Digital signage is a significant investment that can improve your reach and ability to successfully engage your target audience. It can provide a cost-effective way to advertise, too, especially when used with the right digital signage software that combines interactivity, analytics, and connectivity to help optimize your experience. The software should make it easy to create your own digital signs, whether by yourself or with help from your in-house creative team. Just be sure it has these essential features:
- Drag and drop, no coding – You do not have to be a master programmer to use the digital signage software, as it lets you drag and drop your own media into a storyboard and interactivity will be automatically coded into them. So, you do not have to worry about writing a line of code.
- Extensive media support – Easily add images, documents, videos, maps, and other media regardless of their format. These include 3D models, PDF files, websites, and much more!
- Easy to deploy and run – A high-quality digital signage software comes with its own player, which will enable your signs to run virtually any Android, iOS, Windows, Samsung SSP, LG WebOS, or Chrome device. You could even manage, update, and deploy new content from a remote location, and schedule it to run at specified times, intervals, or dates for all your devices.
- Beacon support – Use the software to incorporate the use of beacons to your content. This way, you can deliver in-context intelligence to customers who may simply be browsing. The digital signage software also supports multi-touch screens, IoT devices, and NFC/RFID to enhance user experience.
- Easy connectivity – Access your external data in real-time to ensure personalized experience every time. Machine learning improves the inclusion of external data, too, as it supports API consumption and aids their proper design for a better user experience.
- Analytics – The digital signage software lets you define, visualize, collect, and share important data to learn more about your audience. This can be helpful when planning future digital signage content and marketing campaigns.
A leading digital signage software is available for a demo or a free trial. Take advantage of that offer to know more how it can improve the way you advertise or deliver information to your target audience.
KTS InfoMate is a cost effective Digital Signage software Technology that can deliver media rich contents/messages at the right place and at the right time and can be controlled from the comfort of your Laptop, PC or even from your Smart Phone.
Our products help you to better manage your meeting spaces, improve the visitor experience and increase safety.
With Visix digital signage software, you can manage digital room signs, interactive wayfinding and digital signs all from a central source.
Digital signage was initially costly and used only by bigger, successful businesses that could afford it.
Now, as more innovative technologies emerge, it is one of the most cost-effective ways to boost sales and drive business success in the long run, while enabling every type or size of business to save money.
In that case, you might want to consider getting a digital signage software that lets you build your own creative and interactive digital experiences.
It also lets customers interact with the digital signs with the latest interactive technologies, such as sensors, multi-touch screens, NFC or RFID readers, web APIs, and the Internet of Things.
No need to write code Before an innovative digital signage software became available, businesses would have to outsource digital content creation to experts who can write code.
It’s as easy as building a PowerPoint slide, but the results are more amazing and attention-grabbing than your usual PowerPoint presentation.
