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Geomarketing Market worth $32.5 billion by 2025 - Exclusive Report by MarketsandMarkets™

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Siddharth Mnm
Geomarketing Market worth $32.5 billion by 2025 - Exclusive Report by MarketsandMarkets™

According to a market research report "Geomarketing Market by Component (Software and Services), Location (Indoor and Outdoor), Deployment Mode (Cloud and On-premises), Organization Size (Large Enterprises and SMEs),Vertical, and Region - Global Forecast to 2025", size is expected to grow from USD 10.7 billion in 2020 to USD 32.5 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 25.0% during the forecast period. Key factors driving the geomarketing market include growth of rising demand for cloud services, the increasing demand for location-based intelligence to enhance the business outcome, and communicate with customers, visitors, and the use of location analytics and big data to generate information about potential markets and customers.

Browse and in-depth TOC on “Geomarketing Market
378-Tables
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By component, the software segment to hold a larger market size during the forecast period

The software segment is expected to hold a larger market size during the forecast period, whereas the services segment is expected to grow at a higher CAGR during the forecast period. This growth is attributed to the growing need for consulting, deployment, and integration services. Companies have started to invest in location-based marketing for increasing agility and overall operational productivity, understanding business trends in a better way and reducing operational costs.

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By service, the deployment and integration segment to hold the largest market size during the forecast period

The deployment and integration services segment is expected to hold a larger market size during the forecast period, Deployment and integration services enable the seamless integration of each geomarketing software and system, regardless of technologies. System integration provides facilities and frameworks for integrating various platforms with third-party environments. This integration enables applications to run on other platforms and make indoor location-based solutions efficiently and quickly.

By deployment mode, the cloud segment to grow at a higher rate during the forecast period

With rapid demand for geomarketing applications that can reside on different cloud infrastructures that can help increase demand for cloud services. With rise in technology adoption such as GPS, and cellular communication modes the requirement for cloud services is increasing at a fast pace.

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North America to hold the largest market size during the forecast period

North America is expected to account for the largest market size in the geomarketing  market by region during the forecast period. The region houses various service providers who are continuously engaged in delivering cloud based, and advanced technology infrastructure and solutions. Increasing need to reduce costs associated with software development and demand for better customer experience is expected to boost the adoption of geomarketing  technology in North America.

The geomarketing  market comprises major solution providers, such as IBM (US), Google (US), Microsoft (US), Cisco. (US), Oracle (US), Adobe (US), Salesforce (US), Ericsson (Sweden), ESRI (US), Qualcomm (US), HERE (US), Xtremepush (Dublin), Software AG (Germany), Plot Projects (Netherlands), MobileBridge (Noor Holland), Saksoft (India), HYP3R  (US), Reveal Mobile  (US), Galigeo (France), Navigine (US), CleverTap (US), Airship (US), Bluedot Innovation (US), Rover (US), LocationGuru (India), Foursquare (US), Brillio (US), Purple Wifi (UK), GeoMoby (Australia), Carto (US), and Quuppa (Finland).  The study includes an in-depth competitive analysis of key players in the geomarketing  market with their company profiles, recent developments, and key market strategies.

About MarketsandMarkets™

MarketsandMarkets™ provides quantified B2B research on 30,000 high growth niche opportunities/threats which will impact 70% to 80% of worldwide companies’ revenues. Currently servicing 7500 customers worldwide including 80% of global Fortune 1000 companies as clients. Almost 75,000 top officers across eight industries worldwide approach MarketsandMarkets™ for their painpoints around revenues decisions.

Our 850 fulltime analyst and SMEs at MarketsandMarkets™ are tracking global high growth markets following the "Growth Engagement Model – GEM". The GEM aims at proactive collaboration with the clients to identify new opportunities, identify most important customers, write "Attack, avoid and defend" strategies, identify sources of incremental revenues for both the company and its competitors. MarketsandMarkets™ now coming up with 1,500 MicroQuadrants (Positioning top players across leaders, emerging companies, innovators, strategic players) annually in high growth emerging segments. MarketsandMarkets™ is determined to benefit more than 10,000 companies this year for their revenue planning and help them take their innovations/disruptions early to the market by providing them research ahead of the curve.

MarketsandMarkets’s flagship competitive intelligence and market research platform, "Knowledgestore" connects over 200,000 markets and entire value chains for deeper understanding of the unmet insights along with market sizing and forecasts of niche markets.

Contact:
Mr. Aashish Mehra
MarketsandMarkets™ INC.
630 Dundee Road
Suite 430
Northbrook, IL 60062
USA : 1-888-600-6441
[email protected]
Content Source: https://www.marketsandmarkets.com/PressReleases/geomarketing.asp
Report: https://www.marketsandmarkets.com/Market-Reports/geomarketing-market-196816785.html

 

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