Dynamic location insertion is a feature that allows advertisers to dynamically insert their ads into content pages based on the geographic location of the user.
We are well-versed with the changing digital marketing trends.
Google Ads platform is one of them.
Let's have a look at types of Google Ad Campaigns and best practices for maximum results.1) Search AdsSearch ads campaigns setups are based on keywords.
When a user enters the query with a particular keyword, Your search ad will be displayed on the top as shown in the above image.
Hence, while setting up your search ad, be specific with the keyword in the title of the ad and the introduction of the ad.
The positions of the ad will depend upon many factors such as PPC cost, Targeted Keywords, etc.
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The search engine giant Google has been giving users a heads up regarding an identity verification process coming up for Google Ads since last year.
But now it looks like the platform is officially prepared to roll it out finally.
During the past few days, an increasing number of advertisers are receiving email notifications from Google itself, asking the email recipient to start their identity verification for Google Ads account by February 6th, 2021.
The email also mentions that while Google reviews your information, it will continue serving your ads.
Failing to do so, the company will pause those accounts.For this identity verification program, all you need to do is submit your legal name and address.
Further adding to this, the company has also stated that advertisers should conform to the platform’s ad policies and thus complete this verification program if they don’t want to get their accounts suspended.Wondering what is the problem here?