Mercato, the online grocery eCommerce platform for independently owned grocery and specialty food stores, announced today that it has hired Jean-Michel Boujon to be its Chief Marketing Officer. Boujon will direct all efforts associated with Mercato’s brand, user acquisition, and lifecycle marketing. In addition, he will seek to advance the trend of consumers choosing to source their groceries from independent, locally-owned retailers.
“I am thrilled to announce that Jean-Michel has joined Mercato and to have him apply his talents to our company at such an important moment of our growth phase,” said Bobby Brannigan, founder and CEO of Mercato. “He has a proven ability to 10X marketplaces and execute innovative and creative marketing campaigns. We’ll also benefit greatly from his leadership skills as we develop teams across marketing, brand and data.”
https://www.martechcube.com/ecommere-platform-mercato-hires-jean-michel-boujon-as-cmo/
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