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Pardot (Marketing Automation Solution): A Fusion of Innovation, Technology & Techniques

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Mohit Bansal
Pardot (Marketing Automation Solution): A Fusion of Innovation, Technology & Techniques

To stay relevant, sustainable and on time, businesses are working hard from both marketing and sales sides. However, if they are not aware of Pardot, you are probably missing the best part of the Salesforce marketing automation solution.

The trustful B2B marketing portal blurs the line between sales and marketing with the help of innovation, technology, and techniques. So how does Pardot benefit from business from the three aforementioned bits of help?

  • Automating marketing process  
  • Providing personalization
  • Reconnect inactive leads
  • Tracking customers' engagement
  • Attract sales-read prospects
  •  Maximise ROI with data-driven marketing and sales campaigns
  • Make sure you enjoy all the latest marketing technologies
  • Track customers' social media, email, sales with the help of web data, after connecting with CRM

Besides these, marketing automation solutions help businesses in many other ways through marketing like email, social media and inbound. It also engages prospects through digital advertisement, landing pages and forms.   

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Mohit Bansal
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