Social media has become an integral part of our lives, and many people rely on it to know what is happening around the world. These factors have accelerated the demand for social commerce in the ecommerce domain. As a result, the recent boom in social commerce also indicates that shopping is a social experience, and brands must capitalize on this trend. Of late, traction towards the online marketplace offers lucrative opportunities for brands to score sales, and with the help of advanced technology, they can quickly display their collections to customers by regularly popping up in their social feed. Likewise, the online fashion designing software enables brands to capitalize on the currents and allow customers to design their clothes using novel digital solutions. The customization tool helps brands bring the best out of the buyers’ creativity and aid them to feed with great collection options.
Apparel Design Software Offers Solution to Emerge Winner in Social Commerce
You must be wondering what is social commerce and how it is becoming the backbone of global ecommerce. As the name suggests, social commerce is about enabling shoppers to purchase the product from social media platforms directly. Though social commerce is an extension of social media; however, it comes with a twist. Mere displaying collections on the social media platform don’t come under social commerce; brands need to offer the option of “buy now” below the apparel post. It is one the most common trend evolving in the past couple of years, as it allows shoppers to click “buy now” and help them purchase anything almost instantly. Its biggest strength is immediacy, as it is a quick path to purchase, which means fewer opportunities for customers to abandon carts along the way.
The inclination towards ecommerce is so high thatsocial commerce sales are anticipated to rise by 35.8 per cent to reach $36.62 billion this year. It shows that sales surged by 38.9 per cent, thanks mainly to the pandemic-driven boom in ecommerce and increased social media consumption. Even so, that $36.62 billion in sales this year means that the U.S.’s social commerce market will be about one-tenth the size of China’s—$351.65 billion in 2021. Walmart conducted an experiment to test the waters and see how many people are ready to buy clothes from social media and its ways of doing business. Last year, the retailing giant sold clothes on the social media platform TikTok, and it was surprising to see that it’s only a matter of time before we’re buying products directly within our feeds, much like consumers inChina already do. Therefore, bands must understand the need to adopt a social commerce approach and use it to boost their online sales.
There are several reasons why social commerce is beginning to take off across the globe. In fact, consumers are more drawn towards spending more time on their phones, especially on social media networks. Research from Business Insider reveals that the average time spent on social networks increased from 56.23 minutes per day in 2019 to 65.44 minutes in 2020. The sudden rise in the last year could be attributed to global restrictions due to the pandemic outbreak. Social commerce gives customers a longer role in brands and helps their buyers discover new products. That’s why Business Insider forecasts social commerce sales in the U.S. will reach $36 billion in 2021. Many leading brands are seeking ways to evolve to meet consumers’ changing needs and capture a chunk of those annual sales know it makes sense to at least test out social selling.
Let us look at the various factors that help brands to identify numerous opportunities to fly higher in the online marketplace:
Identifying the Right Platform
The biggest challenge brands face while opting to sell their products through social commerce is identifying which platform serves their purpose in the best way. However, it is interesting that there isn’t a single dominant platform that offers a shortcut to fashion houses to scale up their business in the ecommerce sector. Each platform has its specific target to address and separate customer base, allowing brands to reach out to more buyers. Platforms such as TikTok, Facebook, Instagram, Snapchat, Twitter, and Pinterest are some of the examples that allow brands and designers to expand their business and direct connection with their audiences
To know more - https://www.idesignibuy.com/apparel-design-software-for-leveraging-social-selling/
Whether you run a small clothing design company or a large textile design company and production base, personalized online customization solutions give you the advantage of offering creative, unique and attractive clothing or accessory designs that you create in your production unit.
He is still an old favorite today.
Companies and apparel manufacturers looking to expand their offerings can take a look at the concept we call personalization in their eStore for women and men.
There is a stereotype in the clothing industry that only manual sales can help the industry improve: “This is just a scam.
iDesigniBuy is standing on your behalf to unlock all the items you are looking for, which will not only help you grow your business but also increase your potential presence in this technology-driven apparel market.Retailer fashion trends are developing interestingly.
Statistical and psychological profiling significantly changes the impact of industries and organizations.
As a business reader you may ask now, “Why custom clothing business is more in demand?”
But now, even though physical clothing store have a collection of trendy styles, but today’s customer prefer online shopping because of customization option.
Now you will raise the next question “Why customers prefer online custom clothing?”
According to recent research, 70% of customers are looking for a e-Commerce website or store that help them to design their clothing on their own creativity rather than purchasing ready-made outfit.
Though customers love customizing their outfit, yet sometimes they get disappointed with their clothing.
But they have to wait until they received their finalized product in hand.
We’re in the midst of a significant transformation regarding the way we produce products thanks to the digitization of manufacturing.
This transition is so compelling that it is being called Industry 4.0 to represent the fourth revolution that has occurred in production.
The apparel design software is a Saas-based model helping tailors to adopt the latest technologies to let its customers virtually design their apparel.
The tool offers state-of-the-art solutions, including ecommerce website building services, CRM, AI-based body measurement tools, and digital marketing services on a pay-as-you-go basis.Clothing Design Software Helps Progressing in the Tailoring BusinessThough many people are in denial of using technology to increase their sales and brand recognition among buyers, Mckinsey‘s statistics suggest otherwise.
According to an example included in the company’s report, the jewelry firm was able to increase its yield by 3.7 percent, worth up to $20 million annually after it implemented technology in its business model.
Many business people are implementing changes today and preparing for a future where advanced solutions improve their business.Let’s walk through various benefits offered by technological advancements in the business:Helps in Gaining More RevenueA study by PwC found that many exponents of Industry 4.0 expect to see gains, such as revenue increases, improved efficiency savings, and customer engagement.
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Looking good doesn’t only indicate the look in the face or hairstyle we do but, it represents the quality of the dress you wear.
Because the main reason is that the dressing sense will help you to get socialize with others.
A few years before, most of the people choose their clothes from a mass-manufactured company.
If you are going to buy a suit for you and in the shop there is only one apparel is available according to your body measurements.
you just select the other clothes even if you don't like it much.To satisfy your needs, our online custom tailoring software is here for you which helps you to design and personalize your own clothes like suits, shirts, or anything you want according to your taste.Benefits of Custom Tailored Clothes:⦁ Personalized design and fits.⦁ Efficiency.⦁ Its last long time.⦁ Flattering style and cuts.Nowadays, most of people prefer to wear customized clothes rather than ordinary and ready-made apparel.
So, this is the right time to grab this opportunity to incorporate this tailoring software into your website.Will this help you?Yeah!!!
