According to a new report published by Allied Market Research titled, “Hair Serum Market by Nature, Product Type and Distribution Channel: Global Opportunity Analysis and Industry Forecast, 2019-2026,” the hair serum market size was valued at $850.7 million in 2018 and is expected to reach $1,612.9 million by 2026, registering a CAGR of 8.4% from 2019 to 2026. In 2017, Europe accounted for nearly 31.0% share of the hair serum market.
Over the past couple of decades, there has been rise in concerns over the hair density, hair fall as well as the quality of hair that needs to be maintained from time to time among the people. This has triggered burgeon demand for various hair care products such as shampoo, conditioners and other such. Hair serum is one such hair care product that has been gaining traction over the past couple of years. Hair serum is a silicone-based styling product that can make your hair shiny, smooth out any frizz, and protect it against environmental factors like humidity. There are two main types of hair serums i.e. hair treatment serum and hair styling serum. Among these hair treatment serum accounts to higher market share due to rise in concerns over hair fall and maintenance of hair quality among the target customers.
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With the surge in demand for hair serum product coupled with the rise in preference for natural cosmetic products, some of the key manufacturers in the global hair serum market, have been strategizing on including natural ingredients into their products. For instance, Beardo, one of the key brands in the global market claims to have included argan oil in their hair serum products which facilitates smoother, straighter and shinier hair. Thus, rise in demand for natural cosmetic products is an influential hair serum market trend.
Some of the hair serum products contain chemical ingredients that can be used for cleaning & conditioning. Presence of chemicals such as triclosan, phthalates, and sodium lauryl sulfate (SLS) are expected to cause scalp-related allergies and problems. Thus, rise in scalp-related problem due to application of chemicals in hair care products directly hampers the hair serum market growth.
The global hair serum market analysis is segmented on the basis of nature, end user, distribution channel and region. Based on nature, the market is classified into organic and conventional. By product type, the hair serum market is further sub-segmented into hair treatment serum and hair styling serum. By distribution channel the market is divided into online and offline. Based on region, the market is analyzed across North America (U.S., Canada, and Mexico), Europe (Germany, Spain, UK, Italy, France, and rest of Europe), Asia-Pacific (China, India, Japan, Australia, South Korea, and rest of Asia-Pacific), and LAMEA (Brazil, South Africa, Saudi Arabia, UAE, and rest of LAMEA).
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According to Shankar Bhandalkar, Team Lead, Consumer Goods at Allied Market Research, “The Hair Serum companies have been strategizing on extending its product offerings that caters to target customers’ requirement. On the other hand, organic ingredients in these products can improve the results and minimize the risk of scalp related problems such as irritation and itching. Organic hair serum products can provide vibrant results such as enhanced hair shine, improved hair strength, and reduced hair fall, which is anticipated to provide significant value sale growth during the hair serum market forecast.”
Key Finding of The Hair Serum Market:
- In 2018, based on nature, the conventional segment accounted for around higher hair serum market share, growing at a CAGR of 8.2% from 2019 to 2026.
- In 2018, based on product type, the hair treatment serum segment accounted for higher share of the hair serum market.
- In 2018, based on region, Europe accounted for a prominent hair serum market share.
Key players profiled in the hair serum industry include L’Oreal , Inc., John Paul Mitchell, Revlon Consumer Products Corporation, Kao USA Inc. (John Freida), Henkel Corporation, Unilever Inc., Giovanni Cosmetics, Inc., Industrias Asociadas S.L., Herstyler, Redken and other such.
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According to a new report published by Allied Market Research, titled,“Global FMCG Market by Type and Distribution Channel: Opportunity Analysis and Industry Forecast, 2018 – 2025,”the global FMCG market size was valued at $10,020.0 billion in 2017 and is projected to reach $ 15,361.8 billion by 2025, registering a CAGR of 5.4% from 2018 to 2025.
Fast moving consumer goods (FMCG) is the largest combination of consumer goods with different product categories that include home, health, and personal care and food & drinks including its marketing, production, and distribution.
The personal care segment is anticipated to witness substantial growth owing to the rise in disposable income of consumers, thus enabling them to spend considerable amount on luxury personal care products.The key players operating in the global FMCG industry include Procter and Gamble, Unilever Group, The Coca-Cola Company, Pepsi Co, Inc., Kimberly-Clark Corporation, Patanjali Ayurved Ltd., Dr. Pepper Snapple Group, Inc., Revlon, Inc., Johnson & Johnson (J), and Nestle S.A.Ask for sample copy of this report >>> https://www.alliedmarketresearch.com/request-sample/5148Other factors such as surge in trend of online shopping, R for the new brands & products, and expansion of FMCG network in rural areas of the developing countries are expected to open new avenues for the FMCG market players in the future.
In the recent decade, there is a trend that consumers are more concerned about their health and personal hygiene, thus preferring hygienic lifestyle.
Consumers choose their daily need products according to their hygienic compatibility and thus change their purchasing decisions according to their lifestyle.
This trend is becoming opportunities for the FMCG market.
Emergen Research’s latest document, titled ‘Global Bioplastics Market - Forecast to 2027,’ is one of the most sought-after market reports involving an in-depth analysis of the global Bioplastics market.
The report’s authors have offered necessary details on the latest Bioplastics market trends and the crucial parameters impacting both short-term and long-term market growth.
Its panoramic view of the Bioplastics industry entails useful insights into the estimated Bioplastics market size, revenue share, and sales & distribution networks.The global bioplastics market is projected to be worth USD 25.27 Billion by 2027, according to a current analysis by Emergen Research.
The bioplastics market is experiencing rapid growth attributed to its increasing demand in end-use applications, such as packaging, textile, automotive & transportation, consumer goods, agriculture, and building & construction.
Besides, supportive government initiatives and offering subsidies to promote the growth of bioplastics are driving the market's growth.Market Drivers:The constant efforts of prominent players to develop newer and modern technologies and product advancements are expected to drive the growth of the industry over the coming years.
The report studies the extensive business expansion plans and advancements in R activities and product portfolio.
The purpose of this comprehensive forecast report presented by Fact.MR is to elaborate the various market projections impacting the global propylene glycol market size during the period through 2019-2027.
The propylene glycol market report presents detailed information regarding the drivers, restraints, opportunities and trends affecting market growth.
Each segment along with its sub-segment is analyzed in terms of value and volume.
The business intelligence study of the propylene glycol market covers the estimation size of the market both in terms of value.
In a bid to recognize the propylene glycol market growth, the market study has been geographically fragmented into important regions that are progressing faster than the overall market.Each segment of the propylene glycol market has been individually analyzed on the basis of pricing, distribution, and demand prospect for the following regions:North America (Canada, US)Latin America (Argentina, Mexico)Europe (NORDIC, UK)Japan and MEAAPEJ (China, India)Request a Sample Copy - https://www.factmr.com/connectus/sample?flag=S_id=4175The key players in the global propylene glycol market report consist ofSumitomo Chemicals Co., Ltd.Lyondell Chemical CompanyNihon Oxirane Co.Archer Daniels Midland Co.Each market player encompassed in the propylene glycol market study is assessed according to its market share, production footprint, current launches, agreements, ongoing R projects, and business tactics.
In addition, the propylene glycol market study scrutinizes the strengths, weaknesses, opportunities and threats (SWOT) analysis.The global propylene glycol market covers the demand trends of each end user which includesCosmetics and Personal Care ProductsConsumer Goods (Liquid Detergents)PharmaceuticalsOthers (Industrial Machinery, Packaging, etc.
