence images are one of the important ranking factors of GMB. Quality images help you to catch the attention of users; it gathers more attention, Click through rate rather than plain text.
Google my business photos have a great potential to improve your business visibility.
Keep in mind following tips while uploading photos on Google my business listing:
Upload high-quality interior photos, Exterior Photos, Team Photos, and Product Photos
File size should be 10 kb to 5mb
Minimum resolution should be 720px to 720px
Optimize your image and use a keyword to the filename
Never upload stock photos on your listing
- Create High-Quality Citation:
Citations are not backlinks, but citations are a significant factor to rank in Google local pack and also for local keywords. Citation means you upload Name, Address, and Phone number of your business on local review sites, directory, and business listing sites. We suggest you Create citations on high DA websites to rank higher on google my business listings.
Following are some best practices to create citation on your website:
Create citation on high DA websites
Follow the rules of each website.
Put appropriate and real information about your business.
Try to remover duplicate and near-duplicate listings.
A Google My Business profile is extremely essential for local SEO as it enables you to appear in local search results for queries related to your services or products based on your location.
Once listed, the information from your Google My Business account will appear on
Benefits of having a listing:
When a user searches for your business’s name, it appears above the fold on mobile devices and on the top right-hand side of the desktop search results.
The users can easily find you on Google Maps and track the routes to your physical location.
You can build a reputation by making customers review and leave feedback about your business.
Are you struggling to maintain the consistency of your website?
Then this blog presents 19 research-backed website design tips for taking any website from an amateur to the pro level.
You go to Google browser and search for “best pasta in XYZ.”On the search results page, you see numerous restaurants and cafes representing the best pasta in XYZ.
What are their hours of operation?After considering all of these, you finally pick one place to get your pasta delivered and call the contact number listed to place your order.In the middle of your search for the best pasta in XYZ place, you were most probably checking out what marketing professionals call GMB listings.Google My Business or GMB lets businesses advertise their Profile and website on Google Maps and Search.It allows businesses to connect with their prospective and existing customers, publish regular updates to their Business Profile and learn how people interact with their business in local search.GMB plays a crucial role in a business’ local search visibility, and it helps owners put their business in front of their target audience.
However, there are many other ways this can happen.In this blog, we will find out how to remove or merge duplicate GMB listings.A QUICK RUNDOWN: WHY GMB IS CRUCIAL FOR YOUR SUCCESSGMB is a valuable tool that helps your business get discovered by its target audience in the local search.When local consumers are searching for your business or other businesses/products/services similar to yours, you will want to be present in the search results.Moreover, when you provide complete listings on Google My Business, you are 2x more likely to win the consumers’ trust.Your Business Info Becomes Easily AccessibleWhen your business is listed, users find how, when, and where they can visit you, either via your website or physical location, get other contact details and check your hours of operation from there itself.It is crucial to keep your business info updated, as you wouldn’t like to leave your prospects hanging around for any details they might need about your business or its offerings.You Can Manage and Edit Your GMB Listing on the Fly in the SERPsAll you need to do is sign in to your Google account either on your desktop or mobile, search for your business, and you can then manage and edit your GMB listing as though you were in the Google My Business interface.Thus, in case you have to close your physical store temporarily, you can edit/update this information on your Business Profile directly to let your customers know.Similarly, when you reopen your store, you can sign in to Google My Business and inform your customers about the same.
Pretty straightforward and convenient, right?WHY IS IT ESSENTIAL TO REMOVE OR MERGE DUPLICATE GMB LISTINGS?Duplicate Google My Business listings can be troublesome.When you have duplicate GMB listings, it is possible for Google to rank the incomplete one with zero customer reviews and ratings while discarding the listing with many reviews and all your business details.Needless to say, this will severely impact your local SEO, and the lack of ratings and reviews on the listing might drive away many prospects as they would have nothing to rely on.Remember that multiple GMB listings can exist for the same business in Google, but duplicate listings go against the search engine’s guidelines.That’s the reason it is critical to fix the duplicate GMB listings issue for your business.Think about these:When multiple listings are appearing on Google for a particular business, the information present could be puzzling or clashing to the potential customers.As stated earlier, Google might display an out-of-date or inaccurate GMB listing with incomplete business information and no reviews.
GMB can’t merge two verified business listings.Make sure the address mentioned in your duplicate business listing is exactly the same as your business’s physical address.In case the addresses match: Contact Google to submit your request for merging the two GMB listings.
Go to Google My Business Contact Form to do this.In case the addresses don’t match: Utilize the “suggest an edit” option available in Google to suggest that the incorrect address doesn’t exist.
Google My Business Training Guide has all the essentials a local business needs to rank and drive traffic from within your local community.More Detail information visit website: https://smallbizwebagency.com/product/google-my-business-training-guide-ebook/
