OTT: The Future of Entertainment

Monalisa Lal

In today’s fast-paced world where we are engrossed with so many responsibilities be it professional or personal, it has become all the more important to take out time to relax and rejuvenate. While we battle the pandemic, our outings have reduced be it to go to restaurants, movies, and shopping malls or to meet friends and family. People are confined to their homes and in such a scenario, what is better way than watching your favorite TV shows and movies? But given that everyone in the house has so many different preferences, how do you ensure entertainment preferences of everyone are met? Don’t worry, Over The Top (OTT) media streaming channels are here to solve your dilemma!

OTT Channels and the type of media content shown on them

OTT platforms like Netflix, Amazon Prime Video, ZEE5, Voot offer entertainment across several formats like popular videos, TV shows, series, movies, documentaries and much more. Not only are the genres as diverse as drama, comedy, thriller, horror, romantic, the content is spread across 15+ languages like Hindi, English, Tamil, Gujarati, Marathi, Punjabi and lots more. Be it a weekend binge or a mid-week break, OTT channels are your one-stop shop to unlimited entertainment!

How to gain access to OTT subscriptions for free?

All you need to do subscribe to Vi™ postpaid plans and gain one year access to Netflix, Amazon Prime Video and Disney+ Hotstar VIP subscription that too on India’s fastest 4G! Enjoy other benefits too such as unlimited calls, SMS and loads of data! Subscribe NOW to a postpaid connection and enjoy non-stop entertainment.

What are you waiting for? Buy a new SIM now and enjoy your favorite movies, videos, and series anytime, anyday!

Monalisa Lal

Expand Your OTT Business - Launch Your OTT Apps Across the Platforms that Your Customers Want

IPTV Smarters 2022-05-02

Get started with your own OTT apps across the platforms that your customers want. In order to do this, you need to launch your OTT apps across Android, ios, windows / Mac, Amazon Fire TV, Web, and Smart TVs. For that, you need expert OTT app development services to help you stay ahead of competitors as well as keep up with an ever-changing array of devices. We're here to help you every step of the way as you build your OTT apps - from strategy and design to development, and support. That's where we are a reputed OTT app Development Company offering excellent OTT app development services for multi-platforms.

Top 10 OTT Solution Providers in India: A Comprehensive Overview.

Phando 2023-04-06

Here are some of the best OTT solution providers in India:1 Amazon Prime Video - Amazon Prime Video is one of the most popular OTT platforms in India. 2 Netflix - Netflix is one of the pioneers of OTT platforms, and it has a strong presence in India. With a massive library of TV shows, movies, and documentaries, Netflix has something for everyone. 8 MX Player - MX Player is a popular video player app in India that has recently entered the OTT space. In conclusion, the OTT market in India is growing rapidly, and the competition between solution providers is intense.

What Are the Benefits of OTT Apps ?

arina smith 2023-08-07

Various online OTT App Development Companies give OTT Apps at reasonable prices. Let's Checkout These OTT App Benefits:Works Everywhere: You expect your apps to work on all devices, right? It requires hiring an OTT App Development Company. Ready to Grow with You:Your business will grow with your App, and choose a well-known OTT App Development Company. Conclusion:Finally, Hiring an app development company like WHMCS Smarters can take your OTT app from good to a high level.

How to Build an OTT Video Streaming App

Arthonsys Technologies 2021-08-12

Are you planning to create an OTT platform?

Then, let’s first have a look at the complete OTT app development guide and launch a unique OTT platform today.https://blog.arthonsys.com/ott-streaming-app-development/

Overview About the OTT - The Modern Media Streaming Platform

Ariana Mark 2022-07-19

In this blog, you will get an overview of OTT – what it is, and what are the advantages of the OTT platform. The best part regarding the OTT platform is that you don't have to deal with a cable operator or other broadcast mediums. Most OTT services are related to "cord-cutting" — the practice of canceling TV subscriptions to focus on web-based alternatives. There are several advantages of the OTT Platform. Reduced Cost is one of the greatest advantages of the OTT Platform Highly Crisp Sound and Picture Quality Instant Playback Multi-Platform Service Original Content Obviously, OTT technology has excellent potential.

OTT Platform Data Analysis: Helps in Choosing an OTT Service

3i Data Scraping 2022-05-09

On the top, we have utilized MovieLens data for strengthening our analysis. These columns consist of title, IMDb ratings, language, run time, release year, maturity ratings, and plot. To differentiate original movies from datasets, we have extracted a listing of original movies taken from Wikipedia. csv contained data, which links IMDb ID with MovieLens ID that making it suitable for us for combining MovieLens data with the existing data frame. Though many films were missing in MovieLens data, still the key findings were constant with those from IMDb data.

