There’s a mad dash online to create the most interactive content. From graphic designers to content writing services in Pune, everyone is hiring expert help to create interactive content. But why such high demand?
Benefits of Interactive Content
- Better user experience.
- Better audience reach.
- Better Search Engine Results Page (SERP) ranking.
- Better creativity.
So, it is quite clear that interactive content is the way to go if you want to have a successful digital presence. Here are some different ways to create interactive content:
Responsive Infographics & Charts –
Data visualization is one of the best ways to get information across. Rather than giving paragraphs and paragraphs of information in a boring manner, isn't it better to present through attractive infographics that are easy to understand and remember? Go to any top media website and you will find that they have also begun using infographics and charts to catch the audience’s attention.
Interactive Videos –
In an age where people have shorter attention spans, interactive videos are one of the best forms of digital content. Quick, creative videos that have a story built around the main communication of the video are a great way to stay in the mind of your viewer and get the desired interaction from them. Videos are highly recommended by companies providing the best content marketing services in Pune.
Quizzes, Charts, & Polls –
For decades, magazines, and newspapers have been using this form of interactive content to engage their readers. So, it only makes sense that this would work for the digital medium as well. So, start creating quizzes, charts, and polls that will make users interact with the content. This content should be related to your business, but it should also have a fun element to it.
Psychometric Tests –
Questions like ‘Which Lord of the Rings character are you?’ and ‘Which celebrity could be your twin?’ are some of the ways psychometric tests grab the attention. These tests allow users to assess themselves and are a great way to interact. Along with holding the attention of the user, these tests are also a great way to get data on your users. Many people love doing psychometric tests because of the fun element added to them.
Interactive Mailers –
Interactive mailers involve copy, design, and development. The copywriters create a concept and copy, the designer designs accordingly, and the developer inserts a hyperlink that takes the user to the website. Almost all major brands use mailers as a way to interact with their users. These may contain info on offers, new product launches, or news. Since they are well designed and interactive in nature, the click-through rate is high, making mailers one of the best forms of interactive content.
So, get with the times and make interactive content an important part of your digital marketing strategy.
About Us
Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.
Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.
Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, best digital marketing company in pune.
Contact Us
Sr.No. 20/3/2, Pashan Road,
Near to Maratha Mandir,
Bavdhan Khurd, Pune, 411021
Email Id : [email protected]
Website : https://www.kaizendesignstudio.com/
Graphics help reach people who might have much interest in reading.
A good graphic design company in Pune understands this fact and hence strives to come up with the best graphics.So, before we move ahead and know the importance of graphics in the digital marketing efforts of the business, let us see a few statistics.
There is hardly any post on social media which is without graphics.Visuals can stay longer in one’s mindIf we ask you about any known company from any sector, be it McDonald, Google, Amul, Oyo, Swiggy, Nike, you name it.
It is basic human nature to remember things that incorporate most of your senses.
Utilizing graphics, you incorporate their vision while they read the message in it.
Such clients would surely find your company trustworthy.
In the present competitive market, a unique brand identity and a positive company image is critical for your business (irrespective of the sector) to achieve what you deserve.
Brand consultants shape the brand and emphasize its existence in the market.Here are the hurdles faced by businesses among the fierce competition:Noise around the identityAlternativesPoorly defined business imageUn-defined goals and valuesLack of connection with the customers/clients.Limited digital know-how.
To overcome these hurdles and more businesses can look for the best brand strategy consulting in the market and rely on them for creating a desired market image.
However, a business will have to use certain eligibility criteria to select the best brand design consultant in Pune for you.Here are a few eligibility criteria:TransparencyRelative experienceMarket ValueCooperativenessTeamAvailabilityTalentResources at work, etc.Once you find the brand design consultancy that fits in these parameters, you are ready to take a flight with them.
However, there is something you should know before hiring a branding agency in Pune other cities.
Most of all, you will get an undeniable place in people’s hearts and minds.About Us Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune.
Did you know that adding corporate video for your organization to social media can make people like your products 10 times more?
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