All ways logistics is an organization whose main activities are in the field of logistics, custom clearance with comprehensive national and international expertise. We committed to timely, safe and secure deliveries of goods to any corner of the Indian landscape in flash time. All ways logistics is a top best logistics service provider.
Company addresses the Social Media presence with professional Social Media Management team that comprises of experts in the field of Social Media Managers, Creative writers, Web designers and Developers, Analyst, Marketing and many more.
With over 100+ Million, they have a very Strong Online Community in the area of Cricket, Sports and Bollywood & Music.With a clientele like Ministry of External Affairs, Indian Diplomacy, International Day of Yoga (IDY), Air India, Delhi Daredevils, Kings XI Punjab, Rajasthan Royals, MS Dhoni, Virender Sehwag, Harbhajan Singh among others, TSD Corp has proved to be a successful start-up.
The cliental of TSD Corp belongs to various sectors including Sports, Corporate and Government.FOUNDER: PANKAJ RAHUL SINGH & JAY MOTWANIØISSUES:The case is structured to achieve the following objectives:1.Understand the importance of positioning and repositioning the brand when its performance is declining.2.Explore the strategies that can be followed by companies to position and increase the credibility of the brand.3.Analyze the steps taken by 2wenty7 Incorporate to position TSD Corp. as the leading digital agency and make it appealing to the media.4.Discuss the implications for brands in this new age, which is marked by a proliferation of social media where consumer reactions can make or mar a brand.5.Impact of PR agency can change the performance of a brand.VISION AND OBJECTIVE OF 2wenty7 Incorporate for TSD Corp: ·Projecting TSD Corp. as the only digital solutions who can take the right responsibility to position your brand digitally and socially.Increasing the brand credibility.Positioning rightly in the mind of audience and media.Keeping the brand out of controversies and media trials.Keeping the track of industry and trending story participation.Keeping the client always in the positive news.CHALLENGES AND THREATS FACED BY Twenty7 INCORPORATE:1.Making recognition of a Non-Brand in a short span of time as a well- known Brand.
●2.Making media aware and convince of the existing USP of TSD Corp. (Present Scenario- Media presence is immense.
)PR AND MARKETING STEPS TO ACHIEVE THE ABOVE GOAL:Introducing new services to increase the value proposition of the brand ·1.’LIVE in a Box’- With this service, we help you reach out to a wider audience remotely.
This solution is new way of reaching your TG and is as good as face to face conversations or stage/boardroom presentations are.
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