Custom business cards have become more and more popular in recent years particularly because of the ease of which it is possible to promote new styles, designs and techniques to make card designs more individual and memorable. It is because of this ability for design and business card printing companies to share their design and printing skills with a much wider market that the quantity and diversity of design has mushroomed in size Business Cards.
Custom Designs
The simplest way of gaining a potential client's attention from a business card is by making sure it has an eye-catching design and that it clearly displays the contact's details too. A simple design may attract those client's who just want a service that you provide and are not too bothered by how the card is designed so long as the contact's name and telephone number is clear on it, whilst a well custom business card which has a unique design style to your business may attract these same client's plus those who are impressed by an eye-catching design.
Single Sided or Double Sided
Whether or not you decide to invest that little extra when considering business car printing and go for a double sided card may have a big different in the amount of inquiries you receive. This is mainly due the fact that double sided cards have an impact which ever way they are left on a client's desk or when they are pasted to a client's hand and they turn it over.
The back-side can also be an ideal place to advertise your main services with bullet pointed lists of their main features or you may wish to advertise a sister company. Another great way of utilising the 2nd side of a custom business card is to use it as an area that people can use to make notes or as an appointment card which is particularly handy for hair salons or dentists who hand out appointment cards to their patients.
Printing Finishes
There are a number of different finishes that you can get for custom business cards nowadays such as plain matte card, glossy card and even different thicknesses of card if you want to portray a sense of quality about your business. Beware however as this can annoy people who store cards in their wallets as a thick one will clog up their wallet and may be discarded first.
Other finishes are more specialised such laminated cards and matte laminate which has a more professional feel to it than standard laminate as it is a lot smoother to the touch Omaha Business Cards.
Custom Shapes
There are more extreme designs and finishes for those people who want to really stand out from the crowd such as a collection of 4 company cards for say 4 members of the management team which when placed face down make up a picture or logo. Other eye-catching business card designs available are what is known as die cut cards which are custom shape business cards with 1 curved off corner and 3 normal square corners or a card with a hole cut out of it to make a logo stand out. Other custom finishes include indented, embossed or designs which use a 5th colour such as reflective metallic ink or fluorescent ink to grab the eye.
