If pushing deadlines, lack of sleep and overall lack of focus and health is giving you stress, automatically the copies you will craft will be of poor quality.Regardless of what you are writing, whether it is product copywriting, social media posts, metadata, or blog posts, this fact rings true for every instance.Forget about writing tasks; when under stress or feeling a lack of well-being, you are highly likely to make mistakes even when sending an email to a friend or family!Want to know the #1 reason for this poor copywriting?
But then again, the majority of these hurried situations can be easily attributed to a lack of effective productivity habits at the top of the workflow chain.Despite where these poor productivity habits stem from, unproductive habits and awful time management are the prime culprits here.
Stay super focused and keep these hacks in mind to maximize your productivity!Work With Zero DistractionsFirst things first – there should be zero distractions while working; none at all.No scrolling social media, no checking emails, no text messages, no phone calls, and no disturbances from family members or co-workers if working remotely.Because one thing that you need to keep in mind is distractions are the chief drivers of poor copywriting.Therefore before you sit down to work on any writing tasks, do the following:Turn off all the notifications from social media, emails, phones, etc.Keep your mobile on silent mode and flip it upside down and place it somewhere away from your reach.Only keep one window/tab open.
If you are writing online using a platform like Google Docs, just keep that tab open and if using Word, close all web browsers.Tell your co-workers or family members (if working remotely) to not disturb you while you are writing.Start Blocking Your HoursJust like conducting keyword research is a basic principle of SEO; likewise, blocking your hours is a basic principle of TMO (time management optimization).When you manage your time wisely, your productivity gets revved-up automatically.Don’t just block your hours for writing, do it for everything throughout your whole day.Start your day by planning out your entire day in portions of time.
It might seem a bit tough in the beginning (easier said than done), but eventually, it will become a habit (a good one)!While emergencies like illness or family problems might happen anytime, don’t allow anticipated emergencies like a client demanding a sudden meeting or unplanned project to confiscate your blocked hours.Simply blocking your hours will help you in streamlining your productivity.
Put this into practice, and soon you will be able to build effective copies more consistently.Prioritize Your TasksWhile you are blocking your hours, prioritize the writing projects that require your most focus and energy and do them when you are most focused and energized.Well, ideally, this time will be early in the morning before you check your social media or open/respond to emails.Just like we discussed in the first point, these two are the biggest distractions that strip your creativity levels off, and whatever the matter be (good or bad), it will stick around, even if you think otherwise.Another best time to finish off your priority tasks is after you take a quick break since your mind gets ‘refreshed’ that time, allowing you to focus better and supercharge your energy levels.Outline Your ContentThis simple hack will simplify your whole content writing process much more than you’d think, although most copywriters often ignore this step.Outlining your content will help you in organizing your thoughts and establishing a high-level flow before you dive into the more in-depth details.While you continue writing, your content’s outline will typically shift, so there’s no need to stress too much about having the ‘perfect’ outline.Just outline your thoughts in the clearest way possible and fill in the grainy details as you proceed.For example, for this blog that you are reading right now, the outline included the introduction, headings (the seven hacks), and the conclusion.It is not necessary that you outline your writing piece the moment you sit down to finish the task.