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How Do OTT Apps Make Money?

gurutechnolabs 2023-11-24

As consumers increasingly cut the cord and turn to OTT platforms for their entertainment fix, the financial landscape of these apps has become a subject of intrigue for business enthusiasts. Competing in a Saturated Market: With numerous subscription-based OTT platforms vying for attention, standing out becomes a challenge. Challenges and Considerations:Balancing User Experience: The challenge lies in maintaining a positive user experience while incorporating advertisements. Competitive Positioning: In a market saturated with various OTT platforms, positioning the freemium offering effectively is essential. Partnerships and licensing are potent tools for OTT platforms aiming for sustained growth.

OTT Streaming Market Size, Share, Revenue and Analysis Report 2022 By Device Type, By Revenue Source, By User Type, By End User- Regional Outlook, Growth Opportunity and Forecast to 2030: SPER Market Research

varsha shrivastav 2022-12-26

The over-the-top streaming market is predicted to observe innovative and improved transformation, which allows the buyers to admittance everything they require in one space. The increment in penetration of subscription-based services has been a facet that’s propelling the OTT streaming market. The increment in penetration of subscription-based services in emerging markets is estimated to propel the OTT streaming market growth throughout the review years. Additionally, the growing implementation of internet-based applications is probably to foster market growth. sample=1Europe is the leading OTT streaming market with notable revenue.

Appsinvo - Cost & Features of OTT Video App Development

Appsinvo Pvt Ltd 2021-11-03

OTT aka Over-The-Top applications, such as Netflix and Hotstar, have turned the whole entertainment industry upside-down.

These applications render video streaming assistance that can be reached on television, laptops, desktops, and mobile phones.

Content on Streaming Services Beyond Films & TV

Enveu 2021-10-12

ActiveVideo conducted a survey in which they asked 50 US OTT users which genre of content would they focus on if they launched their own OTT services.

Issac John, digital business head of Discovery South Asia says “In a digital world laden with hours and hours of scripted content, Discovery+ offers a unique and untapped opportunity for us to build on the trust of the flagship brand and offer content that truly powers people’s passions across verticals as varied as Adventure, Science & Lifestyle to name a few.”When it comes to sports content, there is no mistaking that the biggest name in sports broadcasting of live events, media rights, sponsorship packages, hospitality experiences and everything in between – is Red Bull.Image Source- Red Bull TVRed Bull TV is Red Bull’s highly ambitious digital streaming service platform.

The type of content they dish out is made for viewers who enjoy watching extreme sports, music and lifestyle & culture.

Right from mountain bike races, motorbike trick competitions, F1 races, e-sports championships, B-boying dance battles etc Red Bull TV is the place to go.

Red Bull TV has over 10million plus downloads.Another broadcaster who has held a major position in sports entertainment streaming is the WWE Network.

WWE’s Subscription Video on-Demand service and much-hyped Pay-Per-View events have been a raging hit over the years.

OTT Advertising In India: The Paradise Of Internet Advertising

Khushi Advertising 2022-11-29

If you are also looking for advertising solutions for your brand and are looking forward to using OTT advertising to enhance sales and brand awareness as well, Read this blog thoroughly to learn the importance and types of OTT platforms available throughout the world:Why Should You Use OTT Advertising? Audience growth: India is one of the fastest-growing countries that is using OTT services, and therefore, the use of OTT advertising has also increased all over India. Therefore; this has enhanced the importance of OTT advertising and many brands are adopting OTT advertising just to effectively compete with the market. Because of its incredible capacity to increase business sales through advertising, OTT Advertising firms adore it. Here are some additional advantages that OTT advertising companies can make use of:Accurate Targeting: OTT platforms with built-in analytics enable digital marketers to run compelling OTT advertising of shorter lengths to the relevant population as they are aware of the audience’s location.

How OTT Is Changing the Media Industry

Solution Suggest 2021-07-12

Find out how OTT is changing the media industry and why broadcasters are switching to OTT platforms...monetization options and more.

Recommendation Engines for OTT Platforms To Personalize Streaming

Oodles AI 2020-09-22

We, at Oodles, a Machine Learning Development Company, explore why and how AI-driven recommendation systems contribute to OTT’s profitability and success.

