Only creating an online presence is not enough. What is the use of creating a site which no one can see! Well, creating a website is not difficult. But what’s more tough is to get a better ranking of Google in the search engine results. Here are some tips to follow for WordPress SEO services:
- Install a WordPress SEO plugin
WordPress already has some excellent built-in SEO features. But, you can take your search engine optimization to the next level by using an SEO plugin.With this plugin, you can perfectly optimize each page and post for your chosen keyword(s). It also includes an analysis based on the latest algorithm updates.
- Do keyword research
Choosing to conduct keyword research will make or break your WordPress SEO strategy. Doing keyword research will allow you to:
- Create content your visitors are actually searching for.
- Develop a better understanding of what your market needs.
- Track the success of everything you write.
- Generate valuable traffic for your site.
There are a variety of tools that will help you with keyword research.
- Turn on search engine visibility
There’s a built-in option within WordPress that will hide your site from the search engines. You might find this option useful when first building your website, but it can make ranking near impossible. If you’ve been employing some of the tips on this list, but aren’t seeing your rankings improve, this could be the issue.
- Adjust permalink structure
The most search engine friendly URL permalink structure is the Postname setting. By switching to this setting, you’ll be able to include your blog post or page title and even a keyword in your URL. To change this setting, navigate to Settings › Permalinks.
If you’re making this change late in the game, you may need to redirect any old URLs.