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US population 2020 and Foods Market

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Global Market Database

The global population is growing at 1.1% annually, adding 83 million people annually. The current population growth rate is one of the lowest in decades. But the population growth is not equally distributed around the world. The western developed world is concerned with slowing population growth rate and increasing aging population. Japan with a current population of 127 million is expected to have 100 million by 2050 and decline by two-thirds of its current population, by 85 million by 2100, according to United Nation estimates. The US is witnessing a lower growth rate than a decade ago. The same is with India, the growth rate of the population of India in 2020 was 0.99%, the population growth rate was 1.6% in 2005. Food security is of top priority for policymakers in these countries.


United States Foods Market:

The US population in 2020 was over 330 million. The future population growth rate is further expected to drop. But, food demand in the US is steadily growing. Mainly due to changing lifestyles and food wastage. Food wastage in the US is about 30%-40% of total food production. Maximum food wastage occurs at the retail and customer end. US wastes around 133 Billion pounds of food valued at USD 161 billion each year. 

About 1.2 billion acres of land in the US were used for agriculture in 2012, an 11% decrease in land use from 1949. 26 million acres of land were under wheat cultivation in 2017. 0.8 million acres of land under oat cultivation, 90 million acres were under soybeans cultivation, 2 million acres under rice cultivation, and 4 million acres under vegetable cultivation. In meat products, poultry has a bigger market share. As the population grows, land under cultivation is further expected to increase. 

In 2018, per capita beef availability was 54.6 pounds, chicken availability was 64.5 pounds. Chicken has witnessed increased consumption, it overtook per capita pork consumption in 1999. Fish and shellfish have a moderate per capita availability at 16.1 pounds.

Food insecurity has decreased in the US, but the tread may be affected due to covid-19 induced economic disruption. About 90% of households in the US have food security. 13.6% of households have experienced food insecurity in 2019. About 6%-7% of the US population in 2020 was employed in agriculture and allied activities. Accounting for 10.9% of total jobs in the US. Agriculture contributed to 2.6 million direct jobs. About 13% of household income was spent on food.

Covid impact on foods market

During the initial days of covid lockdown, consumers focused on hoarding supplies. This created an artificial demand boost. After some time shoppers adjusted to pandemic shopping and demand returned to normalcy. Households made fewer trips during lockdown but the value of purchase has increased substantially. Demand for the ready-to-cook segment increased due to lockdown. Along with meat, milk and baby food categories witnessed increased sales. Alcohol sales increased during lockdown due to a higher consumption rate. Demand for packed snacks increased substantially during the lockdown. 

Newer delivery options

Traditionally consumers in the UK have used supermarkets, mini markets, they still hold considerable popularity. But online grocery shopping is expected to rise, this has forced supermarkets to provide online order and home delivery options to consumers. The outside food consumption market has increased, and a large proportion of the population is predicted to eat outside. This has led to the integration of technology to promote online food delivery. Online food delivery startups have entered the segment, to ferry cooked food to parties, outings, and business venues. The foods market in UK is expected to grow at a healthy rate. Login to Global Market Database to understand more about this market.

 

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