The Covid-19 pandemic has placed huge pressure on global flower supply chains and their air freight capacity.Jeroen van der Hulst of FlowerWatchoffers three ways to turn this threat into an opportunity.
The Covid-19 pandemic has placed huge pressure on global flower supply chains. One major challenge is a drop in air freight capacity due to the worldwide slowdown in travel and transport. Air freight capacity from Kenya, for example, has dropped by an estimated 25-30 percent. All around the world the picture is similar. We offer three ways for flower chains to turn a threat into an opportunity: optimized packaging; sea freight; and storage solutions. In all three areas, standardisation is the way forward.
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