The Variable Data Printing Market in Labels is projected to grow from USD 10.79 Billion in 2016 to USD 22.27 Billion by 2021, at a CAGR of 15.61% from 2016 to 2021.

Browse 223 market data tables with 42 figures spread through 222 pages and in-depth TOC on "Variable Data Printing Market in Labels by Label Type (Release Liner, Linerless), Composition (Facestock, Topcoat), Printing Technology (Thermal Transfer, Direct Thermal, Electrophotography, Inkjet), End-use Sector, Region - Forecast to 2021"

On the basis of printing technology, the market has been categorized into thermal transfer, direct thermal, electrophotography, and inkjet. The inkjet printing technology is projected to grow at the highest CAGR from 2016 to 2021 due to the huge demand for this type of printing in the industrial applications as it prints finer, smoother details through higher print head resolution.

The end-use sectors for the market are food & beverage, consumer durable, pharmaceutical, home & personal care, and retail sector. The demand from the food & beverage sector is projected to grow at the highest CAGR during the forecast period. The growing demand of consumer awareness about product ingredients, packed food trends, and rise in the consumption of healthy food has led to the increase in demand for food & beverage sector in variable data printing market.

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“The adoption of inkjet printing technology for the printing of variable data on labels is to grow significantly from 2016 to 2021.”

The growth of inkjet printing technology in the variable data printing market in labels is attributed to the introduction of high-speed, commercial color printing inkjet technology. Other factors for the increasing adoption of inkjet printers are low cost of the machine, ability to produce good quality printing at low maintenance costs, small size, and fast printing.

“Asia-Pacific is projected to grow at the highest rate in the global variable data printing market in labels market”

The Asia-Pacific region is projected to grow at a highest rate from 2016 to 2021 due to factors such as emerging economies China and India, increasing health & safety concerns, and increasing demand for consumer goods and lifestyle products from the urban population in this region. China, being a leading manufacturer and supplier of printing materials and equipment, exhibits high growth opportunities in the variable data printing market in labels.

The key players in the variable data printing market in labels are HP Inc. (U.S.), Canon Inc. (Japan), 3M Company (U.S.), Xerox Corporation (U.S.), R.R. Donnelley & Sons Company (U.S.), Mondi Plc (South Africa), Avery Dennison Corporation (U.S.), Quad/Graphics Inc. (U.S.), Cenveo, Inc. (U.S.), and WS Packaging Group, Inc. (U.S.).

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