Are you hoping for extensive growth in 2021? After 20/20, many businesses will be looking to build back their companies. Whether they lost customers due to covid or fought against lockdowns, marketing will be a huge factor in saving or allowing their business to thrive. But what can you expect from digital marketing next year? Take a look at the top marketing ideas your company should pick up to hopefully ensure a more successful year than 2020.
Revamp Your Website
Your website will say pretty much everything your customer needs to know about you. If it doesn't, it's time to change that. Also, your website design can play a huge role in whether or not a customer would want to work with you. Consider friendly colors that work well with what you're selling, include videos, as well as curated content that engages.
Implement VR
In many sectors, having some type of virtual reality can be a huge plus. It can show your users what your product does without having to have it on hand. This is useful in situations like you need a prototype, but it's just too expensive at the moment to the mass market. With many types of VR, you'll need to have virtual reality training. Though the less complicated you make the applications, the easier it will be able to learn.
Social Media is Hot For Advertising
Social media marketing has been a staple for marketing firms for the last few years. It has quickly picked up steam, and it shows no signs of letting down. That is why next year, you should certainly hop on this train if you haven't already. If you are using certain social media platforms for marketing and not others, that would be a good time to perhaps pick up others along the way.
The top options, currently, are through Facebook, Youtube, and Instagram. However, this can change, as we've seen. There is always room for improvement. However, you should market to where your audience is located. If more of your customers are on Facebook and virtually none on Instagram, then creating content exclusively for Instagram could be a waste of time.
Speech To Text
More users are getting used to speech to text than ever before. This is an inventive way to quickly get answers to questions, as well as a solution for slow typing. It is catering to customers, and speech-to-text can thrush your company ahead of any competition. This is especially true if they're not utilizing this technology yet.
