Over the past few years, the unprecedented growth of the online business has motivated every business to sell their products through various online mediums. But in online businesses, most of the companies are more concerned about selling products rather than providing a good service to the customers. As a result, they are losing a chunk of customers because these days customers are also very fussy, demanding, and always inclined to a business that offers a better customer experience. A plethora of studies have claimed that 1 in 3 customers will leave a brand after receiving just one negative experience.
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To thrive in this steep competitive era, every company needs a reliable and robust customer database.
But these days, customers are very selective and choosy; they only stay loyal to a company if they get unparalleled customer service from the brand.
Customer satisfaction is the biggest challenge and concern for the companies if they want to increase their business and growth.Here comes artificial intelligence, which helps the companies retain their customers by sending them personalized messages or campaigns.
These days, companies are searching for the best CRM (customer relationship management) software with AI capabilities.
Because AI-integrated CRMs will help the company manage its operations in a hassle-free way and automate client-outreach, it will help the companies build long-lasting relationships with their customers.
As the companies adopt AI-based CRMs, Gartner Group predicts that 85 percent of customer interactions will be automated by 2020.Read more: click here
About ClientThis timeshare - hospitality company has properties all over India and a dedicated team of staff who ensures that the membership promotes the best value in terms of the price and quality.
They offer a-class resort accommodations and plans and packages that are attractive.Problem statementUnable to link & manage data points from customer journeys at various stages which affected sales since they could not target the right customers with the right product.
This led to prospects having queries that were not right for them, basically, poor leads.
The leads were not connected to customer conversion and services.
Upsell and Cross was a challenge.Read more; Click here
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