It is with the advent of artificial intelligence services that businesses can analyze and extract actionable insights from huge datasets.

Learn more: Recommendation Engines for OTT Platforms

South Korea OTT Services Market Size & Forecast 2026

Chrome ISR 2022-02-16

High penetration of smart devices along with widespread consumption of OTT across the country is anticipated to drive South Korea’s OTT services market. According to a report “South Korea OTT Services Market Size & Forecast 2026”, by Chrome Analytics. The OTT services market of South Korea has been segmented by type which includes Communication services, Media services and Application services. Key market players, which are covered in the report include:· Netflix· Disney+· Wavve· YouTube· TVING· Amazon Prime· Rakuten Viki· HuluThe report bifurcates OTT Services market by Type and by Platform. About Chrome Data Analytics & Media Chrome DM is a technology-driven market research firm with a Pan-India on-ground presence.

Best Media Ad Options to Advertise On Voot App

Sanjay Kumar 2022-07-08

Various media ad options are available to advertise on Voot, on both the Voot App and Voot Websites such as banner ads, video ads, CTV ads, and others. 2) Video Ads on Voot AppPlace your video ads on voot app. In the “Our Top Choice” section on the “Voot Advertisement” page, advertisers can find various media ad options available through The Media Ant. Advertisers can choose Voot App Advertisements or Voot Website Advertisements by visiting our website. The Media Ant is one of India’s leading advertising agencies offering the best rates to advertise on Voot App/Website.

The Global OTT Content Market Growth Accelerated By Advent Of Over-The-Top (OTT) Platforms

ashwinicmi 2024-01-12

The global OTT content Market is offering the convenience of choices and accessibility which is driving its adoption. The global OTT Content Market is estimated to be valued at US$ 132. Segment AnalysisThe OTT content market is segmented based on content type, device type, revenue model, and geography. Key TakeawaysThe Global OTT Content Market Size is expected to witness high growth over the forecast period. The global OTT Content Market is estimated to be valued at US$ 132.

Vimeo OTT Alternatives & Competitors

Contus 2022-03-04

If you've been looking for an over-the-top platform to handle your online video streaming business, you've almost certainly heard of Vimeo OTT. What Is Vimeo OTT Platform? These are some crucial factors of Vimeo that need consideration while selecting a platform to match your streaming requirements in comparison to other competitors in the market. With Livestream, the so-called 'Vimeo OTT' offers a high-end premium approach to live streaming that is specifically built for a pleasant user experience. Starter Pricing: $1 / Subscriber Per MonthGrowth Pricing: Begins at $500 Per MonthEnterprise Pricing: For more information about custom pricing, contact Vimeo OTT services.

Discover the Power of OTT IPTV Players for Seamless Streaming

IPTV Smarters 2024-03-20

Let's delve into the realm of OTT IPTV players and explore their powerful impact on the world of entertainment. One of the most notable advantages of OTT IPTV players is their user-friendly interfaces and intuitive navigation systems. Additionally, many OTT IPTV players support casting and mirroring functionalities, enabling seamless streaming to larger screens for a more immersive entertainment experience. In terms of streaming quality, OTT IPTV players deliver exceptional performance with support for high-definition (HD), Full HD, and even 4K resolution content. In conclusion, OTT IPTV players have transformed the way we consume digital content, offering seamless streaming experiences that cater to diverse entertainment needs.

FutureTV is a OTT Platform for TV Shows and Movies

Futuretv ott 2022-11-28

What is the FutureTV OTT platform? The FutureTV Ott platform is a streaming service that offers a variety of TV shows and movies for viewers to watch. The latest movies and TV shows are available on FutureTV. Benefits of FutureTV Ott platformFuture TV is a cutting-edge platform that allows you to watch your favorite TV shows and movies in any location. The FutureTV Ott platform also includes personalized entertainment recommendations based on your preferences.

OTT Platforms will look different Zezo! Here are the Juicy Details

Zezo software 2022-11-18

Best Things About Ott Platform Development CompanyIn today’s times, OTT platforms significantly win over the usual TV and streaming sites. After the initiation of the OTT platform development business, Netflix and Amazon Prime Video seem to take over the general norm. As of 2021, the global Over-the-Top (OTT) Platform market was valued at USD 615. Well, the interesting fact is that, with the booming OTT platforms, the competition increases and the challenges are extreme. This makes Zezo a one-stop solution for all the problems that are faced by OTT platforms.