Global Location Analytics Market Trending in 2021
New York, NY 27 July 2021: The global location analytics market size is expected to reach USD 29.87 billion by 2026 according to a new study by Polaris Market Research. The report “Location Analytics Market Share, Size, Trends, Industry Analysis Report By Component (Solution, Services); Solution (Geocoding And Reverse Geocoding, Data Integration And ETL, Reporting And Visualization, Thematic Mapping And Spatial Analysis); By Location Type (Indoor, Outdoor); By Application (Risk Management, Emergency Response Management, Customer Experience Management, Remote Monitoring, Supply Chain Planning And Optimization, Sales And Marketing Optimization, Predictive Assets Management, Inventory Management); By Verticals (Retail, Manufacturing, Govt & Defense, Media & Entertainment, Transportation, Energy & Utilities); By Regions, Segments & Forecast, 2020 – 2026” gives a detailed insight into current market dynamics and provides analysis on future market growth.
In business sector, almost everything exists at a particular location and at a specific time. It could be things such as products, raw materials, facilities, employees, customers, agents, or events. Businesses can make more well-versed decisions by understanding how these components relate to one another through location analytics. This can improve both efficiency and effectiveness of the businesses. Furthermore, location analytics helps in targeting and understanding customers and also helps in optimizing business processes.
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However, factors such as concerns with data privacy and legal worries, high initial cost of deployment, and deficiency of uniform regulatory norms, are expected to hinder the growth of market during the forecast period. Furthermore, increasing security concerns, lack of technical expertise and awareness, and poor connectivity and data integration also restraints the market growth.
North America and Europe take hold of more than half of overall market. As the retail industry in these regions is experiencing a significant boom, and penetration of smartphones and other advanced tools is high, there is rapid growth in adoption of analytical business intelligence and geographic information systems technology. Likewise, increasing focus on customer needs and customer satisfaction also plays a major role in development of this market. Furthermore, large number of individual customers or enterprises in Europe extensively use location-based mapping services, which has made this region a R&D hub for the market.
In European countries, location analytics is largely used to conduct marketing campaigns and customer management with an aim of business expansion. Furthermore, growing smartphone industry, and increasing adoption of GPS tracking systems has also enhanced the growth of location analytics in European countries. However, based on growing number of smartphone and social media users, service providers and enhancement of networking technologies, Asia-Pacific is expected to witness a fastest growth in the global market during the forecast period. Huge population base, growing internet penetration has made this region a popular area of expansion for established as well as emerging companies. This is largely contributing to the growth of the market in Asia-Pacific region.
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The key players in the market include SAS Institute, Esri, Oracle, Pitney Bowes, Microsoft, Galigeo, Cisco Systems, IBM, Purple, GeoMoby, Alteryx, Inc., CleverAnalytics, IndoorAtlas, Lepton Software, and Quuppa among others.
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The Spirulina Market is expected to grow at a CAGR of 10.3% from 2020-2030, according to a new research report by Next Move Strategy ConsultingSpirulina is a blue green algae with high nutrient content, usually consumed by human & animals.
It is also used as a complementary diet ingredient in aquaculture & poultry feeds owing to the presence of high protein & vitamin content.According to the report, growth in health consciousness among people and the rising demand for dietary supplements are major factors driving the spirulina market growth.
Additionally, high penetration of spirulina in industries such as cosmetics and pharmaceutical owing to the advantageous properties such as anti-aging, anti-wrinkles and othersare bringing changes in market tends.However, low stability & poor sustainability of spirulina derived colours is expected to restrict the market growth.Moreover, growth in research & development activities followed by untapped market opportunities in developing economies are anticipated to provide numerous opportunities to the market players in the coming few years.On the basis of type, spirulina market share is segmented into Arthrospira Platensis and Arthrospira Maxima.
Arthrospira Maxima dominates the global Spirulina market and will be the dominant throughout the forecasted period.On the basis of application, the Spirulina market is categorised into Nutraceuticals, Food & Beverages, Cosmetics, Animal Feed, and Others.Food & Beverages segment is likely to develop significantly over the period of time owing to fast growing food & beverage industry.On the basis of drug formulation, the spirulina market is bifurcated into Powder, Tablet & Capsule, Liquid, and Granule & Gelling Agent.
Powder segment is expected to account for the major market share & dominate the market growth over the forecast period.North America dominates the spirulina market in terms of market size over the forecast period, owing to rising health consciousness among people.
Hansen Holding A/S, Algenol Biofuels Inc., Dongtai City Spirulina Bio-engineering Co., Ltd., Prolgae, Parry Neutraceuticals, Sensient Technologies Corporation, DDW Inc., Algatec and Naturex S.A.Browse key industry insights from the report, “Spirulina Market Size By Type (ArthrospiraPlatensis and Arthrospira Maxima) By Application (Nutraceuticals, Food & Beverages, Cosmetics, Animal Feed, and Others), By Drug Formulation (Powder, Tablet & Capsule, Liquid, and Granule & Gelling Agent)Regional Outlook (U.S., Canada, Germany, UK, France, Spain, Italy, Russia, China, India, Japan, Australia, Indonesia, Malaysia, South Korea, Brazil, Mexico, South Africa, Saudi Arabia, UAE, Kuwait), Growth Potential, Price Trends, Competitive Market Share & Forecast, 2020–2030” in detail along with the table of contents:Key Insights from the Spirulina Market Report:Asia Pacific is the fastest growing region in Spirulina market owing to the rising demand of spirulina from various industries such as cosmetics, food , healthcare and others and government initiatives to promote local spirulina production.The Food & Beverages segment dominates the market in terms of application and is expected to grow at a significant CAGR to maintain the lead till 2030.Some of the major players in the market are DIC Corporation, Cyanotech Corporation, Chr.
